The Rail

MARCH 25, 2025

By Jordan Hayes, Contributor Relocating a restaurant is a major event that offers an opportunity to rebrand, refresh, and create excitement among your customers. A well-planned announcement not only reassures loyal patrons but also attracts new customers eager to explore your new location.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

Culinary Cues

OCTOBER 24, 2020

Whether it’s the history of the town where the restaurant is located, the family that owns the operation, or the heritage of a certain ethnicity – sometimes these influences set the stage for a menu and what it represents. www.harvestamericacues.com BLOG. Destiny and tradition create expectations that are hard to argue with.

Menu 482

Menu Seasonal Menu Front of House Café 482

Modern Restaurant Management

SEPTEMBER 16, 2020

Customers are going to be hesitant to dine indoors. By providing a safe, pleasant and healthy indoor dining experience, and promoting and marketing it to your new and past customers, restaurants can help to hasten the return of customers and keep everyone safe. An app-first experience for restaurant chains.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

OCTOBER 22, 2021

Those stats demonstrate the power and influence of social media. This article will explore seven tips on using Facebook Ads to increase your market share of customers. Optimize the Landing Page Experience. You might also decide to create a custom landing page for visitors from social media.

Social Media 493

Social Media Advertising Events Customer Experience 493

Culinary Cues

DECEMBER 6, 2021

This being said, take a look at the restaurant where you work and begin to dissect the experience. What have they experienced and how are they able to build a customer experience with the knowledge that they have? If you are a chef – what are you doing to teach and train and create real contextual experiences for staff?

Influencer 445

Influencer Customer Experience Dine-in Training 445

Focus POS

DECEMBER 11, 2019

Who is the next-generation customer and what are their expectations? Today’s diners are well-connected, tech savvy, and expect a high-quality restaurant customer experience—whether visiting a five-star restaurant, fast-casual, or the drive-through. Menu and order Customization. Guest experience starts with service.

Customer Experience 136

Customer Experience 2020 Loyalty Program Fast Casual 136

7 Shifts

AUGUST 12, 2020

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. But would a first-time customer know what your restaurant is made of by sitting at a table? Which is where your restaurant marketing plan comes in.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Culinary Cues

MAY 12, 2022

We deal with highly perishable goods, unpredictable customer behavior, swinging door staffing, and constantly escalating cost of goods. It takes so much effort, time, and money to pull customers in for that first visit – we want to make them feel good about their investment and book another reservation soon. CAFÉ Talks Podcast.

Pricing 442

Pricing Consumer Goods Training Customer Experience 442

Modern Restaurant Management

NOVEMBER 7, 2023

It allows businesses to engage with current customers and help build organic brand ambassadors while also serving up content in front of new customers. Social media is a collection of various platforms, all of which have attracted different types of users looking for a different experience. More than 2.5

Marketing 508

Marketing Social Media SEO Front of House 508

Culinary Cues

AUGUST 19, 2023

PART ONE: An Immigrant Nation Melting Pot: America was the land of opportunity and tens of thousands came to our shores, through Ellis Island, and stood at the gates of New York ready to become American and bring their ethnic influence the country’s profile. Restaurants have always been there as an oasis for people when times are tough.

Hotels 416

Hotels Influencer Compost Recycling 416

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Did you know that over 35% of restaurant customers in the U.S. Many of these diners even use these social platforms to pick and choose their next dining experience. Influencer Marketing.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

7 Shifts

JULY 10, 2020

Pssst, if this is your first opening, check out our blog on How to Start a Restaurant! ] Have your chefs experiment with new dish ideas beforehand to attract old and new diners to try some fresh cuisine! Invite influencers ?? To make your restaurant’s grand opening a hit on the local food scene, get influencers involved!

Events 351

Events Social Media Seating Kitchen Safety 351

The Rail

MARCH 7, 2023

Whether you're a small, local restaurant or a large, chain restaurant, social media can be a powerful tool to help you attract new customers and build brand awareness. Promoting your restaurant on social media can increase your visibility and attract new customers who may not have heard of your restaurant otherwise.

Social Media 299

Social Media Customer Experience Small Business Influencer 299

Culinary Cues

MAY 18, 2020

FAMILY STYLE: These operations, oftentimes ethnic based, can provide you with an appreciation for the early and late majority of customers who patronize restaurants. Learn how food experiences can set the stage for positive action. www.harvestamericacues.com BLOG. This is nearly 70% of all restaurant diners.

White Paper 520

White Paper Certification Food Safety Food Supply 520

Culinary Cues

APRIL 15, 2020

That restaurant experience set the stage. [] RESTAURANTS ARE THE PORTAL FOR ENTREPRENEURSHIP. Of course, all of these projections will now change as a result of the current crisis, but this picture of growth and influence has been evident for decades. [] RESTAURANTS PROVIDE A FORUM FOR EXPRESSION. Restaurant Consulting.

Travel 463

Travel Small Business Point of Sale Back of House 463

Modern Restaurant Management

OCTOBER 31, 2019

This blog will steer you in the right direction. Allow Customers to Make Reservations Online. Adding a simple widget like Open Table’s Make a Reservation for customers brings several advantages. Promotions help get first time customers in the door. You can connect with customers through helpful tips and recipes.

SEO 318

SEO Social Media Email Marketing Point of Sale 318

The Restaurant Group

DECEMBER 1, 2024

Introducing new menu items is more than just adding dishes to your offerings—it’s about crafting an experience that captivates your guests and keeps them coming back for more. A well-planned new menu launch not only boosts customer engagement but also reinforces your restaurant’s brand identity.

Menu 88

Menu Social Media Loyalty Program Seasonal Menu 88

The Rail

OCTOBER 18, 2022

And more and more restaurants and hospitality businesses are turning to chatbots to assist customers with everything from placing orders to managing reservations. For example, AI in chatbot technology is changing how restaurants interact with guests and is altering the customer experience. Customization.

Online Ordering 241

Online Ordering Allergens Customer Experience Food Order 241

Goliath Consulting

AUGUST 24, 2023

For restaurants seeking to increase their customer base, enhance visibility, and build long-lasting relationships with patrons, a well-rounded marketing strategy tailored to the local community is essential. These are the basics of local restaurant marketing to attract customers and cultivate loyalty.

Loyalty Program 195

Loyalty Program Marketing Email Marketing SEO 195

Culinary Cues

OCTOBER 24, 2022

It is a menu change that tests a chef’s ability to understand the seasonality of harvest, the connection that menu items have with the concept of the restaurant, executive cost-effective items, push the kitchen crew to enhance their skills, and excite the customer. www.harvestamericacues.com BLOG. Are you up to it? CAFÉ Talks Podcast.

Seasonal Menu 346

Seasonal Menu Front of House Presentation Menu 346

7 Shifts

FEBRUARY 15, 2022

Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. Check out our blog post breaking these red flags down with what to avoid in a job description. Your best marketing asset are the customers you already have.

Social Media 448

Social Media Hiring Website Management Hospitality 448

Bingage

APRIL 15, 2023

Bringing Influencers marketing for your Ecommerce business on board this traditional word-of-mouth marketing by tapping into a pre-build audience. Whatever route you choose, Whatever channel you choose, you’ll find influencers everywhere, as Influencer marketing is getting bigger and bigger every day.

Influencer 98

Influencer Social Media Marketing Email Marketing 98

Social Hospitality: Restaurants

JULY 5, 2019

Use vivid images on each account to arrest the eyes of customers. Post pictures of your customers, staff, interiors, and more. Customer Relationship Management (CRM) is one of the most important ways to get people to come back to your restaurant. Categorize your customers into different groups like active, new, etc.,

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

The Restaurant Group

FEBRUARY 1, 2025

A single negative review can influence how customers see your business. This affects customer trust and could lead to revenue losses. It shows your commitment to improving customer experiences and maintaining high standards. A subpar dining experience shared online can reduce your revenue.

Customer Experience 78

Customer Experience Customer Service Influencer Small Business 78

Culinary Cues

APRIL 13, 2022

The smell of meat caramelizing on an open fire, the chew of crusty artisan bread, the creaminess of cultured butter, the crunch of a Fall apple, or the deep flavor of a warm July tomato pulled directly from the vine are heavenly to experience. www.harvestamericacues.com BLOG. It is an important tool. PLAN BETTER – TRAIN HARDER.

Coaching 442

Coaching Reference Food Order Customer Experience 442

ChowNow

JUNE 20, 2024

Aside from making sure everything is up and running properly and customers are happy, owning and operating a restaurant often means you work as your own marketing machine, and oftentimes, you have to get creative. Improve Customer Satisfaction SEO is about more than search engines. Rather, they flock to the first result that comes up.

SEO 195

SEO Social Media Website Management Mobile Ordering 195

Culinary Cues

NOVEMBER 30, 2020

The chef unpacks, fabricates, stores, and prepares this seafood as is intended and the customer enjoys the fruits of the chefs labor. www.harvestamericacues.com BLOG. How shallow is this process that is void of any real understanding or curiosity? We must all remain curious if food is to be viewed as a life-long calling.

Food Order 397

Food Order Seasonal Menu Training Dine-in 397

The Restaurant Group

MAY 25, 2025

Online Reputation for Small Restaurants is critical to attract customers and build trust. It involves making sure customers find positive, accurate information. Customers often read online reviews before deciding to eat somewhere. Positive reviews attract customers, while negative reviews can keep people away.

Social Media 78

Social Media Customer Experience Customer Service Website Management 78

EATER

JANUARY 4, 2023

It is where avocado toast, “overpriced” drinks, minimalist branding , and pale Kinfolk -worthy interiors collided to create a caricature of an entire generation — one whose influence as tastemakers is, undoubtedly, on the decline. Take Chamberlain Coffee, from 21-year-old influencer Emma Chamberlain. View this post on Instagram.

Influencer 246

Influencer Take-out Social Media Customer Experience 246

Indoor Media

MAY 10, 2019

You may not be surprised that word-of-mouth is still an excellent way to grow your customer base, but it may surprise you how many people are willing to try your restaurant based on a stranger’s recommendation. Food Blogs and Food Bloggers – Who Needs Em? But, who’s reading blogs, you ask? More than ¾ of internet users !

Influencer 78

Influencer Marketing Social Media Food 78

Culinary Cues

OCTOBER 16, 2019

JUST DO YOUR JOB: This is the simplest request, and one that truly sums up expectations and the way to win friends and influence people – just do your job. When we rush and cut corners because we are busy – we violate the trust that customers invest in and relinquish our pride at the same time. www.harvestamericacues.com BLOG.

Uniforms 323

Uniforms Equipment Small Business Take-out 323

7 Shifts

MARCH 27, 2020

What measures can you take to make customers feel more comfortable ordering from you? Whether you decide to close your restaurant partially or fully, it’s important to communicate your decision properly to staff and customers. Make sure that staff know about your COVID-19 restaurant closure before customers do.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

The Restaurant Group

MARCH 27, 2025

Its not just about listing dishesits about crafting an experience that subtly guides customer choices, increasing both satisfaction and sales. Menu Psychology involves strategic menu design, menu formatting, menu presentation, and menu organization to make decisions easier for customers while maximizing a restaurant’s revenue.

Design 78

Design Menu Customer Experience Influencer 78

The Restaurant Group

NOVEMBER 20, 2024

Introduce dishes or experiences that aren’t available elsewhere. Collaborate with Influencers and Food Bloggers Partnering with local influencers and food bloggers can expand your reach. Offer Promotions and Discounts Implement Loyalty Programs Reward repeat customers with discounts or freebies.

Loyalty Program 78

Loyalty Program Customer Experience Social Media Customer Service 78

Goliath Consulting

AUGUST 16, 2023

In today’s technologically driven era, the restaurant industry is no stranger to the digital space’s influence. With social media platforms leading the charge, there has been a profound impact on how eateries connect with their patrons and curate dining experiences.

Social Media 195

Social Media Email Marketing Customer Experience Innovation 195

The Restaurant Group

FEBRUARY 25, 2025

Introduction Upselling techniques in restaurants are where servers suggest additional or premium menu items to enhance the dining experience. It helps increase revenue while improving customer satisfaction. Upselling means suggesting a better, larger, or additional item to increase the value of a customer’s order.

Loyalty Program 68

Loyalty Program Customer Experience Email Marketing Customer Service 68

Modern Restaurant Management

MAY 12, 2020

Made with #5 polypropylene, customers can recycle the K-Cup® pods by peeling and disposing of the lid, composting or disposing of the grounds, then recycling the remaining empty cup. ” SevenRooms Streamlines Payment Experience. A 360-degree guest experience platform is a must-have for operators.”

Mobile Ordering 376

Mobile Ordering Online Ordering Food Order Hospitality 376