Modern Restaurant Management

OCTOBER 7, 2024

In almost every conversation I have with other industry professionals, someone will say “before COVID… ” or “since COVID… ” As a matter of fact, in many of my articles I make the same comparison. I’ll make this connection for you later in this article.

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ChowNow

FEBRUARY 28, 2025

In this article, you will learn: How to improve your restaurants visibility so more people discover you Engagement strategies that turn first-time visitors into repeat customers Practical marketing tactics to fill more tables and increase takeout orders Here are eight strategies proven to attract more customers to your restaurant.

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Modern Restaurant Management

FEBRUARY 1, 2022

Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. Get your digital ducks in a row: Your app, loyalty program, and digital ordering solution are just as important as when restaurants were closed.

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ChowNow

MARCH 27, 2025

In this article, youll learn: The 10 KPIs for online food delivery every restaurant should monitor Why these metrics matter to your business How to track and improve them Lets dive into the KPIs that can make or break your online delivery strategy. For example, train kitchen staff to prepare orders in the order they were received.

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Delivery Online Ordering Loyalty Program Food 195

ChowNow

FEBRUARY 13, 2025

If customer retention is a priority consider a digital loyalty program or automated marketing tools. It is the central nervous system of your restaurants operations, and most of the tools we cover in this article will need to integrate with your POS (point-of-sale) system. Consider your budget.

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2025 Technology Loyalty Program Mobile Ordering 195

ChowNow

FEBRUARY 21, 2025

To learn how to get started with Google ordering, check out our article on How to Setup Google Ordering for Restaurants. You can also use loyalty incentives, like a rewards program that gives customers points when they order through your website but not when they order through third-party apps. Next, focus on your website.

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Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

MAY 2, 2025

A steady rhythm keeps your customers engaged without overwhelming their inboxes, helping you maintain strong conversion rates and long-term loyalty. Exclusive deals not only reward loyalty but can also create a sense of urgency, giving you an immediate boost in sales when framed with a clear call to action.

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Email Marketing Loyalty Program Social Media Seasonal Menu 195

7 Shifts

OCTOBER 28, 2024

In this article: How to calculate your restaurant customer acquisition cost (CAC) How to optimize your restaurant’s CAC and reduce costs What is a good cost per customer acquisition? Many restaurants use POS systems that can differentiate between new and existing customers based on payment methods or loyalty program sign-ups.

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7 Shifts

OCTOBER 22, 2024

Another way to get local backlinks is from local news articles, food bloggers, or restaurant directories to boost your visibility in search results. Use data from your POS system, online ordering platform, or loyalty program to divide your customers based on factors like their dining frequency, preferences, or location.

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Book Marketing Email Marketing Social Media 195

ChowNow

MAY 16, 2025

In this article, well cover: What makes great restaurant websites Real-world restaurant website examples Practical tips to turn your website traffic into customers Lets start by revealing why every restaurant needs a website if they want to stay competitive and relevant. Loyalty isnt automatic. Here is how to do that.

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Mobile Ordering Loyalty Program Online Ordering Download 195

ChowNow

FEBRUARY 28, 2025

Encourage Repeat Visits with a Reward Program Restaurants depend on their regular customers, who make up as much as 80% of yearly profits, and offering them a rewards program is one of the best ways to keep them coming back. Social media: Create posts sharing the perks of your rewards program and how easy it is to use and earn.

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Ordering Email Marketing Social Media Online Ordering 195

ChowNow

MARCH 14, 2025

In this article, youll learn: How to optimize your restaurant website for more orders The best marketing strategies to increase online visibility How to use incentives and customer data to grow sales Lets dive into the top six ways you can increase order volume for your restaurants website. Reward repeat customers with a loyalty program.

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Modern Restaurant Management

MARCH 11, 2022

These co-marketing initiatives could tie in-game accomplishments to QSR brand offers and rewards, like purchasing points or other loyalty incentives. Food can be integrated into other virtual experiences and coupled with promotions and loyalty programs to drive sales and data collection. Final Thoughts.

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ChowNow

FEBRUARY 28, 2025

With your own online ordering system, you can collect emails, send promotions , and encourage repeat business with reward programs or special discounts. You can gather emails, send personalized promotions, and build loyalty programs to encourage repeat business. A direct system also means you own the customer relationship.

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Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

MARCH 21, 2025

In this article, you will learn: How to define your restaurants target market to guide your business decisions. Loyalty & Referral Programs: If your audience includes frequent diners, encourage repeat visits with rewards programs or discounts for referring friends.

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Marketing Social Media Email Marketing Loyalty Program 195

Restaurant Engine

MAY 14, 2025

Celebrate your customers with loyalty programs and grow your retention rate. According to Metrobi , Loyalty program members visit restaurants 20% more frequently than non-members. In this article, we look at why rewards matter and how to go about setting a program up. How can you stand out?

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ChowNow

FEBRUARY 12, 2025

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. To learn more about restaurant branding, check out our article, Restaurant Branding 101 , to get started.

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The Rail

DECEMBER 2, 2024

Today, more than ever, restaurants are turning to custom-built apps to improve convenience, streamline operations, and foster customer loyalty. In this article, we’ll show you exactly how to create a food delivery app tailored to your restaurant’s needs, while staying competitive in a booming industry. If so, you’re not alone.

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ChowNow

MAY 9, 2025

In this article, you will learn: The five most important restaurant costs to track and manage Easy strategies for controlling food costs and labor costs Tactics to save money without hurting your guest experience Lets start with the big picture and learn where your money is actually going.

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Operations Email Marketing Food Supply Seasonal Menu 195

ChowNow

APRIL 25, 2025

In this article, you will learn: How to turn in-store and online ordering guests into email subscribers What incentives and touchpoints actually grow a valuable restaurant email list How to automate your email marketing so it works while you sleep Lets start with why email still matters in the age of algorithms.

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Email Marketing Marketing Loyalty Program Online Ordering 195

Modern Restaurant Management

MAY 25, 2022

Quality food and top tier service with the incentivization of loyalty programs and a good location should be enough to get a good share of local customers. Operating a successful restaurant is no easy task, and the fruits of your labor are dependent on a variety of factors. But what happens when you hit your local ceiling?

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Modern Restaurant Management

JUNE 15, 2021

By improving customer loyalty and increasing revenue through the smart use of technology from the public-facing part of the business all the way to the back-of-house prep, sourcing, and staffing. It heightens interaction, builds brand loyalty and adds to the customer digital profile so they can suggest sampled products on future orders.

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ChowNow

APRIL 4, 2025

That interaction might seem small in the moment, but over time, it adds up to something bigger: loyalty. It also opens the door to loyalty programs and personalized marketingthings that are hard or impossible to do through third-party platforms. No commission fees means more money in your pocket.

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Ordering Online Ordering Mobile Ordering Customer Experience 195

ChowNow

FEBRUARY 21, 2025

In this article, you will learn: How to educate customers on why direct ordering matters Simple incentives to encourage direct orders Ways to streamline and promote your direct ordering system Lets explore the best ways to shift customer behavior and grow your direct ordering sales. But how do you get diners to change their habits?

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Ordering Email Marketing Online Ordering Social Media 195

ChowNow

MAY 23, 2025

In this article, youll learn: Why every operator has to monitor their restaurant profit margins Why it can be so challenging to increase your profit margins How to improve your margin numbers Lets dig into why margins, not just sales, make or break a restaurant business. Promote it in-store, on social, and in your packaging.

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The Rail

NOVEMBER 1, 2024

In this article, we’ll explore the key tech innovations that are simplifying restaurant relocation and helping owners make a seamless transition to their new space. Programs like AutoCAD, SmartDraw, and RoomSketcher offer 3D modeling features. They can do this without setting foot in the new location.

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ChowNow

MARCH 14, 2025

A strong marketing strategywhether through social media, email campaigns , or loyalty programs helps bring in new customers and keep existing ones coming back. Keep branding fresh with seasonal promotions, direct marketing to customers, and a loyalty program to encourage repeat visits.

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Operations Management Management Front of House 195

ChowNow

MARCH 21, 2025

In this article, youll learn: How food delivery aggregators work and why theyre valuable. Many restaurants are also looking for ways to reduce their reliance on third-party apps and build stronger relationships with customers through direct online ordering and loyalty programs.

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Delivery Operations Food Online Ordering 195

Modern Restaurant Management

JULY 5, 2023

This article explores how QSRs can harness the power of technology to enhance operations, deliver more engaging experiences, reduce costs and increase profitability. On top of the foundation are advanced methods to gather data, such as loyalty programs, new communication channels and customer relationship management.

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ChowNow

APRIL 15, 2025

In this article, youll learn: How to break down your operating costs into fixed, variable, and semi-variable Smart ways to lower labor and food costs without sacrificing customer service Where hidden expenses are hiding in your tech stackand how to fix it Lets discover where your money is going, and how to take back control.

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Modern Restaurant Management

OCTOBER 24, 2019

According to an article by BBC, McDonald's is investing in an Artificial Intelligence start-up to help serve data-driven meal choices. Uber is planning to start a program to deliver food via drones in San Diego, California. Take for instance some of the latest technological developments in the restaurant world.

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Technology Loyalty Program Customer Experience Food Supply 374

ChowNow

MARCH 20, 2025

To learn more about order aggregation, read our article on How to Simplify Order Management Across Multiple Platforms. Digital rewards programs , automated follow-ups, and personalized offers help restaurants build relationships instead of relying on chance. Loyalty isnt just about great foodits about staying on a guests radar.

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Operations Online Ordering Customer Service Customer Experience 195

Goliath Consulting

MAY 19, 2020

And while a little competition never hurts, continuing investments in your catering program will be paramount to your business’s success. Those who can harness technological tools like online ordering and loyalty programs are better positioned to succeed ,,, minimizing friction for the end user” (2).

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ChowNow

APRIL 15, 2025

In this article, youll learn: The most important restaurant KPIs for restaurant profitability, efficiency, and growth How to calculate and benchmark major KPIs using simple formulas Practical tips for tracking KPIs without getting overwhelmed Lets start by breaking down what KPIs are, and why they require your attention.

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Modern Restaurant Management

MARCH 19, 2020

Through the new program, anyone can donate a month of a MealPal membership to local restaurants. "The article isn’t a sales pitch, part of a drip campaign, or anything of the opportunistic nature," Justin Moreno said. "We’re We are committed to helping them through this unprecedented time."

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The Rail

AUGUST 28, 2024

By Nellia Melnyk, Contributor Relocating a restaurant to a new location is a serious event that, if not handled correctly, can negatively impact your business and customer loyalty. In this article, we will explore the key aspects that need to be taken into account to maintain and even increase customer loyalty when relocating a restaurant.

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Loyalty Program Customer Service Social Media Customer Experience 219

Modern Restaurant Management

APRIL 11, 2022

A recent article in The New York Times cited a 5.7-percent Other benefits to consider include transportation subsidies, expanded employee meal programs or discounts, increased sick leave or paid time off, childcare stipends, and, of course, cash bonuses. Promote Yourself.

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Cash Management Healthcare Social Media Communication 508