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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

Is your website optimized, and does it provide a good user experience? Aside from paid advertising, ranking high in local organic search results is critical. Assume a customer discovers your website but cannot identify where you are located or how to contact you. Will your website appear in the results of that search?

Marketing 397
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Optimize Local SEO for Your Restaurant

Modern Restaurant Management

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. ” The idea behind local SEO is to ensure that your business appears in search results when people are looking for products or services related to your company in your area.

SEO 203
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Avoid Digital Pitfalls When a Restaurant Changes Hands

Modern Restaurant Management

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. If the restaurant uses a third-party hosting service for its website, be sure to get record of the login information and contact information of the service provider.

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What Consumers Want? A B2C Checklist

Modern Restaurant Management

But precisely, how can you determine what customers want? How do you manage your restaurant in a modern and efficient way? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace. People want service that is quick, easy, and hassle-free.

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MRM EXCLUSIVE: QR Codes – How to Use Them Responsibly in Hospitality

Modern Restaurant Management

During this time, millions of Americans scanned these matrix barcodes on their mobile devices, as they were featured on business cards, billboards, trade show booths, movie posters, and a variety of advertisements spanning all industries. Protect Your QR Code Advertisements. As always, with the benefits of digital tools comes risks.

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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 204
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If You Want Free Advertising, Optimize Your Google MyBusiness Page

Indoor Media

Google My Business (GMB) is a free Google service intended for local businesses. Here are the best ways to take full advantage of your Google My Business account, increase web traffic, attract potential customers, and boost lead conversions. You must be the business owner or an authorized manager or representative.