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Beyond Menus: Creative QR Code Uses for Restaurants

Modern Restaurant Management

The technology allowed patrons to bypass physical menus and access digital menus instead, lowering the risk of spreading the virus. But QR codes offer much more than a pathway to a menu on our phones. Up the personalization ante by providing QR code ordering. Businesses use the 2D barcode in new, exciting ways every day.

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The Effects of Inflation on Restaurants and How to Combat Decreased Demand

Modern Restaurant Management

With higher menu prices, consumers perceive the value gained from restaurant visits to be much lower and choose to spend their time/ money elsewhere as a result. Eating out and ordering less : As part of this overall cut in spending, consumers are simply dining out less. The Value of a Good Deal and Incentive Marketing.

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MRM Research Roundup: Super Bowl and Valentine’s Day 2024 Edition

Modern Restaurant Management

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. Pizza Ordering Predictions HungerRush released the results of a national dining survey on 2024 pizza ordering predictions for The Big Game (February 11) and National Pizza Day (February 9).

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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Consider food costs, labor costs, and cost of marketing your reopening. Frequency and repetition will help your advertisements get noticed. 1 Set goals for the event ??

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15 Restaurant Metrics to Know and How To Use Them

7 Shifts

Food cost percentage. Ideal menu price. To put it simply, your cost of goods sold is how much it costs you to produce a menu item. As you add together all of your menu items, you can determine the total cost of everything (to you) that you sell to your guests. Food Cost Percentage. What is food cost percentage?

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What are the 4 Ps of marketing, anyway?

Open for Business

For restaurants, it’s an experience, not just the food or the hospitality, notes Green Seed Group. It could be an elegant dining room, a buzzing cocktail bar, a takeout counter, or a food delivery app. Consider putting a coupon code for online orders in your ad so you can measure ROI. People respond to details.

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How to Promote Your Restaurant Takeout Business

Indoor Media

You can update your restaurant marketing plan with some fundamental local restaurant advertising basics, which include: 1. If you have a food truck, make sure it reflects your brand identity’s visual aspects of colors and logo. You can also use them to intrigue your customers with menu items available only for takeout.