Modern Restaurant Management

OCTOBER 9, 2020

Had you only looked at the foot traffic data for the first two months of 2020, you might have been tempted to declare—and not without good reason—that it was shaping up to be a banner year for brick-and-mortar establishments. The data shows us that consumers are concerned for their safety. Don’t Stop Marketing.

Online Ordering 474

Online Ordering Email Marketing Social Media Retail 474

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

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Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Here are three top places to advertise: Online. Out-Of-Home.

Marketing 366

Marketing Email Marketing Loyalty Program Social Media 366

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations.

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Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

DECEMBER 21, 2020

Restaurant marketing strategy, design, and internal systems will evolve for independents and chains alike in the coming year. In 2021, restaurant marketing strategy, restaurant design, and internal systems—for independents and chains alike—will evolve, and technology and robotics will become commonplace.

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2021 Online Ordering Email Marketing Advertising 478

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Five Local Marketing Strategies. Any credible digital marketing provider will tell you that the best goal of any marketing campaign is to attract local business.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. What marketing methods would you employ with a proactive mindset? And how can you infuse your optimism into your marketing? So, how can you shift your focus in more positive directions?

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

JANUARY 22, 2024

This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? But precisely, how can you determine what customers want?

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Loyalty Program Mobile Ordering Dietary Restrictions Social Media 454

Restaurant Business

JUNE 11, 2025

11, 2025 Facebook Twitter LinkedIn Huddle House will add drive-thrus as it moves into more urban and suburban markets. | The Atlanta-based company is hoping that more modern food and restaurants will help its brands break through with younger consumers. That means you can now get boba at Perkins. By Joe Guszkowski on Jun.

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Restaurant Business

JUNE 6, 2025

Have consumers moved on? By Heather Lalley on Jun. 06, 2025 Facebook Twitter LinkedIn Chipotle rose to No. 7 among the country's Top 10 restaurant chains, according to Technomic's annual Top 500 ranking. Photo: Shutterstock Welcome to Restaurant Business’ Week in Review for the week of June 2, 2025.

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7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

MAY 21, 2020

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Have a Marketing Plan for Reopening. Pick the Right Marketing Channels.

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Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

APRIL 14, 2020

Since the COVID-19 crisis began, the Association has coordinated more than 400,000 emails to Congress from restaurants, employees, consumers and industry supporters—all speaking out about the need for swift and strong federal relief and recovery programs.

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Online Ordering Back of House Small Business Customer Service 530

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Taking it a step further than high-quality images , video marketing taps into the sensory appeal that text and photos cant achieve. Special events make for good video content as well.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! 3 Reasons You Should Consider Using Email Marketing for Your Restaurant.

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Email Marketing Marketing Online Ordering Loyalty Program 130

Restaurant Business

JUNE 6, 2025

Formerly with Yum Brands, Davenport worked with Pizza Hut for more than nine years, including as managing director for global franchise markets and managing director for the Middle East, Turkey and Africa. Bailey Richard is the new director of marketing, communications and compliance. Have consumers moved on? and Hardee’s.

Fast Casual 140

Fast Casual Leadership Franchise Franchising 140

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag. Restaurants vs. delivery services. Supporting local.

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7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. Buying into a franchise can be a good option because it provides support and brand recognition. This could be a good choice if you find a business that is already established and has a loyal customer base.

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Modern Restaurant Management

DECEMBER 21, 2020

We quickly pivoted to offer Family Meals To Go and have continued to expand our third-party delivery partnerships in key markets, which has contributed to our continued growth, even during one of the most difficult years on record for so many restaurants. Dennis Becker, CEO, Mobivity. Ranbir Bhatia, GM, Benares NJ in Wyckoff, New Jersey.

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The Rail

APRIL 11, 2024

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. According to research by Sopro, over 75% percent of consumers prefer to communicate with brands through email.

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Email Marketing Reservations Marketing Loyalty Program 130

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

ChowNow

MARCH 25, 2020

As much as 60% of consumers report that membership in a loyalty program increases their visits to a business , and frequency and order size are closely correlated. Sounds like this is a good deal for my customers, but is it a good deal for me? Increase customer loyalty and boost your order volume for an entire year.

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Loyalty Program Mobile Ordering Email Marketing Online Ordering 397

Goliath Consulting

DECEMBER 7, 2021

Social media continues to be one of the best marketing channels of the century. Social media is an essential component of many brands’ marketing strategies. 90% of marketers say that social media marketing has increased their business exposure. User-generated content vs. Traditional advertisements. Video content.

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Social Media Marketing Email Marketing 2022 243

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

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Seating Email Marketing Marketing SEO 221

EATER

MARCH 3, 2022

This rainbow-hued array of drinks is popping up all over the country not as part of a new tea shop chain, but associated with “nutrition clubs” with vague names like Good 2 Go Nutrition or Healthy Life Nutrition. The shakes were so good, the teas were awesome, and everything just seemed perfect.”.

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Recruiting Small Business Social Media Consumer Goods 313

7 Shifts

AUGUST 2, 2024

Below are some key restaurant metrics you should be tracking for your restaurant: Cost of goods sold (COGS) The cost of goods sold refers to the amount it costs to produce an item on your menu. To keep your restaurant in good financial standing, you should aim for at least 70%. Ideally, you’ll want this to be close to 60%.

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Point of Sale Inventory Seasonal Menu Cash Management 397

Indoor Media

FEBRUARY 5, 2021

Today, more and more consumers are turning to small businesses for their everyday needs. For this reason, it’s important to find ways to hack in and reach your consumer base without breaking the bank. For this reason, it’s important to find ways to hack in and reach your consumer base without breaking the bank.

Marketing 158

Marketing Email Marketing Advertising Reference 158

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. Try 7shifts for free. Get a Demo 6. Apple | Android 12.

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Management Management Operations Mobile Ordering 367

Modern Restaurant Management

FEBRUARY 28, 2020

With so many amazing new dining and entertainment experiences emerging around the world, it feels good to be a part of that revolution and to bring something unique back to San Diego.” Hunter sees potential for future expansion, but considers San Diego the ideal market for launch given its annual visitor count of 35.8

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Coaching Point of Sale Customer Experience Retail 419

ChowNow

SEPTEMBER 9, 2024

It all comes down to marketing, whether it’s a social media post or an email blast. Regardless of the size of your budget though, a restaurant marketing plan is what establishes your marketing goals and keeps you on track to measure your progress and achieve success.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. Try 7shifts for free. Get a Demo 6. Apple | Android 12.

Management 352

Management Management Operations Mobile Ordering 352

EATER

AUGUST 12, 2021

I knew if I hung around, he would share the goods. Since the advent of WhatsApp, he said, he’d started advertising them there. “I Countries typically request market access, and that begins the authorization process,” an APHIS representative explained in an email. “We But then his driver pulled out at the last minute.

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2010 Agriculture Food Truck Email Marketing 364

Modern Restaurant Management

APRIL 2, 2020

Rally for Restaurants is a grassroots movement built to support local restaurants and stimulate cash flow by encouraging consumers to order takeout and delivery so the foodservice community can count on the income to keep their businesses running. "Not a good idea." makes it easy for guests to support local restaurants.

Employee Relations 517

Employee Relations Healthcare Online Ordering Customer Service 517

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Capture Your Community with Local Ads Local advertisement is a powerful tool to increase both foot traffic and your online presence.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

The Rail

AUGUST 28, 2024

Publications on the establishment's website, social networks, emails, and SMS notifications should contain detailed information about the date of the move, the new address, and any changes in the operation of the establishment. Creating buzz around your new location is the first step in a successful marketing campaign.

Loyalty Program 219

Loyalty Program Customer Service Social Media Customer Experience 219

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. And while many coffee businesses believe that consumers also want to know the same information, is this really an accurate assumption?

Consumer Goods 183

Consumer Goods Sustainability Email Marketing Café 183

EATER

JANUARY 9, 2024

A 2021 New Yorke r profile of Roman revealed that she had purchased the building for less than $300,000 in the winter of 2020 with plans to sell pantry goods and homemade items like chicken stock that she would make in her kitchen. I think it’s a good thing and the more you have the more it might encourage others to do similar.

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Back of House Tourism 2020 Consumer Goods 325