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Boost Engagement Through Visual Communication

Modern Restaurant Management

Yet, there remains one area ripe for innovative change: engaging communication for all stakeholders (and no, I’m not talking about customer-facing menu boards, point-of-purchase advertisements, drive-through displays, or slick commercials). However, most companies’ communication efforts stop there.

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Using Location-Based Advertising with Text Message Marketing

Modern Restaurant Management

Businesses have long searched for ways to optimize communications to specifically target people in close proximity with advertisements. The majority of marketers use location-based advertising to personalize their customer experience and create hyper-engaged audiences. Location-Based Advertising (LBA) Techniques.

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Why Truth in Advertising Matters

Indoor Media

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

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The Importance of Communicating Cleanliness After COVID-19

Next Restaurants

Find a good way to communicate the steps you’re taking. So you know you need to keep your cleaning processes thorough and communicate those steps to customers. That’s why keeping up-to-date on the latest coronavirus information is essential. You owe it to yourself to stay informed. Ensure Your Staff Follow Through.

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Avoid Digital Pitfalls When a Restaurant Changes Hands

Modern Restaurant Management

To prevent issues down the road, it's best to make sure you speak with your attorney to have all the necessary information. If the restaurant uses a third-party hosting service for its website, be sure to get record of the login information and contact information of the service provider.

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3 Things to Look For in a Grocery Store Advertising Partner

Indoor Media

At the same time, businesses are looking for new ways to reach the people in their community. Grocery store advertising has and continues to be, a proven way for small businesses to drive profits. A reliable advertising vendor will display transparency, communication, and flexibility. More Chains, More Options.

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7 Tips For Stellar Restaurant Ads

SpotOn

In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. Bambuu Asian Eatery has even seen over $2,500 in deal redemptions from their advertising efforts. Restaurant advertising is more than social media contests and digital billboards.