7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. Whatever plans and forecasts you had for your restaurant are yesterday’s bread now. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. So, where do you start?

Marketing 418

Marketing 2020 SEO Loyalty Program 418

7 Shifts

OCTOBER 28, 2021

The National Restaurant Association recently published a table listing the top concerns for restaurants over a three-year period. Not surprising, as it has been reported on consistently, recruiting employees is the top concern for restaurants in fall of 2021, after Coronavirus shook up our economies and our definitions of success.

Recruiting 370

Recruiting Technology Hiring Consumer Goods 370

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. One way to keep customers coming back? One way to keep customers coming back? of customers make a monthly purchase based on marketing emails. Table of Contents.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

7 Shifts

JUNE 3, 2022

We don't have to tell you that the restaurant industry has a turnover problem. Restaurants are a transitional industry for many—but many of the reasons that workers quit are entirely preventable. 8 Reasons Why Restaurant Workers Quit — And How To Prevent It. 7shifts Tip Pooling and Distribution Software for Restaurants.

Tip Distribution 397

Tip Distribution Email Marketing Communication Coaching 397

7 Shifts

JANUARY 23, 2024

A restaurant’s schedule is its framework for success. It’s the key to creating a consistent experience every day, week, and month of the year — the essential structure for the restaurant’s operations. Getting it right is critical for sustained success in the restaurant industry. But it isn’t simple.

Restaurant Law 418

Restaurant Law Employee Relations Tip Distribution Communication 418

7 Shifts

JULY 28, 2021

However poor restaurant communication will only exacerbate these problems, leading to increased employee turnover and lower employee satisfaction. To understand how restaurant communication drives productivity and results, you have to develop a familiarity with the risks of poor communication. What can 7shifts do for you?

Communication 430

Communication Management Management Front of House 430

7 Shifts

JANUARY 7, 2020

What is the key to success in the restaurant industry? While a delicious menu and an inviting ambiance are critical components of a restaurant’s success, staff are the lifeblood of a restaurant. The people you hire to run your restaurant can make or break the business. Why Care About Employee Engagement?

Employee Relations 349

Employee Relations FOH BOH Certification 349

7 Shifts

DECEMBER 8, 2020

What if we told you that there was a great strategy to increase your restaurant’s sales while engaging your staff and reducing turnover? There is a way—and it’s through creating employee contests. According to a study by Quantum Workplace , highly engaged 20 percent higher sales and are 21 percent more profitable.

Front of House 370

Front of House Social Media Employee Relations Back of House 370

Next Restaurants

APRIL 17, 2024

By Eric Tress, Contributor In today’s world, foodies flock to restaurants that tantalize their taste buds – and their Instagram feeds. With over two billion users (and still growing) , Instagram is a goldmine for restaurants looking to boost engagement and stand out from the crowd.

Social Media 78

Social Media Seasonal Menu Customer Experience Specials 78

7 Shifts

OCTOBER 14, 2021

But this holiday season, like last year's, will be a unique one for the restaurant industry. The vaccine spring turned to a late-summer surge from the Delta variant, setting restaurant recovery back. We can't be sure what the next few months will look like, but we can look to last year's data to understand what lies ahead.

Tip Distribution 370

Tip Distribution Hiring Communication Events 370

7 Shifts

NOVEMBER 1, 2022

Restaurant owners and operators wear a lot of hats. They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. And the big restaurant brands are only getting bigger , making it even harder to stand out. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

MAY 9, 2023

The restaurant industry has embraced technology and, of late, it’s been at the leading edge. From the humble QR code, which quickly became a mainstay during the pandemic, to recent reports of “digital-only” restaurants, tech is starting to define service for restaurants and customers alike.

Mobile Ordering 177

Mobile Ordering Customer Experience Loyalty Program Seasonal Menu 177

7 Shifts

DECEMBER 13, 2021

Restaurant Workers Say Sanitation Is Important for their Satisfaction. Nearly half of all restaurant employees are hovering in the range of $11-15/hour (45.8%). Nearly half of all restaurant employees are hovering in the range of $11-15/hour (45.8%). It's the main factor behind why restaurant employees quit their jobs, with 34.6%

Employee Relations 370

Employee Relations Communication Hospitality 2022 370

7 Shifts

OCTOBER 31, 2022

You can't start a restaurant without a plan. A restaurant business plan is one of the most (if not the most) essential elements in getting a new restaurant off the ground. Taking the time and energy to create one proves to others (and yourself) that you're serious about the venture. What is a Restaurant Business Plan?

Point of Sale 397

Point of Sale Back of House Document Download 397

7 Shifts

AUGUST 20, 2020

Now is the time when your restaurant can experiment with and implement new technologies to help reduce costs, improve margins, and stay safe during COVID-19. When you optimize restaurant efficiency, your business will be able to cope during troubling times, and thrive during good times.

Technology 293

Technology Mobile Ordering Dietary Restrictions Cash Management 293

Modern Restaurant Management

SEPTEMBER 8, 2023

Ensuring food safety is essential for restaurant brands and others within the food industry. A weak food safety culture can have severe consequences, including product recalls, foodborne illnesses, reputational damage, diminished customer loyalty, and financial losses.

Food Safety 208

Food Safety Allergens Food Audits 208

Modern Restaurant Management

JANUARY 8, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. Consider, for instance, a scenario in which your Point of Sale (POS) system can forecast the popularity of a new dish based on historical customer behaviour.

2024 215

2024 Loyalty Program Cash Management Customer Experience 215

7 Shifts

OCTOBER 6, 2020

Efficient communication between managers and employees is key to restaurant success, especially during the unprecedented times of 2020. Many restaurant owners understand that proper internal communication leads to increasing employee productivity and trust. We also have lots more exciting updates on the way!

Communication 370

Communication Information Management Management 370

7 Shifts

NOVEMBER 17, 2020

Did you know that highly-engaged restaurant employees generate almost 1.5x While some job performance metrics, like sales, are simple to measure, others, like engagement, are less quantifiable. Thankfully, restaurant employee evaluation forms help make these performance indicators easier to compare.

Point of Sale 370

Point of Sale Download Communication Reference 370

Clover - Restaurants

MAY 2, 2024

While luxury is often associated with concierge services, all they really mean is a personalized customer experience. That kind of experience can be offered by all types of small businesses–from restaurants to retail shops to service businesses. If they’re successful, you can expand your offerings.

Customer Service 52

Customer Service Loyalty Program Healthcare Social Media 52

Modern Restaurant Management

JUNE 10, 2022

If you are a restaurant owner in 2022, you need to be on TikTok. I know what you’re thinking, “It’s a video social network, where the heck does my restaurant fit in there?” ” Creating engaging content that resonates with your customers is the future of marketing.

Employee Relations 203

Employee Relations Influencer Events Small Business 203

7 Shifts

AUGUST 7, 2020

Who you hire to execute your vision can make or break your business. Restaurant staff members who are engaged in their work are better able to create memorable experiences for guests — even if they don’t interact with them directly. But how can you know if a new hire will be engaged in their role before you hire them?

2020 312

2020 Kitchen Safety FOH BOH 312

Modern Restaurant Management

MAY 21, 2021

A restaurant is only as good as the team behind the scenes. As an owner or manager, you’re already well aware that your team and your customers are the lifeblood of your enterprise. Considering your customers as part of your team may be an even more constructive approach. Create Emotional Bonds.

Social Media 203

Social Media Customer Experience Email Marketing Online Ordering 203

Modern Restaurant Management

FEBRUARY 5, 2024

Highlights of The Big Game and National Pizza Day Ordering Predictions: 32 percent of diners say they plan to order from a local chain or independent pizzeria instead of a big chain—revealing the opportunity for small and mid-sized pizza restaurants to double down on marketing efforts for The Big Game and National Pizza Day.

2024 196

2024 Loyalty Program Food Order 2030 196

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. That’s where a well-rounded Instagram strategy comes in.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

The Rail

MARCH 7, 2023

By Sarah Jarosz, Contributor Social media has revolutionized how businesses market their products and services, and restaurants are no exception. Whether you're a small, local restaurant or a large, chain restaurant, social media can be a powerful tool to help you attract new customers and build brand awareness.

Social Media 119

Social Media Customer Experience Small Business Influencer 119

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

7 Shifts

MAY 17, 2022

The restaurant industry has long been associated with long hours, hot-headed chefs, and an intense working environment that only the most passionate could handle. Even before the pandemic hit, there's been a growing feeling that the restaurant industry has to do better when it comes to employee experience. What is restaurant culture?

Insurance 370

Insurance Leadership Customer Experience Sports 370

Modern Restaurant Management

FEBRUARY 28, 2023

Today, restaurants’ staggering turnover rates are 70 percent higher than all other sectors. What can restaurant owners and managers do to better engage workers and increase retention in the long run? Seven out of 10 restaurant operators reported they do not have enough staff to support current service demands.

Management 197

Management Management Food Safety Communication 197

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Now more than ever, people are going online first and foremost when they want to find a new restaurant or learn more about one they’d like to try.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Restaurant Engine

OCTOBER 11, 2023

It’s key to engage with your customers through their online reviews. You can do all the marketing in the world. You can entice people with the best offers. And you can work hard to close the sale. Your happy, satisfied customers are your brand ambassadors and pivotal to your marketing strategy.

Social Media 110

Social Media Email Marketing SEO Website Management 110

7 Shifts

DECEMBER 6, 2023

Tip laws differ from national standards in some areas, and staying on top of potential changes as bills make their way through the legislative process takes time and energy. Restaurant owners can breathe a sigh of relief that the complex and potentially expensive “fair workweek bill” didn’t pass. What counts as a tip?

Tip Distribution 221

Tip Distribution Restaurant Law Employee Relations 2024 221

Modern Restaurant Management

JANUARY 28, 2022

It’s how you interact with the world and the way customers remember you. Because ghost kitchens don’t have a storefront, convincing your customers you are trustworthy is even more difficult than promoting a brick-and-mortar restaurant. You need to convince customers you are trustworthy through branding.

Social Media 211

Social Media Advertising Small Business Food Order 211

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Create a Conversation Trigger.

Marketing 226

Marketing SEO Front of House Website Management 226

Lavu

SEPTEMBER 29, 2023

The restaurant staffing shortage is a major challenge for restaurant owners today. According to the National Restaurant Association 2023 Restaurant Industry Forecast , 9 in 10 restaurants are experiencing staffing shortages. This statistic is based on a survey of restaurant operators conducted in January 2023.

Loyalty Program 166

Loyalty Program Front of House Mobile Ordering Customer Service 166

MadMobile

APRIL 20, 2023

However, sometimes managing social media marketing can feel overwhelming and almost like a second job. Platforms such as Instagram, Facebook, Twitter, and now Tik Tok can offer your restaurant promotional content that can help you build relationships one post at a time. Nearly 89% of U.S. A study examining 700 U.S.

Social Media 98

Social Media Online Ordering Customer Experience Back of House 98

Modern Restaurant Management

OCTOBER 14, 2021

Despite widespread COVID-19 vaccine availability, the restaurant industry is still in a vulnerable position in the U.S. If restaurants can survive the coming months, myriad opportunities will present themselves. The goal is to put customers in power and let them control the experience based on their comfort levels.

Information 180

Information Consumer Goods Customer Experience Kitchen Safety 180