7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Emails are easy to track.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Influencer Marketing. Is my menu accessible and legible?

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Goliath Consulting

OCTOBER 19, 2020

Here are our best guesses for the business trends of 2021. Businesses like Dig Inn, Modern Market, IHOP, Panda Express have all launched self-delivery as a way to increase sales and meet the increasing demand for delivery. A big part of the trend of automation for customers will revolve around new payment and menu alternatives.

2021 135

2021 Point of Sale Food Safety Kitchen Safety 135

Modern Restaurant Management

OCTOBER 4, 2021

According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Missing menu items are a deal breaker. Gaps in menu choices and ability to customize disappoint consumers. Gaps in menu choices and ability to customize disappoint consumers.

2021 131

2021 Fast Casual Mobile Ordering Social Media 131

Modern Restaurant Management

NOVEMBER 4, 2021

Is this bringing in customers that tend to order from the dinner or lunch menu? How far are customers driving for this new menu item? What’s more, this type of location technology can be used to power omnichannel strategies such as email, SMS, and location-based push messaging. Adding Location Insights to the Menu.

Mobile Ordering 194

Mobile Ordering Marketing Menu Fast Casual 194

7 Shifts

FEBRUARY 22, 2021

Let’s take a look at the following marketing tactics that you can use: Social media Social media is undoubtedly a popular platform for promoting your loyalty program. Email and SMS Send emails or SMS to customers to upsell your loyalty program rewards, promos, or new products.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. Through cookies and pixels, marketers have collected consumer data as they navigated the rise of the Internet.

Marketing 189

Marketing Loyalty Program Email Marketing Coupons 189

Restaurant365

DECEMBER 4, 2020

No one knows exactly what will happen in 2021, but if you are a restaurant owner or operator, it’s certain you are thinking ahead to what’s next for your business. Here are the top 12 operational challenges restaurant operators should expect in 2021: 1. Generating enough revenue to break even.

2021 78

2021 Operations Mobile Ordering Social Media 78

Touch Bistro

MAY 26, 2021

And Independence Day 2021 may be the busiest one yet, with 46% of American consumers reporting that they’re excited to dine out again as pandemic restrictions are loosened. They’ll appreciate subtlety, such as a beautiful flower arrangement in America’s favorite colors, or one well-crafted menu with a special of the day. Download Now.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Modern Restaurant Management

JULY 13, 2022

Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. Marketing. Maximizing this opportunity for free marketing is key to developing deep relationships with customers and building customer loyalty.

Franchise 190

Franchise Franchising Operations Loyalty Program 190

Touch Bistro

JULY 26, 2021

Make your Labor Day plans early so that you have enough time to perfect your menu and plan your marketing promotions. This is how we recommend preparing your restaurant for Labor Day: Menu Changes. You know that making changes to a menu is more complicated than it seems. Not sure what to serve? Labor Day Staff ing.

Specials 99

Specials 2021 Seasonal Menu Email Marketing 99

Modern Restaurant Management

OCTOBER 28, 2021

Your Response Menu. They run the gamut, from signage at the host stand and the restaurant website, to the restaurant’s social media pages and customer email list or loyalty program. Lack of clarity in advance of an in-person visit can result in situations similar to a September 17, 2021 incident at Carmine’s in Manhattan.

Communication 179

Communication Social Media Menu Loyalty Program 179

Touch Bistro

MAY 26, 2021

And now, with vaccinations on the rise and looser restrictions in place, Father’s Day 2021 presents a perfect opportunity for your restaurant to go big. Just follow our Father’s Day preparation and marketing tips, and dad will have no eggscuse not to take advantage of your Father’s Day specials. Plan a Prix Fixe Menu.

Specials 97

Specials 2021 Seasonal Menu Outdoor 97

7 Shifts

JUNE 20, 2022

Ghost kitchens emerged in the back half of the 2010s as delivery apps began to take hold of the dining market. Testing a proven restaurant concept or idea in a new market. When it comes to [restaurants] that don't have a physical presence, branding and marketing is absolutely essential. “If Developing a new brand or concept.

Front of House 435

Front of House Food Truck Back of House Social Media 435

Modern Restaurant Management

JANUARY 18, 2023

If 2020 and 2021 were all about helping operators find new revenue streams to reach guests when they couldn’t come into restaurants, then 2022 was all about getting customers back in. Guest profiles will help staff wow guests, even if they are interacting with them for the first time.

2023 183

2023 Guest Recovery Email Marketing Back of House 183

Modern Restaurant Management

MAY 4, 2023

It’s also a great tool to highlight new menu items and products. Many companies rely on email to reach existing customers. While email can be effective, it often gets lost in the shuffle. billion emails will be sent and received each day, according to Statista. In 2023, experts predict 347.3

Loyalty Program 98

Loyalty Program Email Marketing Customer Service Certification 98

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

NOVEMBER 19, 2020

New Marketing Tactics Can Help Reach Target Customers. It is no secret that marketing is a way for restaurants to keep up with loyal customers and engage with new ones. Aside from marketing, a significant portion of the restaurant experience today is nailing the customer’s online order journey.

Social Media 212

Social Media Online Ordering Coupons Advertising 212

Touch Bistro

APRIL 27, 2021

To help you create a restaurant website that encourages guests to visit, order, and more, we’ve created a guide to the best restaurant websites of 2021, which includes: The essential elements of great restaurant website design 51 unique restaurant website design ideas 5 online tools to help you build your own restaurant website. Sweet Jesus.

Design 92

Design 2021 Online Ordering Website Management 92

Next Restaurants

JANUARY 27, 2021

As we now move forward into 2021 , it’s more obvious than ever that digital marketing is essential in this industry. You also want to optimize your online marketing outreach. This gives your customers essential information about your business, including hours, a link to your website, and even a link to your menu.

Marketing 111

Marketing Email Marketing Online Ordering Social Media 111

Modern Restaurant Management

OCTOBER 11, 2022

While digital tools help solve these problems and open up a new world of marketing possibilities, they can also help brands create more personalized experiences, and therefore, a more meaningful relationship with their guests. Increase the efficiency of marketing spend by 10 to 30 percent. Personalization Drives Results.

Social Media 191

Social Media Email Marketing Customer Experience Communication 191

Modern Restaurant Management

JUNE 29, 2021

percent Q1 of 2021 and the 4th of July holiday weekend just around the corner, Americans have the desire, time, and money to eat out over their long holiday weekend. Develop a Seasonal Digital Marketing Campaign. With consumer spending up 11.3 Be Patriotic! The National Retail Federation estimates that each person will spend $80.54

Social Media 196

Social Media SEO Email Marketing Seasonal Menu 196

Modern Restaurant Management

JANUARY 22, 2021

“This new model will allow our franchisees to go-to-market quicker than ever before, while reducing the overall development and operational costs,” said Jim Stevens, president of Golden Chick. We are continuing to expand to new locations and introduce new menu items – you never know what we have up our sleeves.

Franchise 195

Franchise Franchising 2020 2021 195

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Goliath Consulting

AUGUST 2, 2022

Restaurants found that ramping up their delivery services had mitigated some of their losses from in-person dining during 2020 and 2021. In 2020-2021, “13% of guests reported that they ordered delivery more, while 10% of guests reported that they ordered delivery significantly more now than pre-COVID times.” ” 3 .

Delivery 78

Delivery Online Ordering Food Website Management 78

Goliath Consulting

AUGUST 1, 2023

per year on average from 2016 to 2021. To learn more about menu development, digital training, and restaurant operations, contact us to find out more to help grow your restaurant: [link] or email us at getresults@goliathconsulting.com Subscribe to our newsletter to get the latest restaurant news and blog updates. . Johnson, L.

Innovation 78

Innovation Fine Dining Email Marketing 2021 78

BNG Point of Sale

OCTOBER 7, 2021

They streamline processes to record stock, manage your menu and staff, deliver detailed sales readings, and effectively take orders while ensuring you achieve profit goals. POS systems help staff remember customer orders, which makes it easy to order “the usual,” or customize a menu item. Gift card and loyalty benefits.

Point of Sale 52

Point of Sale 2021 POS Loyalty Program 52

7 Shifts

FEBRUARY 26, 2021

Get Your Kitchen and Menu Ready to Go ?? But don't go ahead and upload your menu dish-for-dish. Don’t feel that you have to put your menu online for any reason,” says Landers. ".the Beyond the Order: Differentiation, Marketing, and Feedback ?? So—you’re ready to take orders. says Knopfle.

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

SpotOn

APRIL 10, 2024

In between the 14-hour smoked brisket and full slab of ribs, there’s a smoked matador cauliflower on the menu at Chicago Culinary Kitchen. Limited weekend hours were quickly ditched for full-time hours on July 3, 2021. Like many restaurants, CCK encourages guests to sign up for emails. “Some girls get diamonds.

Email Marketing 52

Email Marketing Online Ordering Travel Events 52

ChowNow

FEBRUARY 18, 2021

This critical information—such as email addresses, ordering trends, and so on— can help spur business decisions and inform data-driven restaurant marketing tactics. In contrast, the typical ChowNow restaurant location has about 2,228 customers in their database that they can market to.

Marketing 78

Marketing Email Marketing Social Media Online Ordering 78

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . This is where digital marketing plays a pivotal role in building a solid customer base. This is where digital marketing plays a pivotal role in building a solid customer base. 6 Ways To Boost Digital Marketing For Your Restaurant.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

The Restaurant Times

NOVEMBER 17, 2022

The market has changed regarding what people spend their money on in recent years. To have a successful endeavor, however, you must heavily implement extreme and exceptional marketing efforts to start and end your pop-up with a splash. . How To Successfully Do Pop-up Marketing. Start Marketing at Least 7 Months in Advance.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

Sling

AUGUST 9, 2023

A Practical Guide February 2023 55 Restaurant Marketing Tips To Win Your Market February 2023 How To Choose The Best Payroll Software For Your Business January 2023 35 Creative Food Truck Ideas for Your Next Business Venture January 2023 What Is a Bistro and How Does It Differ From Other Restaurants?

Article 78

Article 2023 2022 2021 78

ChefMod

OCTOBER 6, 2021

Focus on Online Shopping For the last 15 years, the online shopping and ordering market has grown exponentially. Optimal Supplier Integrated Pricing Gone are the days when vendor pricing organization was done through texts or email. The other meeting happens electronically via text, email, or a website or app.

2021 52

2021 Email Marketing Front of House Cash Management 52

Goliath Consulting

OCTOBER 27, 2020

From pumpkin spice to Chile de Arbol, here we dive into the restaurant industry’s top trending flavors and predict the ones that’ll last until 2021. Fall flavors are dominating the market right now. More consumers will be looking for foods tied with wellness and health during and after the pandemic, well into 2021. Botanicals.

Consumer Goods 155

Consumer Goods Email Marketing 2021 Food Supply 155

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Modern Restaurant Management

JUNE 1, 2021

It’s crucial to access and edit your online ordering experience as necessary to keep customers informed on seasonal menu swaps, promotions, and weekly specials. This results in a faster time-to-market to excite customers of changes to keep your restaurant top of mind.

Ordering 177

Ordering Technology Mobile Ordering Online Ordering 177