Modern Restaurant Management

NOVEMBER 24, 2020

Explore areas where you can purchase supplies in bulk to cut long-term costs, consider raising prices where it makes sense, and work to improve discounts and payment terms with your suppliers. It’s a good time to make sure you’re accounting for potential effects of the pandemic as you create next year’s budget.

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

DECEMBER 10, 2021

Instead of promoting items according to price or margin, promote what your customers love. Make Use of Local SEO and Content Marketing. If you’re trying to grow your customer base, you don’t need to go all-out with your SEO campaign. Others tend to emphasize their cheaper menu options.

Marketing 567

Marketing SEO Front of House Website Management 567

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 12, 2025

What price points are they comfortable with? Look at their pricing, menu offerings, branding, and customer reviews. SEO Best Practices for Restaurants : Search engine optimization (SEO) helps your restaurant show up in top online search results, displaying your website to more customers. Implement a rewards program.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

OCTOBER 28, 2024

Social media, SEO, and word-of-mouth are powerful tools for attracting new customers without spending a fortune. SEO (Search Engine Optimization): Optimizing your restaurant’s website for search helps people find you online. Encourage them to leave positive reviews on platforms like Google and Yelp.

Loyalty Program 195

Loyalty Program Social Media Fast Casual Email Marketing 195

ChowNow

MAY 16, 2025

If your site is easy to navigate, fast, and has rich content, it improves your search engine optimization (SEO), making it more likely your website will rank well. That unified authority sends the right signals to Google, improving your SEO and bringing in more organic traffic.

Mobile Ordering 195

Mobile Ordering Loyalty Program Online Ordering Download 195

Modern Restaurant Management

AUGUST 28, 2024

Lastly, with the rise of inflation, consumers want their dollar to stretch even further and are continually looking for value beyond just low prices.

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

Modern Restaurant Management

FEBRUARY 13, 2025

Despite inflation concerns, InMarket’s new 2025 Valentine’s Day Survey found that 65 percent of those celebrating the holiday do not intend to change their plans based on higher prices. In fact, going out to dinner/lunch (56 percent) is the most popular way respondents plan to celebrate the holiday this year.

2024 221

2024 Fine Dining Book Reservations 221

7 Shifts

MAY 31, 2024

Best restaurant marketing tools, software, and platforms for your business We rounded up and categorized various restaurant marketing tools by type, including email marketing, SEO, SMS, and social media tools. Price: Contact them for a custom quote Mailchimp If you're new to email marketing, Mailchimp is your best choice.

2024 221

2024 Marketing Email Marketing SEO 221

Social Hospitality: Restaurants

MARCH 27, 2020

Maybe you already provide them with free rooms or a discounted price, but you can go above and beyond to thank them. Do you need to implement a new SEO Plan , or will you be able to survive with just some minor tweaks to what you already do? With so many employees out of work, now would be the perfect time to reward their loyalty.

Hospitality 454

Hospitality Marketing Travel Hotels 454

ChowNow

MARCH 14, 2025

Leverage local SEO and help customers find your restaurant. Local SEO (Search Engine Optimization) ensures your website ranks higher in local searches. Tracking these patterns helps you refine your menu, adjust pricing, and send targeted promotions that drive repeat business.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

FEBRUARY 12, 2021

That means only one thing – you need to take care of local SEO and optimize your web pages for a higher ranking in search engine results. Also, be sure to showcase the whole menu, be transparent with prices and upload original photographs to inform your guests before they've even stepped foot into your restaurant.

Design 520

Design Online Ordering Mobile Ordering Reservations 520

Modern Restaurant Management

SEPTEMBER 16, 2020

Blaze Bullock, SEO Strategist, Blaze Digital Marketing. Yelp is not free but a paid partnership for enhanced listings is fairly reasonable in price with the right negotiation. Jon Torres, Founder of JonTorres.com, a digital marketing and SEO agency. It’s a strong message to lean on today. Impressions are everything.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

The Rail

AUGUST 23, 2022

The restaurant business is one of the most competitive destinations in search engine optimization (SEO). On the American site, the prices are displayed in the US dollar, while the British site is in the pound sterling. High-quality localization will help overcome them. It is challenging to compete in this niche. UK Starbucks.

SEO 130

SEO Social Media Customer Service Customer Experience 130

7 Shifts

JANUARY 7, 2021

Complete a competitor analysis This will not only inform decisions such as pricing and menu ideas—but it can serve as inspiration too. Creating an SEO optimized website Anyone can create a sleek, multifunctional website these days. One key aspect of your website is search engine optimization (SEO).

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Social Hospitality: Restaurants

AUGUST 8, 2021

In this way, reviews will also help with SEO. If you offer discounted prices on certain menu items, set a strict expiry date for the promotion. Contributing articles is a commonly used tactic to get backlinks to help increase a website’s SEO rankings. Studies show up to 70% of people will leave a review when asked.

Social Media 244

Social Media SEO Influencer Magazine 244

7 Shifts

MAY 23, 2024

During this time, your customers scan the menu, go through the descriptions, and review the prices before deciding. Check your menu pricing Did you know that 35% of diners consider price to be the second most important factor when choosing a restaurant? Additionally, the timing of your price hikes/lows should be considered.

Social Media 195

Social Media Loyalty Program Email Marketing SEO 195

7 Shifts

NOVEMBER 1, 2022

Can you undercut their prices, or out-market them? Creating an SEO-optimized website. One key aspect of your restaurant website is search engine optimization (SEO). A website that ticks all the right SEO boxes allows Google and other search engines to work to their full potential. Weaknesses: What can they do better?

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

7 Shifts

AUGUST 18, 2024

Make sure to get quotes from multiple suppliers so you can compare prices and services. Pricing should match your target market and theme. A cocktail bar can have higher prices while a local neighborhood pub probably can't. The best way to get people in your bar is by using website marketing and SEO. Keep it simple.

Bar 370

Bar License Email Marketing Customer Service 370

Social Hospitality: Restaurants

AUGUST 8, 2021

In this way, reviews will also help with SEO. If you offer discounted prices on certain menu items, set a strict expiry date for the promotion. Contributing articles is a commonly used tactic to get backlinks to help increase a website’s SEO rankings. Studies show up to 70% of people will leave a review when asked.

Social Media 195

Social Media SEO Influencer Magazine 195

Island Media Management

SEPTEMBER 17, 2019

However, in order to get the proper exposure, engagement and reach to your audience, certain strategies have to be implemented, namely Search Engine Optimization (SEO) or Pay Per Click (PPC) advertising. In this article, we will be covering both SEO and PPC, and which one should be integrated into your business’ digital marketing strategy.

SEO 56

SEO Advertising Website Management Email Marketing 56

Modern Restaurant Management

OCTOBER 9, 2024

For example, a well-designed, SEO-optimized website acts as the digital storefront, drawing in customers with compelling visuals and key information. Businesses are less price sensitive than individual consumers, so corporate catering can be a great avenue for restaurants to offset the decline in foot traffic they are currently experiencing.

Catering 221

Catering Dietary Restrictions Seasonal Menu Tip Distribution 221

Restaurant Engine

MAY 28, 2025

Add high-resolution photos, clear descriptions, and pricing. Here are some other best practices: Include keywords related to your new items for search engine optimization (SEO). 5: Offer Limited-Time Deals on New Dishes Use pricing promotions to drive urgency.

Menu 52

Menu Marketing Email Marketing Social Media 52

7 Shifts

JUNE 16, 2024

You can give your customers 1 point for every $10 they spend at your restaurant (the price point depends on how much you're selling your food and beverages; just make sure to set an achievable price). This doesn't mean, however, that you have to increase the price of your menu in-store.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Island Media Management

SEPTEMBER 17, 2019

However, in order to get the proper exposure, engagement and reach to your audience, certain strategies have to be implemented, namely Search Engine Optimization (SEO) or Pay Per Click (PPC) advertising. In this article, we will be covering both SEO and PPC, and which one should be integrated into your business’ digital marketing strategy.

SEO 40

SEO Advertising Website Management Email Marketing 40

Web Diner

FEBRUARY 14, 2025

Our approach combines technical optimization with proven local SEO strategies, specifically designed for the restaurant industry. Week 4: We implement advanced schema markup that helps voice assistants understand your menu, prices, and special offerings.

Audits 65

Audits Online Ordering SEO Website Management 65

Island Media Management

MARCH 3, 2016

This article is the part three of 10 SEO Top Tips for Restaurant, if you haven’t read the first part and the second part , you may want to go through them first. Three Ultimate Tips for Your SEO: The next three approaches to get visibility would seam really basic, but the fact is they are the key to succeed with your SEO.

SEO 40

SEO Social Media Website Management Customer Service 40

Island Media Management

MARCH 3, 2016

This article is part three of 10 SEO Top Tips for Restaurants if you haven’t read the first part and the second part , you may want to go through them first. The strategy responsible for most returns on investment is SEO. Are you willing to run the 10 steps of the SEO Campaign on your website? Social Media.

SEO 40

SEO Social Media Website Management Customer Service 40

The Rail

AUGUST 8, 2024

A typical restaurant’s revenue is influenced by several factors, including location, menu pricing, and customer turnover. You can use your restaurant website to boost SEO , highlight your menu, build an email list , hire staff, show customers how to get to your location, and so much more.

Loyalty Program 130

Loyalty Program Website Management Social Media Online Ordering 130

Lavu

DECEMBER 4, 2019

Local SEO is imperative for food trucks and foodservice businesses, because the stronger your Local SEO ratings, the higher your location will rank in local searches. Your engagements on social media help earmark your success as they are part of the larger puzzle that makes up search algorithms for local SEO.

Food Truck 78

Food Truck Catering Book Social Media 78

Indoor Media

AUGUST 23, 2021

Then, you can just put your ads into the Google Display Network and choose from various factors about targeting, audiences, and pricing. Search Engine Optimization (SEO) SEO is a more passive digital advertising method than a direct channel, but it’s incredibly important. SEO is the art-slash-science of making that happen.

Advertising 78

Advertising Email Marketing SEO Social Media 78

Restaurant Clicks

NOVEMBER 5, 2017

SEO – Search engine optimization. It is the best use of time, for a small price. SEO – Search Engine Optimization. We highly suggest outsourcing this, but your internal team or manager will still need to know how to manage the SEO vendor. So having basic knowledge of SEO is a must. Instagram Posts.

Marketing 76

Marketing Email Marketing SEO Social Media 76

Indoor Media

APRIL 5, 2018

For example, Restaurant owners may want to offer: Menu and pricing. Also known as your NAP, these three pieces of information can reap major SEO benefits when used consistently and kept up-to-date. Our recommendation is to use SEO tools to help you with your optimization. Professional photos of your food. Nutritional Facts.

SEO 78

SEO Mobile Ordering Social Media Small Business 78

Next Restaurants

AUGUST 22, 2019

Your restaurant might have the best food in its price bracket, the most inventive menu , and the kind of welcoming environment that turns first-timers into regulars — but if you don’t know how to promote it — simply assuming that the quality will shine through — you can struggle to compete.

Loyalty Program 60

Loyalty Program SEO Social Media Dietary Restrictions 60

Gourmet Marketing

SEPTEMBER 10, 2021

Good headers can also improve your SEO score. SEO stands for search engine optimization , and the higher your score, the higher your website will rank in customer searches. On-page or search engine optimization (SEO) refers to the measures you take directly on your website to help improve your rank in searches.

Design 85

Design 2021 SEO Mobile Ordering 85

The Restaurant Group

JULY 25, 2024

With professional photos that show unique, drool-worthy offerings, behind-the-scenes videos of a skilled chef at work, paid ads, incentives like coupons and discounts, and clever SEO, you can increase your reach and attract a larger crowd. But how do you earn their loyalty?

Hiring 78

Hiring Loyalty Program Website Management Cash Management 78