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How to Turn Your Menu into a Marketing Tool

Modern Restaurant Management

Your menu plays a vital role in your business marketing. So, let's dive deeper into the steps on how to turn your menu into a marketing tool. Optimize Menu Design for Customer Behavior A menu is often one of the first things a guest interacts with when entering a restaurant, right after taking in the atmosphere and interior.

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5 Things to Consider Before Opening a Restaurant in 2025

The Rail

Although ambiance , narrative, and menu diversity drive choices just as much, convenience and quickness remain critical. A significant part is also played by tech integration ; loyalty programs, app-based ordering, and QR code menus are not innovations but necessities.

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MRM Research Roundup: AI Investment Heating Up and Summer Dining Dos and Don’ts

Modern Restaurant Management

percent menu-price inflation rate. With households increasingly treating dining out as a luxury, every menu item and service interaction becomes a potential make-or-break moment. Red Robin climbs 3 percent to 78 thanks in large part to its focus on menu and food. At the same time, U.S. chain sales grew just 3.1

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2025 Restaurant Food Trends: What’s On the Menu for the Future?

Squirrel Systems

Here’s an overview of what’s shaping the future of dining: Plant-Based Innovations Plant-based dining has evolved from a niche market to a mainstream movement. Chefs are experimenting with vegetables in innovative ways, such as plant-based “seafood” and using jackfruit as a meat alternative.

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How To Reduce Food Waste in Restaurants

The Restaurant Group

Menu Optimization for Waste Reduction A thoughtful menu design can minimize waste while offering dishes that excite customers. Designing a Waste-Conscious Menu Feature Versatile Ingredients : Use items that work across multiple dishes. Partner with Local Farms : Support local producers and reduce transport emissions.

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MRM Research Roundup: Destination Dining, Voice Commerce, and the Force of Fast Food

Modern Restaurant Management

Growing menu innovation and healthy fast food further drive the growth of the market. The demand for fast food is still strong because it is affordable, convenient, and offers a wide variety of menu items, which is why it is the go-to option for millions of Americans every day. percent from 2025 to 2033 and reach US$ 345.6

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What Trends Are You Seeing and What Can We Expect to See More of in 2022?

Modern Restaurant Management

We also anticipate restaurants will be more cautionary when it comes to menu offerings. With current supply chain issues and these brands already operating under thin margins, we expect operators to be strategic when it comes to menu sizes, limited offerings and daypart offerings to limit waste, cut costs, and maximize profitability.