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How Fast-Casual Marketers Can Prepare for 2022 Dine-in Traffic

Modern Restaurant Management

Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. So, what can marketers of fast casuals do to bring people back to their brick-and-mortar locations?

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Downturn Dining Trends: Loyalty, Value, and Menu Innovation Are Key for Survival

Modern Restaurant Management

Fast food and casual dining are currently seeing higher traffic. With dining out becoming more of an occasional treat, it's very important that guests have a great experience – whether that's at an upmarket restaurant or a fast food outlet. When they do eat out, they're often choosing cheaper options.

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[Data] Fast Casual Restaurant Trends: Sales and Labor

7 Shifts

Coming out of 2020, few restaurant types were better prepared for the new normal than quick service and fast casual. They had streamlined menus, more digital presence than their full-service counterparts, and dining rooms weren't an integral part of the fast casual experience. Fast Casual Labor Numbers.

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Fast-Casual Academia, Climatarian Menu and Ice Auction

Modern Restaurant Management

These features include tableside mobile ordering, NFC contactless payments, and direct online ordering. They also have the choice of using the MarketConnect app to order and pick up from a designated shelf onsite, avoiding interactions and maintaining necessary social distancing.

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2025 Restaurant Payment Trends and Predictions

Modern Restaurant Management

When customers can pay quickly and without friction, it enhances their experience and shortens wait times, leading to improved customer satisfaction—particularly in fast-casual settings where speed is essential. However, this increase in digital ordering and card-not-present transactions has skyrocketed their processing rates.

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Best Practices for Launching Online Ordering

Modern Restaurant Management

Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Even before current events arose, online ordering capabilities and digital touchpoints were becoming nearly ubiquitous. Update Online Ordering Technology.

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Value Is the New Battleground for Loyalty

Modern Restaurant Management

based diners who recently ordered from a QSR, fast-food or fast-casual chai also found that value is about more than just price. Diners are looking for a better overall experience, from streamlined ordering to more inviting restaurant environments. The survey of 1,500 U.S.-based