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2024 Outlook: Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

This trend reflects the growing popularity of drive-thru and fast-casual dining, coupled with the demand for digital technologies such as QSR digital signage and QR codes. To capture their attention and loyalty, businesses, including restaurants, must prioritise easy access and convenience. Nothing is fraud proof.

2024 212
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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

Make all touchpoints of your restaurant feel like the cool, casual, fusion, or fine dining establishment it is. Instagram influences menus, food presentation, and interior design, and it should be equally influential in your overall marketing strategy. Loyalty programs Who doesn’t love free stuff? Need some inspiration?

Marketing 418
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Restaurant Customer Experience 2020: What Customers Expect

Focus POS

Today’s diners are well-connected, tech savvy, and expect a high-quality restaurant customer experience—whether visiting a five-star restaurant, fast-casual, or the drive-through. In doing so, the opportunity to fast upsell and cross promote increases with all the menu options at their fingertips. Loyalty Perks.

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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

Intriguingly, it appears fast casual restaurants have started taking back the customers they lost to quick serve restaurants since the pandemic, with consumers visiting fast casual restaurants more often, up to 24 percent from 21 percent in May. Loyalty programs yield repeat business. Fast Casual.

2021 157
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MRM Research Roundup: End-of-May 2021 Edition

Modern Restaurant Management

In addition to the emergence of indoor dining, it explores rising competition between fast food and fast casual restaurant brands with COVID restrictions loosening. “The data strongly signals long wait times are a vulnerability for fast food restaurants as they compete for customers. . Fast food reigns supreme.

2021 186
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2023 Outlook: Trends and Challenges Restaurants Will See, Part Two

Modern Restaurant Management

Expand Customer Loyalty : This year, many restaurants didn’t necessarily see a drop in topline sales, but instead suffered drops in visit frequency. In 2023, companies should lean into growing brand loyalty and engaging more deeply with existing customers even more as they look to offset drops in visit frequency in the category.

2023 193
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Be Nimble, Be Quick: What Consumers Want in 2021

Modern Restaurant Management

QSRs and fast casuals are right to innovate and add to the drive-thru lane, but the investment is only as good as the execution, according to consumers. 78 percent never or rarely change their order based on the suggestions made by the drive-thru operator, yet 61 percent are influenced by menu boards.

2021 173