The Rail

MARCH 7, 2023

It’s important to use hashtags when appropriate to increase your changes of getting new eyes on your content and restaurant. Most social media platforms offer free accounts, and the cost of creating and sharing content is minimal. Enhanced Brand Awareness Social media can help you build brand awareness and recognition.

Social Media 119

Social Media Customer Experience Small Business Influencer 119

7 Shifts

AUGUST 12, 2020

It will bring more visitors to your website and keep your content fresh, which is another bonus for a better SEO score. It all comes down to creating new content that keeps your audience engaged, and leads to a steady stream of new likes and followers which then turn into customers. Create a blog section on your website.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Bingage

JULY 18, 2023

Leverage Search Engine Optimization (SEO) Conduct keyword research: Identify relevant keywords and integrate them strategically into your website’s content, meta tags, and product descriptions. Create valuable content: Develop a content marketing strategy that focuses on producing high-quality, informative content.

Loyalty Program 69

Loyalty Program Email Marketing Social Media SEO 69

Modern Restaurant Management

OCTOBER 10, 2023

Sending timely notifications, offering exclusive deals, and providing personalized recommendations can significantly enhance customer retention. Techniques like content marketing, SEO optimization, and social media campaigns can work wonders when applied correctly. Remember, engagement is a two-way street.

Loyalty Program 190

Loyalty Program Franchise Franchising Social Media 190

7 Shifts

NOVEMBER 9, 2022

Table of Contents. Make sure to create newsletter content that stands out. Once you have your list and template ready, it's time to create newsletter content that pops out. You must contextualize and simplify each newsletter content for subscribers. OpenTable uses their newsletter to promote exclusive events: 4.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

7 Shifts

DECEMBER 17, 2020

Let them know what to expect and entice them with exclusive deals or early access. This means having a strategy of intentional posting and a content plan. This is called User Generated Content (UGC), and it’s an excellent means of engaging your customers and converting them into ambassadors for your restaurant.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

Bingage

JULY 18, 2023

Leverage Search Engine Optimization (SEO) Conduct keyword research: Identify relevant keywords and integrate them strategically into your website’s content, meta tags, and product descriptions. Create valuable content: Develop a content marketing strategy that focuses on producing high-quality, informative content.

Loyalty Program 61

Loyalty Program Email Marketing Social Media SEO 61

Goliath Consulting

SEPTEMBER 7, 2023

Include exclusive discounts or early-access deals. Offer exclusive discounts on app-based orders. Content Diversity: Share Your Story Boost SEO and engagement by: Sharing the history of signature dishes. Email Marketing: Beyond Newsletters Segment your email list based on preferences. So: Regularly update your delivery menu.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Open for Business

APRIL 9, 2024

This approach not only encourages spending but also gives customers a sense of achievement and exclusivity. Whether a freebie, exclusive perk, or discount, your reward should be attainable yet valuable enough to keep your guests engaged. Re-share your customers’ content highlighting your restaurant.

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

Next Restaurants

APRIL 17, 2024

Offer a limited-time discount or exclusive appetizer to those who vote in your poll. User generated content (UGC): Repost customer photos featuring your delicious dishes and happy faces! ” Delivery delight: If you offer delivery , mention it! This incentivizes participation and rewards your engaged followers.

Social Media 78

Social Media Seasonal Menu Customer Experience Specials 78

Bingage

JUNE 27, 2023

Points and rewards system: You can incentivize customers by offering points for various actions, allowing them to redeem rewards like discounts, free products, or exclusive perks. allows you to create exclusive VIP tiers based on customer spending or engagement levels, providing additional incentives to your most loyal customers.

Loyalty Program 98

Loyalty Program Point of Sale Social Media Email Marketing 98

MBB Hospitality

JANUARY 30, 2024

Time-Sensitive Temptations: Limited-Time Restaurant Offers Limited-time restaurant offers are a dynamic element in the arsenal of restaurant marketing, ingeniously crafted to create a sense of urgency and exclusivity that can attract patrons en masse.

Loyalty Program 52

Loyalty Program Social Media Customer Experience Events 52

7 Shifts

JANUARY 7, 2021

It will bring more visitors to your website and keep your content fresh, which is another bonus for a better SEO score. It all comes down to creating new content that keeps your audience engaged, and leads to a steady stream of new likes and followers which then turn into customers. Create a blog section on your website.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Chef's Resources

APRIL 20, 2020

Video Class Summary – Restaurant Inventory Control This 3 part video series is exclusive content which is only available to Premium Members who have purchased access to the Video Library. One of the most important aspects of managing your food cost is managing the entire inventory process from start to finish.

Inventory 78

Inventory Management Management Food 78

Perfect Daily Grind

JUNE 2, 2023

The exclusive operator of Tim Hortons stores in China reported a net loss of US $25.4 Founded by content creator and social media influencer Emma Chamberlain, the brand sells a wide range of products including RTD drinks and pods. Toddy’s new brewer is available exclusively at Walmart. million in 2023 Q1.

2023 127

2023 Education Workshop 2024 127

EATER

SEPTEMBER 10, 2021

We’ve long admired The Infatuation’s fresh approach to reaching people with relatable content that inspires new ways to experience life through food and drink, whether it’s down the street or across the globe,” Marianne Lake, co-CEO of Chase, said in a statement. “We As the WSJ notes, “banks don’t usually buy media companies.”

Reservations 97

Reservations Customer Experience Dine-in Customer Service 97

Tableo

JULY 11, 2023

They range from developing intriguing content to utilising sophisticated targeting choices. Understanding your target client will help you develop content that resonates with them. Understanding your target client will help you develop content that resonates with them.

Advertising 53

Advertising Social Media Reservations Events 53

The Rail

APRIL 11, 2024

Offer incentives: Promote email signup through pay-per-click advertising or website forms by highlighting exclusive offers like drink/meal deals. Write an Engaging Email With your email list in place, it's time to craft content that drives reservations. This encourages them to share their email address. Book Now" vs. "Get 10% Off").

Email Marketing 52

Email Marketing Reservations Marketing Loyalty Program 52

7 Shifts

SEPTEMBER 1, 2022

Table of Contents. If a restaurant uses exclusively local or seasonal ingredients, it can be challenging to always make sure the same ingredients are in stock. Whether you're a diner, restaurant employee, or owner, “86” is a term you should know. What does 86 mean? Where did the term come from? The cost of 86'ing.

Definition 360

Definition BOH FOH Front of House 360

The Rail

AUGUST 18, 2023

Content is the backbone of just about any inbound marketing strategy and digital marketing as a whole. Content is especially important for bars and similar service establishments. In this article, we talk about a few content promotion tricks that will put your bar on a local map!

Bar 52

Bar Marketing Email Marketing Social Media 52

Tableo

JULY 20, 2023

Treat your most devoted customers like VIPs by giving them exclusive privileges such as reservations at the chef’s table or early access to new menu items. Create a newsletter to tell your readers of new menu items, chef’s specials, future events and other interesting news.

Email Marketing 75

Email Marketing Marketing Website Management Reservations 75

Foodable

DECEMBER 29, 2020

We look at [loyalty] as a membership program, creating exclusivity and personal relationships with these members who have committed their time to engaging with your brand,” says Matkovic. This syndicated content is brought to you by Branded Strategic Hospitality. That’s what technology has allowed us to enable.”

Loyalty Program 95

Loyalty Program 2010 Hospitality Customer Experience 95

7 Shifts

OCTOBER 23, 2020

Unlike other website-building platforms, which were made for businesses of all kinds, Bentobox was made exclusively for restaurants. After they've built the website, you can go into the Bentobox platform and easily make content updates. Every three years, you're entitled to a design refresh.

Website Management 370

Website Management Online Ordering SEO Hiring 370

EATER

FEBRUARY 28, 2022

In simple terms, an NFT signifies that its holder has exclusive ownership of something in the virtual world — a digital image to place in their Twitter avatars , for example. (In NFT holders earn exclusive access to the space without monthly or annual dues; any food or beverage tabs will still need to be paid out of pocket.

Fine Dining 130

Fine Dining Dine-in Food Supply Customer Experience 130

Restaurant Clicks

JUNE 8, 2021

Known as “the American spirit,” bourbon is made exclusively in the USA. Wild Turkey has a high rye content aged in deeply charred oak barrels. Bulleit Bourbon delivers a bold, spicy take on bourbon that still manages to go down smooth using only the highest quality ingredients and a very high rye content.

Reservations 122

Reservations Customer Experience Pricing Take-out 122

Sante

DECEMBER 21, 2020

For viewers, SOMM TV is available on every device and smart TV worldwide through a custom app and website, and the free podcasts can be found on all major platforms including iTunes and Spotify.

Vineyard 130

Vineyard Education Online Ordering Customer Experience 130

ChowNow

JANUARY 27, 2021

If you’d prefer to create your own content and send emails, there are many low-cost email marketing platforms available, like GoDaddy, MailChimp, and Emma. Make your email subscribers feel special by giving them exclusive access to a secret menu item. Try sending out messages once a month, once every two weeks, or once a week. .

Email Marketing 148

Email Marketing Marketing Online Ordering Front of House 148

Bingage

JULY 18, 2020

Make sure your food ordering website has key SEO elements in place such as title, meta tags, user-friendly URL structure sitemaps, 301 redirects, image alt tags, duplicate content control to be able to rank in search engines. If possible start a blog that allows you to produce good content on the relevant subject.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Make sure your food ordering website has key SEO elements in place such as title, meta tags, user-friendly URL structure sitemaps, 301 redirects, image alt tags, duplicate content control to be able to rank in search engines. If possible start a blog that allows you to produce good content on the relevant subject.

Delivery 98

Delivery Marketing Social Media SEO 98

Perfect Daily Grind

APRIL 12, 2022

As well as containing around half the caffeine content of other arabica varieties, it is also known to have a desirable flavour profile. Laurina’s low caffeine content can also be detrimental to its growth. José and his team monitored and assessed the growth rate, caffeine content, and cup quality of the variety.

Agriculture 200

Agriculture 2016 2002 2001 200

Chef's Resources

APRIL 3, 2020

The Forty Thieves of Food Cost – Managing your food cost for success This 53 minute video is exclusive content which is only available to Premium Members who have purchased access to the Video Library. In this video class Chef David Buchanan explores the complexity of food cost control.

Food 78

Food Management Management 78

Chef's Resources

APRIL 3, 2020

minute video is exclusive content which is only available to Premium Members who have purchased access to the Video Library. Video Class: Sales Mix, Margin and the Food Cost % Myth This 9.37 The post Food Cost Percentage Myth Video Class appeared first on Chefs Resources.

Food 78

Food Operations 78

Chef's Resources

APRIL 6, 2020

minute video is exclusive content which is only available to Premium Members who have purchased access to the Video Library. Chef David gives clear step by step examples of how to edit your Inventory Sheets in Excel before final closing so that you can find and fix errors which can negatively impact your food cost […].

Inventory 78

Inventory Food 78

7 Shifts

JULY 30, 2021

Whether you want to highlight your restaurant's guest experience, or get the word out about a new menu item, it's important to work with the influencers to create the most profitable content. Create an awesome website. You and your team are in full control of your website-use it to tell the story you want! VIP programs.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

ChowNow

FEBRUARY 18, 2021

Personalize content for a better ROI. Analyzing your customer data can help you deliver relevant and personalized content to your customers and drive more sales. . Segment a group of your most loyal patrons, and send them exclusive updates about your business or information about your loyalty program , if you have one.

Marketing 78

Marketing Email Marketing Social Media Online Ordering 78

The Restaurant Times

OCTOBER 22, 2021

This can allow you to generate a steady stream of content and engage your audience by amplifying their own posts. . When the visitors come across authentic content created by real people, they will be motivated to also create content and get featured on the digital screen. Thus, successfully providing a delightful experience. .

Customer Experience 59

Customer Experience Social Media Customer Service Communication 59

EATER

MAY 11, 2021

Both pieces make good points about the commodification of online food content and the viral catnip of process videos: There is something innately compelling about watching someone execute a recipe, no matter how deranged it is. The video went viral, prompting a Vice writer to ask, “Why Is My Feed Full of Gross Cooking ‘Hacks’?”

Food 145

Food Entertainment Social Media Influencer 145