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Gen Z Wants More Than Good Food — Here’s How to Keep Them Coming Back

Modern Restaurant Management

This generation prioritizes social responsibility over traditional brand loyalty and gravitates toward integrity, sustainability, and values-driven experiences. Local Events for Social Impact Hosting local giveback events is a powerful way to attract Gen Z diners who prioritize social responsibility and community engagement.

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From Fumbling to Flourishing: Fixing Common Restaurant Marketing Errors

Modern Restaurant Management

First, AI can help personalize the customer experience by analyzing data to send tailored marketing messages, recommend menu items, and create dynamic loyalty programs that keep customers coming back. These restaurants can also focus on creating a sense of scarcity or urgency with limited reservations or special tasting events.

Marketing 380
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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part One

Modern Restaurant Management

Steady Online Ordering Brings Food Waste, Donations to the Forefront of Priorities Ordering food online increases restaurant sales, but it also can potentially increase wasted food if proactive measures aren’t taken – for both the business and consumers at home.

2025 419
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Twenty Years of Change: How Hospitality Tech Evolved and What’s Next

Modern Restaurant Management

Unified commerce platforms are linking POS, payments, loyalty programs, and performance analytics to create seamless experiences across every guest touchpoint. Expect predictive systems that adapt to real-world conditions in real time: weather, local events, and market trends. And it’s not just for large enterprises.

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5 Practical Steps To Building A Restaurant Marketing Budget

ChowNow

Many operators worry about wasting money on the wrong strategies or not seeing a return on investment, making it tempting to avoid marketing altogether. Drive repeat business through loyalty programs, email campaigns, and promotions. Local Events Increases brand visibility within the community and attracts new customers.

Marketing 195
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How to Increase Restaurant Sales: 15 Strategies That Drive Revenue

ChowNow

Send out flows when someone places an online order, reminder emails for customers who haven’t ordered in a while, or monthly exclusive discounts to people who joined your loyalty program. Reward Repeat Customers for their Loyalty A well-designed loyalty program turns loyal customers into your most reliable source of repeat business.

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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items. When done right, it helps keep your restaurant at the top of customers' minds, encourages repeat visits, and promotes special events or menu items.

Book 195