Modern Restaurant Management

JANUARY 24, 2024

From there, customers can learn more about your business’s history, download recipes or read about upcoming events or menu changes. Digitize your loyalty program instead of relying on traditional plastic loyalty cards. Dunkin Donuts, for example, uses QR codes as part of its digital loyalty program.

Loyalty Program 193

Loyalty Program Social Media Coupons Customer Experience 193

The Restaurant Coach University

MARCH 2, 2017

We spoke to Donald Burns (aka The Restaurant Coach™) to learn why loyalty programs are a much wiser path to success than giving away your product. How do loyalty programs work, and what kind of incentives do they offer customers? There are all kinds of loyalty programs.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

7 Shifts

JULY 30, 2021

From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy. Host community based events. Host a community based event at your restaurant! Loyalty programs. VIP programs.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

MAY 17, 2023

Another is to add convenience like saved orders, saved payment methods or Apple Pay, loyalty programs, and personalized offers or perks. Loyalty rewards don’t have to include discounts and coupons anymore. Ongoing rewards or loyalty programs can additionally encourage repeat business and build loyalty.

Loyalty Program 186

Loyalty Program Mobile Ordering Social Media Customer Experience 186

Modern Restaurant Management

MARCH 26, 2024

Armed with an omni-channel POS platform, restaurant operators can not only bring an immediate boost in sales during one of the busiest times of the year, but also lay the groundwork for long-term customer engagement and loyalty.

Technology 114

Technology Loyalty Program Mobile Ordering Online Ordering 114

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. Attract and Retain Guests with a Loyalty Program. But don’t stop there. Do More with Less with Technology.

Loyalty Program 220

Loyalty Program Online Ordering Point of Sale Customer Experience 220

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. Targeted loyalty benefits focused on access and exclusivity are essential tools to drive cost-effective guest engagement. Exclusivity can apply to more than just menu items.

Loyalty Program 179

Loyalty Program Merchandise Mobile Ordering Fast Casual 179

Goliath Consulting

AUGUST 24, 2023

These are the basics of local restaurant marketing to attract customers and cultivate loyalty. Engage customers on social media platforms like Facebook, Instagram, and Twitter to keep them informed about promotions, events, and new menu items. A well-designed loyalty program can turn occasional visitors into regulars.

Loyalty Program 78

Loyalty Program Marketing Email Marketing SEO 78

Open for Business

AUGUST 4, 2023

Next gen loyalty programs are a smart, effective way for restaurants to stand out and build a stronger connection with guests. These creative, personalized loyalty programs use tech and customer data to create an experience that goes way beyond discounts. The average person belongs to more than 14 loyalty programs.

2023 78

2023 Loyalty Program Customer Experience Customer Service 78

Modern Restaurant Management

JULY 28, 2022

Loyalty Programs. When registering for a loyalty, your customers give you some of their information to qualify. Loyalty programs also allow you to collect behavioral data. If your loyalty program is set up with each of your ordering channels (in-store, online, and on your app), you can track how customers order.

Loyalty Program 203

Loyalty Program Mobile Ordering Email Marketing Online Ordering 203

7 Shifts

NOVEMBER 9, 2022

You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. It's also important to have multiple templates ready for different email themes such as recipes, weekend/payday offers, loyalty programs, and news updates. Event reservations.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

JANUARY 8, 2024

Other advancements include: integrating data from various sources, including social media, reviews, and loyalty programs, to gain a holistic view of customer behaviour as well as as well as the implementation of real-time analytics for immediate insights into customer behaviour and preferences. Nothing is fraud proof.

2024 212

2024 Loyalty Program Cash Management Customer Experience 212

Modern Restaurant Management

JANUARY 31, 2023

Create a loyalty program that rewards customers for repeat visits during the Super Bowl. Thiscan be done by offering discounts or special promotions to customers who have visited the restaurant multiple times during the event. This can help increase sales and also encourage repeat business.

Loyalty Program 167

Loyalty Program Social Media Email Marketing Online Ordering 167

7 Shifts

AUGUST 12, 2020

Your marketing plan is your year-long guide to seek opportunities in public holidays and cultural events; it’s your marketing budget that will help reduce risk and minimize overspending; it’s your insights into customer behavior and trends; it’s your pièce de résistance to serve up a great experience and achieve your financial targets.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

JANUARY 22, 2024

Using technology to facilitate contactless payments, online ordering, and quick table rotation can increase consumers’ satisfaction and loyalty. Implement personalized suggestions, loyalty programs, and special incentives to make each diner feel appreciated and understood.

Loyalty Program 148

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 148

Open for Business

JANUARY 26, 2023

Start a loyalty program Online ordering Piggyback on special events Buy X, get Y free Guest chef or pop up Personalize offers Influencer event Social promotion Jump on seasonal trends Industry night happy hour Invite guests back What are restaurant promotions? Show them how much they mean to you with a loyalty program.

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Modern Restaurant Management

NOVEMBER 23, 2021

Today’s restaurant guests are more selective about their dining experiences, and boosting customer loyalty is crucial as restaurants shift into this next phase of service and look toward the holidays. Customers now expect more than a simple rewards program or general mailing list. Sustaining Customer Loyalty.

Loyalty Program 185

Loyalty Program Email Marketing Customer Experience Seasonal Menu 185

Modern Restaurant Management

FEBRUARY 5, 2024

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. As restaurant owners look to expand, 78 percent of those surveyed say they’ll experiment in the coming year with non-core offerings like meal kits, subscriptions, events, and more.

2024 190

2024 Loyalty Program Food Order 2030 190

Modern Restaurant Management

NOVEMBER 19, 2021

Create a Customer Loyalty Program. Loyalty programs drive repeat traffic by offering discounts based on the number of visits. Host Fun Events. Customers are eager to attend fun events, especially post-pandemic. Customers are eager to attend fun events, especially post-pandemic. Offer BOGO Deals.

Marketing 186

Marketing Loyalty Program Social Media Food Supply 186

7 Shifts

NOVEMBER 1, 2022

This is best when it includes as much information as possible—plan ahead on social posts, events, direct mail campaigns, holiday promotions, and other marketing campaigns so you always know what's coming next. What to use it for: Showing off your food and drink, promoting events and specials, and engaging with your audience.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

OCTOBER 9, 2019

Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system. There are a few things you can do to take your loyalty program to the next level. Use a loyalty program to keep customers engaged.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

JANUARY 14, 2020

Formalizing an employee engagement program helps restaurants keep staff happiness top of mind. But don’t worry; your employee engagement program doesn’t have to be fancy, expensive, or resource-intensive. Here’s how to develop your program thoughtfully for optimal results: 1. Employees make or break the customer experience.

Loyalty Program 367

Loyalty Program Front of House Back of House Customer Experience 367

Culinary Cues

FEBRUARY 8, 2020

YES- PAY THEM FAIRLY AND CREATE A BENEFIT PROGRAM. This can be an incentive program that engages the employees in helping the restaurant reach its goals through efficiency, waste reduction, and a unified approach towards being entrepreneurial. Of course – I haven’t ignored the need for better compensation. HAVE THEIR BACK.

Loyalty Program 582

Loyalty Program Communication Training Coaching 582

Future Food

SEPTEMBER 6, 2023

Amplifying Experiences through Events Shopping centres are tapping into the power of events to create memorable experiences that keep visitors coming back. From themed art installations to live music concerts, these events provide an immersive and social experience that encourages repeat attendance.

Hospitality 78

Hospitality Loyalty Program Retail Food 78

Future Food

SEPTEMBER 4, 2023

Amplifying Experiences through Events Shopping centres are tapping into the power of events to create memorable experiences that keep visitors coming back. From themed art installations to live music concerts, these events provide an immersive and social experience that encourages repeat attendance.

Hospitality 78

Hospitality Loyalty Program Fast Casual Food 78

Modern Restaurant Management

JULY 13, 2022

Maximizing this opportunity for free marketing is key to developing deep relationships with customers and building customer loyalty. Promotion and Loyalty Programs. In order to succeed in 2022, it’s important that single-location restaurants consider what choices will get them on par with chain franchises.

Franchise 205

Franchise Franchising Operations Loyalty Program 205

Lavu

SEPTEMBER 29, 2023

Some have involved staffing agencies, increased wages, offered signing bonuses, or implemented referral programs to attract new employees in the service industry. Additionally, some businesses have partnered with job training programs and schools to attract a new generation of workers to the industry.

Loyalty Program 166

Loyalty Program Front of House Mobile Ordering Customer Service 166

Modern Restaurant Management

JUNE 12, 2023

Brand purpose is crucial in the management of restaurants as it can significantly enhance customer loyalty, employee engagement, and overall business performance. They also value restaurants that support local communities through various programs, such as providing meals to the less fortunate or sponsoring local events.

Social Media 166

Social Media Loyalty Program Communication Sustainability 166

Modern Restaurant Management

OCTOBER 13, 2023

The five tips below will help employers give gifts that receive the intended response, be it increased loyalty, retention or morale. It's about showing genuine care and support during the holiday season and beyond, creating a win-win situation where employees feel valued, and companies foster goodwill and loyalty.

Loyalty Program 162

Loyalty Program Workshop Events Certification 162

Modern Restaurant Management

AUGUST 8, 2022

With these tough times innovation is required and restaurants are seizing the opportunity to turn simple WiFi into valuable guest engagement and ultimately a competitive advantage to drive guest loyalty and provide immediate revenue growth. But traditional loyalty programs are antiquated. Personalization is even more impactful.

Loyalty Program 175

Loyalty Program Social Media Email Marketing Point of Sale 175

Modern Restaurant Management

OCTOBER 29, 2020

Most impactful of all the events has, of course, been COVID-19. Alongside changes in their operations, the technology they use and the way they serve customers, brands must change their approach towards loyalty if they’re to continue earning it as we move into 2021. How can that be achieved? Display Empathy.

2021 143

2021 Loyalty Program Webinar Social Media 143

Modern Restaurant Management

AUGUST 19, 2022

One surefire way to help your restaurant stand out is to incorporate a new mover marketing program to capture new residents before they form loyalties with the competition. As part of my company’s new mover marketing program, we send a Welcome Package filled with proven offers to new residents. 10, Host local events.

Franchise 191

Franchise Franchising Social Media Loyalty Program 191

MBB Hospitality

JANUARY 30, 2024

These deals play a pivotal role in drawing new customers and securing the loyalty of regulars. When restaurants deploy discounts, they strategically ignite interest among a broader demographic, extending their reach and fostering customer loyalty. They’re supposed to be a siren call to food lovers.

Loyalty Program 52

Loyalty Program Social Media Customer Experience Events 52

7 Shifts

JANUARY 20, 2023

And this huge event draws in a lot of people who are looking for a quick and easy meal. If you don't want to give out discounts, consider other perks like loyalty cards or free dessert. To speed things up, you could build a loyalty program or organize giveaways leading up to important events like the Super Bowl.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

DECEMBER 28, 2020

That also applies to the event space itself. People will not want to be elbow-to-elbow at events like they used to, meaning they will either need to opt for a larger event space or a smaller number of guests. This extends into every facet of event planning and preparation. Colin Palfrey, CMO of Majesty Coffee.

2021 229

2021 Mobile Ordering Loyalty Program Kitchen Safety 229

Modern Restaurant Management

MARCH 2, 2023

They expect payment-related rewards and loyalty programs every time they transact. And they want to use one unifying and consistent payment method whether they are paying for drinks, food, merchandise, greens fees, spa treatments, or event tickets: sometimes all within one resort property. What is your payments strategy?

Operations 152

Operations Loyalty Program Mobile Ordering Consumer Goods 152

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. A loyalty program enables you to increase your profits by motivating your customers to come more often, and Restaurant Week gives you the perfect opportunity to dramatically grow your customer list. Reward Your Loyal Customers.

Loyalty Program 191

Loyalty Program Online Ordering Social Media Mobile Ordering 191