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Building a New Customer Base for Your Restaurant

Modern Restaurant Management

Quality food and top tier service with the incentivization of loyalty programs and a good location should be enough to get a good share of local customers. It is common for curious prospects to Google “food near me”, and one of the factors that helps your local ranking capability is reviews. Incentivize Sharing.

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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

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The Guide to Success with Ghost Kitchens for Restaurant Owners

7 Shifts

We chatted with some of those most experienced in the ghost kitchen game to find out some myths, best practices, and tips for success in this food service style. One ghost kitchen may contain multiple units where different brands can prepare food for delivery, and in some cases, pickup. Table of Contents. What is a ghost kitchen?

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A Comprehensive Guide To Restaurant Profit Margins For All Restaurant Types

7 Shifts

Variable costs Variable costs depend on your restaurant’s level of activity, including food and beverage costs, labor costs, and supplies. Semi-variable costs Semi-variable costs have both fixed and variable components, such as maintenance, repairs, and marketing expenses.

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The 11 Best Restaurant Event Ideas That Actually Bring In New Customers And Keep Regulars Excited

ChowNow

Email Send out a weekly email blast telling customers about your upcoming event. Email lists are a powerful marketing tool because they provide a direct customer link that you fully controlno one can take it away from you except the customer, and if used correctly, thatll never happen.

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6 Steps To Build Your Restaurant’s Brand

ChowNow

Every restaurant concept should be intentional about their branding, from food trucks and cafes to brunch spots and fine dininggreat branding is how your restaurant stands out and stays memorable. Ask yourself: Why does my restaurant exist beyond serving great food? But how to brand a restaurant isnt always clear.

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The Email Marketing Secret Weapon Your Business Needs

Web Diner

From Empty Seats to Endless Lines: The Email Marketing Secret Weapon Your Business Needs Whether you’re running a cozy caf, a bustling bistro, a trendy food truck, or a high-end restaurant, there’s one universal truth: empty seats mean lost revenue.