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Taking a Trip Down Sweetlane

Modern Restaurant Management

To order via “sweetlane,” customers place their order through the sweetgreen website or app, and choose “sweetlane” as their desired retrieval method under “Select a Pickup Location.” What was the process of designing sweetlane? How is technology integrated into the drive thru?

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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

The great news is that an effective digital marketing strategy can be designed and implemented to fit just about any marketing budget. Growth : Outsourcing digital marketing allows restaurant management to focus on growing their restaurant, not stressing over marketing efforts. Google Rankings and Google My Business.

Marketing 203
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What’s on the Menu? — January 6, 2023

Modern Restaurant Management

In this column, Modern Restaurant Management (MRM) magazine looks at newly introduced menu items from top brands. She worked with sweetgreen’s culinary team to create a custom bowl designed to kick off Green January with hearty and whole ingredients. Green January. Under $2 Craves. Craving Discounts. Patrick’s Day.

2023 147
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Eating with Your Eyes – Food, Design and Social Media

Future Food

Eating with your eyes – Food, Design and Social Media. Websites, Facebook, Instagram, Pinterest, Linkedin. There is a balance that needs to be stuck between marketing and eating – it’s about managing expectations. Magazines, newspapers and supermarket circulars all come out on a regular basis.

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3 Tips to Write an SEO Plan for Your Restaurant’s Website

Next Restaurants

Hence, here are the five tips to write an SEO plan for your restaurant’s website. #1 If you manage to dominate your local search, it will be much easier for you to expand afterward. The content you create for your website and all the other channels needs to be coordinated with all of your other SEO-related actions.

SEO 174
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We Can’t All Be #SaltBae, But We Can Deliver Memorable Dining Experiences

Modern Restaurant Management

Images of a cocktail on a friend’s Instagram feed can be the catalyst for that consumer checking out a restaurant’s Instagram profile and then tapping through to a website to check out the menu. They might go to Yelp or other review websites to learn what other patrons have said about their experiences.

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MRM at Five: What Issues Have Impacted Restaurants?

Modern Restaurant Management

As Modern Restaurant Management Restaurant (MRM) magazine celebrates its fifth anniversary this month, we reached out to industry insiders to garner their insights on what issues have impacted the industry over the last five years and what issues they feel will impact restaurants in the years to come.