Remove Coupons Remove Food Remove Specials
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Fighting Fast Food Fraud

Modern Restaurant Management

Fast food fraud has seen a 45-percent increase in the last year or so, largely driven by a digital transformation sea change that has made these restaurants more vulnerable, according to data from fraud prevention company Forter. Why is fast food fraud on the rise? Is there an idea that this is somewhat of a victimless crime?

Food 508
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The Ultimate Guide to Local Restaurant Marketing 2025

7 Shifts

Whether through supporting local charities or participating in food drives, local restaurants can become go-to places for customers who want to support their community. Keep your hours updated as well, especially if you have special holiday hours or seasonal changes. Use local keywords in your social media posts, too.

Marketing 195
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Six Happy Hour Promotion Ideas to Boost Sales

Modern Restaurant Management

Make a Special Menu, Don't Include Everyday Things. To do that, you can collaborate with your chef to come up with some happy hour specials that are both delicious and unique. So, it's important to make sure that your happy hour specials are truly appealing from the price point of view as well.

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23 Waiter Interview Questions to Hire the Best Staff for Your Restaurant

7 Shifts

What would you do if a customer tried to use an expired coupon or special offer? How do you handle special dietary requests or food allergies? Use this interview question to explore the candidate’s familiarity with food service operations. Tell us about a time you dealt with a difficult customer.

Hiring 195
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MRM Research Roundup: End-of-April 2021 Edition

Modern Restaurant Management

The Appeal of Coupons and Discounts. Vericast offered for proprietary survey findings related to consumer sentiment around the use of coupons and discounts. Additionally, 9 in 10 plan to use a coupon or discount in the next six months for grocery (70 percent), restaurants/dining (64 percent) and beauty/grooming (37 percent).

2021 490
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Why Restaurants Pay Ultimate Price in Online Delivery Marketplace

Modern Restaurant Management

Pre-COVID-19, paying expensive delivery fees was not an issue as food delivery was not a large part of a restaurant’s revenue stream. When the data sits with a marketplace, they could then start sending a restaurant’s customers coupons to different restaurants…the competition. Diversifying Away from the Marketplace.

Delivery 490
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The Rise of Exclusivity: VIP vs Traditional Discounting

Modern Restaurant Management

But rapidly rising labor and food costs over recent months has heightened pressure on already tight restaurant margins. Exclusivity can offer as much or more traction as a traditional coupon or discount, with far less impact to a brand’s P&L. Exclusivity can apply to more than just menu items.