Modern Restaurant Management

MARCH 23, 2020

You can capitalize on peoples’ cabin fever during this time of self quarantine by promoting your order pickup services. Try offering free curbside pickup for all orders placed directly through your establishment, saving the cost of third-party services. Prompt Future Visits. Bulk Is Best. Gift Cards. Get Creative. Get Creative.

Marketing 507

Marketing Back of House Employee Relations Social Media 507

Modern Restaurant Management

MAY 5, 2021

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. The impact of COVID-19 on customer behavior was experienced swiftly f by all industries. The Value of Trust.

2021 490

2021 Coupons Loyalty Program Consumer Goods 490

Modern Restaurant Management

OCTOBER 23, 2020

A great menu or location will bring customers into your restaurant, but stellar customer service is what will keep them coming back. Providing excellent service and a friendly atmosphere will earn you regulars – and those sought after five-star customer reviews. So how do we develop vital customer service?

Communication 446

Communication Training Dietary Restrictions Customer Service 446

Modern Restaurant Management

OCTOBER 24, 2023

While restaurants might have expected to see a bigger shift back to in-person transactions as a result of customers looking to cut costs, there simply hasn’t been a dramatic change in behavior. The delivery experience is a new and evolving part of the customer journey, one that restaurant brands need to better understand.

Ordering 493

Ordering Online Ordering Loyalty Program Customer Experience 493

Modern Restaurant Management

MAY 17, 2023

Create a Strong Online Presence While platforms like Instagram and TikTok can generate buzz for a restaurant, many Gen Z customers are still looking to traditional platforms like Yelp and Google Maps when choosing a restaurant to visit; therefore, marketing strategies should focus on creating a strong online presence for the overall brand.

Loyalty Program 474

Loyalty Program Mobile Ordering Social Media Online Ordering 474

Modern Restaurant Management

APRIL 13, 2021

Location Based Services , which allows you to tailor your message to events occurring in those hyper local geographic locations including weather, transportation, and vicinity to friends. Once you understand your customers needs it will involve creating an offering that can be compelling for them to take action.

Advertising 491

Advertising Mobile Ordering Website Management Customer Service 491

Modern Restaurant Management

JULY 16, 2024

"Top performers are personalizing and using data to segment their customer database," Kristin Lynch, Senior Director of Restaurant Strategy for Paytronix Systems. "They "They are differentiating, delivering an emotional connection and recognizing their most valuable customers."

Innovation 492

Innovation Loyalty Program Email Marketing Customer Experience 492

Modern Restaurant Management

APRIL 22, 2024

.” While some might view fast food fraud as a victimless crime, the reality is quite different as it negatively impacts both restaurants and genuine customers. Not only can fraudulent activities disrupt the customer experience, but they can lead to significant financial losses for both consumers and businesses.

Food 508

Food Loyalty Program Consumer Goods Customer Experience 508

7 Shifts

AUGUST 18, 2024

This could be a good choice if you find a business that is already established and has a loyal customer base. Choosing Your Concept & Bar Type Defining your concept Your concept is the main idea or theme and includes service style, cuisine, menu, and music. This will give you a good idea of their product and service.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

FEBRUARY 14, 2022

Paired with features like a striking restaurant logo and using a color palette so your brand is easily recognized, emails can help you get the customers you’re after. With an effective email marketing strategy, you can entice new customers, improve brand awareness and boost your online presence. Helps you collect important data.

Email Marketing 553

Email Marketing Marketing Coupons Customer Service 553

Modern Restaurant Management

JUNE 27, 2022

Restaurant customers do everything from their phones. A QR code menu can be the first step toward protecting your customers and staff from E.coli and S. If you offer an exclusive coupon for accessing the menu digitally, customers will forget about the paper menus even quicker. They’re More Cost-Efficient.

Online Ordering 508

Online Ordering Customer Service Fast Casual Recycling 508

Harbor Touch

MARCH 18, 2025

The next youre racing to keep inventory stocked while customers wait for tables. Whether youre a seasoned owner or just starting out, this advice will help you boost efficiency, keep your team motivated, and turn customers into regulars. Motivated teams deliver better service. That keeps customers coming back for more.

Management 148

Management Management Seasonal Menu Cash Management 148

Indoor Media

SEPTEMBER 30, 2020

” Direct mail is an effective way for your auto shop coupons to be delivered to potential customers who may not see your digital presence. In fact, businesses that use direct mail say they see a 10 to 30 times higher response from customers in comparison to digital marketing. Exposure – Will your coupon be seen?

Coupons 148

Coupons Advertising Email Marketing Customer Service 148

Modern Restaurant Management

JUNE 14, 2023

Gamification is rapidly changing how brands interact with customers during the restaurant experience. But what do you need to know about this tactic to achieve your business goals while driving meaningful customer connections? “Much of restaurant industry marketing is mired in a sea of sameness,” states Lobliner.

Loyalty Program 449

Loyalty Program Point of Sale Customer Experience Email Marketing 449

Modern Restaurant Management

DECEMBER 13, 2019

Direct Mail Marketing has been around just about as long as mailbox service to homes has been. I may own Our Town America, a national direct mail marketing franchise, specializing in reaching people who have just moved to the community, but I recognize there are other ways to market your business. In fact, studies have proven it.

Email Marketing 364

Email Marketing Marketing Consumer Goods 2015 364

The Rail

AUGUST 28, 2024

By Nellia Melnyk, Contributor Relocating a restaurant to a new location is a serious event that, if not handled correctly, can negatively impact your business and customer loyalty. Managing this transition effectively is a must to ensure customer satisfaction and meet customer expectations.

Loyalty Program 219

Loyalty Program Customer Service Social Media Customer Experience 219

Modern Restaurant Management

APRIL 15, 2020

But as much of the story written during the month, it is really the last two weeks that require special attention. Limited-service restaurants (those in quick service and fast casual) had a sharp acceleration in their guest check growth, as consumers likely shifted to larger off-premise orders to feed multiple people at home.

2020 491

2020 Point of Sale Fast Casual Online Ordering 491

7 Shifts

DECEMBER 11, 2019

Example: Quizno’s In 2009, Quizno’s decided to go head-to-head with Subway’s “Five Dollar Footlong” special, offering coupons to patrons for a free sandwich. Unfortunately, franchisees' concerns were not heard, which caused owners to reject these coupons. This was the right move for Burger King.

Franchise 435

Franchise Franchising Email Marketing Communication 435

Modern Restaurant Management

FEBRUARY 5, 2024

However, the best available coupon and fastest delivery time tied in second place. Offering special Big Game Day and National Pizza Day coupons that highlight speedy delivery and quality ahead of time can help restaurant owners maximize orders. Normally, 42 percent of diners expect their pizza to arrive within 30 minutes.

2024 492

2024 Loyalty Program Food Order 2030 492

7 Shifts

DECEMBER 8, 2020

If your restaurant is counter service, have an email list signup sheet where your team can encourage them to sign up for the list to get updates about the business and first dibs at any special promos you may have in the pipeline. For your kitchen team, this could be a signature burger or sandwich special. A combination gift!

Front of House 370

Front of House Social Media Employee Relations Back of House 370

Indoor Media

MARCH 11, 2021

Today, whether you’re running a print ad or advertising through an online platform — you’re going to want to design the best dry cleaning coupons possible. Coupons are one of the easiest promotions to keep track of because customers must turn them in to take advantage of your special. Why Use Coupons?

Coupons 148

Coupons Design Advertising Loyalty Program 148

Restaurant Business

DECEMBER 2, 2022

When consumers dine out, they choose where to go based on a number of factors—menu variety, value, the experience and service they get when they go to a certain place and more. Utilizing data to own the entire customer experience can help boost brand loyalty—and increase repeat visits—by enhancing the post-dining experience.

Customer Experience 246

Customer Experience Loyalty Program Email Marketing Customer Service 246

7 Shifts

JULY 10, 2020

Stay tuned for a few special tips from Melissa Bensky, one of Toronto’s most prolific foodgrammers with her account, @tastethesix. Plan your budget to include food costs, labor costs, operating costs, marketing costs, and any extra costs such as for party favors and special decor. Plan your staffing ?????

Events 351

Events Social Media Kitchen Safety Seating 351

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. However, discounting is rarely an effective strategy for developing regular customers, and can even end up hurting your business. DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Modern Restaurant Management

MAY 27, 2020

As workplaces, sports and entertainment venues, schools, colleges and universities, and other places of business begin to resume operations, Aramark developed customized plans to create safe and hygienic dining experiences for everyone the company serves. Expanded service offerings to best meet consumer needs. Motion sensors.

Food Safety 441

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 441

Modern Restaurant Management

JUNE 28, 2024

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news on the impact of California's minimum wage, customer satisfaction, AI use in restaurants, popular cocktails and bathroom readiness. Customers are responding favorably to menu changes that offer more variety.

2024 294

2024 Mobile Ordering White Paper Food Order 294

Indoor Media

JULY 18, 2020

Are you missing a major opportunity to turn one-time customers into repeat customers? Messaging can promote special offers, deliver helpful tips, or even just list your menu of services. Does it seem sort of funny to spend advertising dollars on people who are already customers? The lesson learned?

Advertising 161

Advertising Coupons Customer Service Customer Experience 161

Modern Restaurant Management

NOVEMBER 15, 2023

Conversely, speed of service was identified as a key factor by 32 percent of households with children but only 21 percent of households without. However, Millennials were also more likely to cite loyalty points and special offers as a reason for using this option.

Loyalty Program 275

Loyalty Program Mobile Ordering Website Management Online Ordering 275

The Rail

NOVEMBER 11, 2022

Offering a special or a drink on the menu that benefits a particular charity is another excellent way to share the love. Shining a light on local charities will help you gain loyal customers and help you get more positive reviews. Try swapping coupons or providing special deals together for customers.

Social Media 264

Social Media Events Online Ordering Consumer Goods 264

7 Shifts

JUNE 16, 2024

After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. Customers today strongly believe in the importance of social responsibility.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

JUNE 4, 2021

Numbers can give us insights into everything from profits and losses to average customer spend to how often employees cycle through. Average customer headcount. Customer Acquisition Costs. Customer Retention Rate. Average Customer Headcount. What is the average customer headcount? Customer Acquisition Costs.

Point of Sale 416

Point of Sale Inventory Employee Relations Customer Service 416

Focus POS

OCTOBER 1, 2020

Operating a restaurant requires a certain degree of understanding when it comes to customers. You need to be relevant, and to do that, you must be in touch with what customers want so that you can deliver on those expectations. Customers love loyalty programs. Believe it or not, this isn’t always easier said than done.

Loyalty Program 187

Loyalty Program Email Marketing Coupons Customer Service 187

ChowNow

JULY 3, 2024

With this initiative and intention, you can create buzz, build a loyal customer base from the start and quickly establish your restaurant as a staple and favorite in your community. Try to integrate role-playing customer exercises to help prepare your staff for real-life situations that might come up.

Email Marketing 195

Email Marketing Social Media Customer Service Training 195

Indoor Media

JULY 1, 2020

As a car wash owner, you know that there’s no shortage of options for customers to choose from and the competition is fierce. Winning customers from your competition is more important than ever. With the right car wash coupons, you can set yourself apart from that “other” car wash down the street. Great Offer.

Coupons 113

Coupons Advertising Customer Service Pricing 113

Restaurant Engine

MARCH 10, 2021

Coupons can bring in repeat customers to your restaurant. As a restaurant owner or manager, you want to drive new customers into your restaurant. You may also want to increase the loyalty and retention rate of your current customers. One option that hits both of those marketing goals is the restaurant coupon.

Coupons 80

Coupons Email Marketing Social Media Website Management 80

Touch Bistro

JULY 26, 2021

We’re sharing ideas for Labor Day restaurant specials that will help you maximize profits and make your restaurant a Labor Day destination for years to come. In this article you’ll learn: How Labor Day can impact your restaurant How to plan Labor Day promotions 14 Labor Day restaurant specials to try this September. All hands on deck?

Specials 99

Specials 2021 Seasonal Menu Email Marketing 99

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? Whether you think of it this way or not, a coupon is actually an ad for your restaurant with an incentive attached. That’s right. Learn more.

Coupons 78

Coupons Advertising Email Marketing Seating 78