EATER

FEBRUARY 27, 2025

By the time you receive your steaming bag of burgers and fries, its possible that you havent actually spoken to any of the humans involved in preparing or serving the meal youre about to consume. This is especially true for younger consumers, many of whom view an app as a must. Its all there for the taking.

Mobile Ordering 211

Mobile Ordering Loyalty Program Food Food Order 211

Modern Restaurant Management

MARCH 23, 2020

With each delivery and/or pickup order it’s a good idea to include a coupon or gift card that can be used in the future only during a dine-in visit. Customers may not feel like dining out right now, but many people still are searching for ways to support their favorite local businesses. Prompt Future Visits. Gift Cards.

Marketing 507

Marketing Back of House Employee Relations Social Media 507

Modern Restaurant Management

JULY 21, 2020

Having already adjusted to the rise of takeout and delivery, now restaurants are figuring out how to reopen for dine-in service while navigating social distancing and other health guidelines. But we have already seen how signs and banners have helped communicate take out services over the past few months. The best part?

Marketing 520

Marketing Mobile Ordering Food Safety Communication 520

Modern Restaurant Management

NOVEMBER 3, 2020

PDFs can be viewed on guests’ smartphones and other personal devices or on sanitized tablets provided by the restaurant (although awkwardly, plus they can quickly go out of date and don’t do much for your brand). Beyond safety, this saves on printing costs and keeps all those disposable menus out of landfills.

Front of House 547

Front of House Certification Back of House Menu 547

Modern Restaurant Management

APRIL 15, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. In fact, 86 percent of consumers indicated that local restaurants and stores could proactively earn their business, even in the current climate.

2020 493

2020 Point of Sale Fast Casual Online Ordering 493

Modern Restaurant Management

APRIL 13, 2021

Location Based Advertising , which allows you to message your target consumers based on hyper local geography. By knowing where your consumers are and how they behave, you can tap into their habits and encourage them with offers and messages that relate to their real time location.

Advertising 492

Advertising Mobile Ordering Website Management Customer Service 492

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. 72% of American consumers prefer to do business with companies that share their values both in the retail and restaurant industries.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

AUGUST 2, 2021

With bars and restaurants fully open for indoor service with no restrictions across the country, and visitation remaining strong over recent weeks, it presents suppliers and operators with a valuable opportunity to keep engaging consumers, leverage tailored food and beverage offers and maximize spend opportunities.”

2021 450

2021 Point of Sale 2019 Equipment 450

7 Shifts

AUGUST 18, 2024

Buying into a franchise can be a good option because it provides support and brand recognition. This could be a good choice if you find a business that is already established and has a loyal customer base. You also need to be prepared to deal with any challenges that come with taking over an existing business.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

DECEMBER 13, 2019

That doesn’t mean, of course, that you need to use it to get the word out about your restaurant. You know that, so it’s no surprise that many emails touting the latest specials or coupons automatically go into the spam folder. Consumers are genuinely interested to see what came in the mail.

Email Marketing 364

Email Marketing Marketing Consumer Goods 2015 364

ChowNow

NOVEMBER 11, 2020

But with commissions taking between 15 and 40 percent of every order , these apps make it extremely difficult for restaurants to turn a profit. There’s no easy way out of those relationships because New Yorkers see these companies as their number one platform for ordering online. An added bonus? Start a restaurant loyalty program. .

Ordering 345

Ordering Loyalty Program Online Ordering Mobile Ordering 345

Indoor Media

JANUARY 18, 2021

If you’re wary of coupon advertising — don’t be. Coupon advertising is one of the easiest ways to get new customers in the door and promote brand familiarity. Whether you’re a new business in your area or just trying to excite your regulars all over again, coupons can be a great way to reach out.

Coupons 148

Coupons Advertising Point of Sale Customer Service 148

Modern Restaurant Management

JUNE 28, 2024

percent), and In-N-Out Burger (-2.59 With customers seemingly viewing dining out a luxury, restaurants that can differentiate themselves in terms of quality and value will have a competitive advantage.” Uber Eats, at 74, edges out the other reported brands, DoorDash (73) and Grubhub (71). percent), Wendy’s (-3.24

2024 294

2024 Mobile Ordering White Paper Food Order 294

7 Shifts

AUGUST 2, 2024

The accounting process will seem less daunting once you understand what you need to do, know, and watch out for. The reason is simple: you know the ins and outs of your business, and your restaurant accountant should, too. To keep your restaurant in good financial standing, you should aim for at least 70%.

Point of Sale 397

Point of Sale Inventory Seasonal Menu Cash Management 397

Indoor Media

SEPTEMBER 2, 2020

Have you ever thought about posting your auto repair coupons online? If you’ve done even a little bit of research, you’ve probably noticed that few coupon sites accommodate small businesses. Coupons.com , RetailMeNot.com , and the like primarily distribute coupons for consumer packaged goods and big-box retailers.

Coupons 109

Coupons Advertising Small Business Customer Experience 109

7 Shifts

JUNE 16, 2024

How do you create a good restaurant marketing strategy? Select the best marketing channels for your business: Find out where your target audience spends most of their time (on Facebook, Twitter, TikTok, YouTube, or Instagram?) For instance, millennials dine out an average of 241 times yearly. a boycott).

Marketing 195

Marketing 2024 Email Marketing Social Media 195

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. CREDIBLY: What’s the main problem with a restaurant using coupons to attract customers? DONALD BURNS: I find that people who use coupons are loyal only to the coupon. Why is that? Five percent profit?

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Indoor Media

OCTOBER 17, 2017

Groupon, along with similar services such as LivingSocial ( which Groupon recently purchased ) and locally focused deal websites that may be available in your city, offers consumers a chance to receive value from a business, which in turn can benefit the business sponsoring the deal. However, Groupon and coupon advertising are not the same.

Coupons 78

Coupons Advertising Tip Distribution Consumer Goods 78

Modern Restaurant Management

MAY 27, 2020

In this edition of MRM News Bites, we feature the Takeout For Good Effort on June 2 and a host of products designed to help restaurants keep guests and staff safer as they reopen. Takeout For Good. GroupRaise is inviting restaurants across the country to join their Takeout For Good initiative happening on June 2.

Food Safety 441

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 441

Indoor Media

AUGUST 29, 2017

Consumers can’t resist a good deal, and they are always open to trying something new when given the chance. Give consumers a coupon, and they are more likely to use it at your restaurant; with any luck, they will be impressed by your food and service and return. How much savings can be seen on a grocery store coupon ad?

Coupons 78

Coupons Advertising Consumer Goods Customer Service 78

Modern Restaurant Management

APRIL 2, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. ” The platform includes tools like email marketing, coupons, and a loyalty program that are built-in and ready to go.

Employee Relations 517

Employee Relations Healthcare Online Ordering Customer Service 517

Indoor Media

OCTOBER 15, 2020

Grocery store advertising also ensures you’re reaching a local audience, who are more likely to take advantage of any promotion you offer. Some businesses decide to focus on one product and send out related coupons. From here, figure out how many customers cashed in on the promotion and generally how much they spent.

Coupons 149

Coupons Advertising Food Supply Customer Experience 149

Indoor Media

NOVEMBER 5, 2020

Mail-out coupons, billboards, or even grocery store advertising can be an easy way to guarantee the right customers see your ad —and multiple times a day at that. Modern research believes that the average consumer needs to view an ad at least 7-8 times before it’ll really sink in.

Advertising 148

Advertising Coupons Consumer Goods Customer Service 148

Modern Restaurant Management

SEPTEMBER 27, 2024

Cashiers came in third place taking up seven percent of all open roles. From 2023, consumer spending has been steadily increasing and is set to continue into 2025. Fast-Casual Fast Growth Rising prices in recent years have evidently been good for someone: Fast-casual restaurants.

Food Truck 251

Food Truck Fast Casual 2024 Food 251

Focus POS

OCTOBER 20, 2022

A couple years into the pandemic and people are up in arms over having to use their phone to pull up a QR-based restaurant menu just to figure out what tickles their fancy. That’s because this little bit of software might make the biggest impact elsewhere in the eating-out experience, namely when it’s time to settle the check.

Consumer Goods 78

Consumer Goods Customer Experience Email Marketing Coupons 78

Modern Restaurant Management

MARCH 16, 2020

tariffs on goods from China. 89 percent of Americans in the workforce said they consciously take steps to avoid the germs of sick co-workers or colleagues. Rakuten Ready’s ROI Study found that most consumers thought ordering in person or using the drive-thru would be fastest. ports covered by Global Port Tracker handled 1.82

Mobile Ordering 307

Mobile Ordering Online Ordering Point of Sale POS 307

Indoor Media

JUNE 17, 2020

To measure the success of your ad campaign, a simple formula to follow is: Average Sale X Total New Customers = Sales Revenue generated from promotions. – Cost of Goods Sold. – Discount Given to Consumer (if running a coupon ad). – Advertising Spend. For example, a coupon. Step 2: Identify Your Business Objective.

Small Business 143

Small Business Advertising Coupons Point of Sale 143

Modern Restaurant Management

SEPTEMBER 15, 2020

“We have officially rolled out SALIDO to support all of our flagship stores across the United States and Canada and are looking forward to continuing our partnership.” In addition to using third-party platforms, restaurants must develop their own muscle to communicate and transact with consumers.

Fast Casual 407

Fast Casual Casual Menu Mobile Ordering 407

Indoor Media

FEBRUARY 5, 2021

Today, more and more consumers are turning to small businesses for their everyday needs. For this reason, it’s important to find ways to hack in and reach your consumer base without breaking the bank. First things first, you need to figure out exactly how much you want to spend. Establish a Budget. Be Realistic.

Marketing 158

Marketing Email Marketing Advertising Coupons 158

Restaurant365

MARCH 3, 2022

In fact, personal savings rates stayed above pre-pandemic levels allowing many consumers to build up a financial cushion, which could positively impact on consumers’ current and future financial decisions – including upcoming travel choices. Offering vouchers to be handed out to guests will also help fill your restaurant.

Travel 146

Travel Social Media Fast Casual Fine Dining 146

7 Shifts

MAY 23, 2024

That said, we've compiled some of the best techniques for increasing restaurant sales and taking your business to new heights. To make the most of these few seconds, ensure your menu is well-organized, and the details are laid out thoughtfully. Limit them to an acceptable number to not overwhelm or bore your customers.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

7 Shifts

NOVEMBER 1, 2022

There are more options for eating out than ever before. And the big restaurant brands are only getting bigger , making it even harder to stand out. Your plan should be comprehensive, well thought out, achievable, and consistent. Before you get any ideas for a cheesy radio spot, take a step back and look at the bigger picture.

Seating 221

Seating Email Marketing Marketing SEO 221

Indoor Media

JULY 8, 2021

The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. Generally, the FTC will send a warning letter before taking any action against false advertising, giving the perpetrator time to remove the ad and make good.

Advertising 148

Advertising Social Media Consumer Goods Cash Management 148

Indoor Media

SEPTEMBER 19, 2017

Plain and simple, consumers are making purchase decisions based on research they do online. Restaurants need to have a strong online presence that attracts consumers searching for their next meal. Research shows that 83% of consumers read a restaurant menu online before deciding on a restaurant. Coupon Advertising.

Advertising 78

Advertising Coupons Social Media Loyalty Program 78

Indoor Media

JANUARY 2, 2018

No matter how much consumers—as well as businesses of all sizes—try, they are inescapable. Here are several clichés you should immediately stop using in your advertising … and never go back: “Check Out Our Ad”. Inviting consumers to call or visit your website or Facebook page is smart marketing. When is a coupon not a coupon?

Advertising 78

Advertising Coupons Customer Service Consumer Goods 78

Focus POS

FEBRUARY 10, 2022

There’s very little time off in an industry where the competition is fierce, most restaurateurs are still trying to recover from the pandemic and supply chain issues are causing shortages of everything from ingredients to take-out boxes. Taking mobile wallet payments from apps like Apple Pay. Streamline Your Success.

Mobile Ordering 146

Mobile Ordering Website Management Point of Sale Loyalty Program 146