The Rail

MARCH 7, 2023

By Sarah Jarosz, Contributor Social media has revolutionized how businesses market their products and services, and restaurants are no exception. Whether you're a small, local restaurant or a large, chain restaurant, social media can be a powerful tool to help you attract new customers and build brand awareness.

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Modern Restaurant Management

MARCH 3, 2025

All that said, bringing a brand to life requires a partnership with open lines of communication. Social media, online reviews, and delivery platforms make digital branding just as important as physical branding. There’s also a bigger focus today on guest engagement and community than ever before.

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Modern Restaurant Management

FEBRUARY 27, 2025

. “We’re thrilled to collaborate with Dylan, who is the perfect partner for us because she also combines a bunch of amazing things – she’s a talented and successful artist, basketball star, entrepreneur, activist, fashionista, and social media influencer. JA: Social media is huge for us.

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Modern Restaurant Management

SEPTEMBER 16, 2020

If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing. Doing these things accomplishes that and then some.

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ChowNow

FEBRUARY 28, 2025

Reviews are social currency, and they do more than just build trust with potential customersthey also signal to Google that people are visiting and engaging with your restaurant. Social media is a lot more exciting, but you have no control over who actually sees your content, and posts can get buried in a crowded feed.

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Modern Restaurant Management

JANUARY 3, 2024

We will discuss how to build customer communication and what aspects to prioritize to make your establishment stand out and thrive. A social media presentation is crucial. Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising.

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7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

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Modern Restaurant Management

MAY 22, 2025

Brand Expression Through Uniform Design Branded apparel offers a controlled visual communication channel that reinforces your establishment's aesthetic. Whether they’re commuting to work, grabbing coffee before a shift, or posting on social media, staff wearing your logo helps increase brand visibility in the community.

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Uniforms Loyalty Program Front of House Customer Experience 221

Modern Restaurant Management

JUNE 6, 2025

.” Video marketing can do more than highlight your menu – it shows how you’re involved in the community and giving back. For example, you can show highlights of a local event you’ve hosted, bring attention to a charity you support, or highlight a collaboration with another local institution.

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Modern Restaurant Management

DECEMBER 10, 2020

As a tool that collects a customer's demographic data, email address, contact information, social media details and more, CRM allows restaurant owners to use that data to solicit reviews, communicate regularly and run promotions through email and text. Prioritizing Social Media. Prioritizing Social Media.

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Modern Restaurant Management

MAY 27, 2025

Golden Corral's August 2023 network breach affected 183,000 current and former employees, with hackers accessing everything from Social Security numbers to health insurance details. All external communications should be reviewed by legal counsel who understand both the regulatory requirements and liability implications.

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Modern Restaurant Management

DECEMBER 31, 2024

Check out some of the insights driven by the social response below: Gen Z says ranch is overrated, but there’s a catch. From eyebrow-raising splurges and quirky simple essentials to cultural events and TikTok trends that pushed consumers to hit “add to cart,” I thought this would be of interest to you and your readers!

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Modern Restaurant Management

AUGUST 3, 2021

That means the digital experience is of the utmost importance as more consumers are accustomed to researching online, reading reviews and turning to social media for what’s new and hot in their area. Create and/or cultivate your social media presence as well. Build Social Proof. Ask for Feedback.

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Modern Restaurant Management

NOVEMBER 4, 2024

In a world where third-party delivery apps dominate, securing customer loyalty through personalized rewards and direct communication is the equivalent of having the best table in a packed restaurant. Restaurants that can tap into their community with grassroots marketing build trust, awareness, and a loyal customer base.

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Modern Restaurant Management

NOVEMBER 29, 2023

This can be achieved through a variety of tactics, such as media coverage, influencer partnerships and social media campaigns. Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base.

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Modern Restaurant Management

AUGUST 7, 2024

." For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You Build an email list to communicate directly with customers, offering exclusive deals and updates at a low cost. "Consistency is key.

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Modern Restaurant Management

OCTOBER 1, 2022

Communicate with Customers on Social Media. Meet your guests on social media. Promoting a business on social media is as easy as taking a photo of your meals and clicking the “Share” button. Such content showcases the brand favorably and works as social proof.

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Marketing Email Marketing Social Media SEO 508

Modern Restaurant Management

JUNE 12, 2023

For restaurant owners or franchise managers, the importance of brand purpose and social responsibility can’t be overstated, especially when attracting the Gen Z demographic. This tech-savvy, socially conscious generation has distinct preferences and values that can significantly shape the success of your establishment.

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Social Media Loyalty Program Communication Website Management 419

Modern Restaurant Management

AUGUST 8, 2022

However, as a restaurant operator provides free WiFi service to customers they can go beyond “marketing” and leverages technology to not only capture valuable customer information but as the critical first step for powerful messaging, communication and relationship-building. Drive Organic Social Media.

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Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. Increase reservations at your restaurant and excitement around Restaurant Week by communicating to your customers using multiple platforms.

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Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. Social Media platforms only allow you to attach one link to your bio which can be inconvenient.

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Social Media Online Ordering Seasonal Menu Email Marketing 474

Modern Restaurant Management

JUNE 1, 2020

Spread of infectious diseases due to the social nature of restaurants. In the event of a crisis, it helps to have a dedicated team that can respond to the situation in good time. For example, there should be someone who handles communication, supply chain issues, financial forecasting, etc. Remain Aware of Current Events.

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The Rail

JUNE 23, 2025

“So we cut our menu down quite a bit after the first season and we saw huge improvements,” Moy stated, going on to note that he kept a larger menu for catering and wedding events as a compromise. For instance, communicating last-minute cancellations or even your presence at an upcoming event can be a challenge.

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Modern Restaurant Management

JANUARY 28, 2022

You can’t communicate your brand to your customers if you don’t know what your brand represents. So it's best to use neutral tones and small, supplementary splashes of color to make the main event shine. Use Social Media to Promote Your Business. You want to establish a community for your customers.

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Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Given the unpredictable nature of circumstances today, you need to promote and market the event.

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The Rail

MARCH 25, 2025

By Jordan Hayes, Contributor Relocating a restaurant is a major event that offers an opportunity to rebrand, refresh, and create excitement among your customers. Use Social Media to Announce Your Restaurant's Move Social media is one of the most effective platforms to announce the relocation of your restaurant.

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Social Media Email Marketing Customer Experience Events 130

Modern Restaurant Management

MAY 24, 2022

Organize company events. Organize events like happy hour outings to celebrate work anniversaries, birthdays and other important milestones. Communicate. It’s important that front-of-house and back-of-house staff members have clear lines of communication with you and with each other. Build a network.

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Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. Undoubtedly, it has become a community favorite across the country. Additionally, by transparently communicating with guests about the status of their order and pickup times, it’s easier to keep guests happy.

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Goliath Consulting

AUGUST 16, 2023

With social media platforms leading the charge, there has been a profound impact on how eateries connect with their patrons and curate dining experiences. But with the emergence of a new platform, referred to as ‘X’ for now, what does the future look like for social media and restaurants? Let’s dive in.

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Social Media Email Marketing Customer Experience Innovation 195

ChowNow

FEBRUARY 21, 2025

Promote this offer on your website, social media, and even in-store signage to encourage customers to make the switch. By tracking overall ordering patterns, you can adjust your marketing strategy to highlight popular ordering times, seasonal menu trends, or special events that bring in more orders.

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Modern Restaurant Management

AUGUST 21, 2020

Sonny’s then shares stories on its website, social media channels and intranet to make kindness the action more people want to emulate. “Utilizing social media is critical to the success of this effort,” added Frey. Good listener with strong communication skills. Kind and friendly.

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Social Media Healthcare Email Marketing Communication 462

Goliath Consulting

MAY 19, 2020

This trend of individual servings and lunchbox type meals is expected to continue for the remainder of 2020, and catering businesses will surely benefit from taking advantage of this trend as catering orders are expected to recover slowly, at least as social distancing and small gatherings remain in effect. INVEST IN SOCIAL MEDIA.

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Modern Restaurant Management

DECEMBER 10, 2020

This year, I have watched the news and social media, alongside the restaurant-owned communication channels, share their plight. It’s the time for us to rethink what a private event means. In the Pandemic world, a private event features a single host inviting specific guests. I love NYC.

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Perfect Daily Grind

JUNE 15, 2025

I spoke with Ross Hindle, the Group COO of PDG Media , to find out which strategies work best. As third wave and specialty coffee proliferated in the late 2000s, the way that coffee brands communicated with their customers changed significantly. You may also like our article on how digital marketing has evolved in the coffee industry.

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Marketing Email Marketing Social Media SEO 130

Modern Restaurant Management

JUNE 11, 2020

How can restaurants foster that while maintaining social distancing? ” Take the time to think of ways you can maintain a communal feel in your dining room while adhering to social distancing rules. Improve Your Communication. The answer lies in limiting capacity. Now’s the perfect time to figure out which one.

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Modern Restaurant Management

SEPTEMBER 11, 2023

Feedback Analysis Through AI-powered sentiment analysis tools, restaurants can process online reviews, social media mentions, and customer feedback to extract insights. Kitchen Operations AI-powered systems can streamline kitchen operations by automating processes and improving communication.

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ChowNow

FEBRUARY 12, 2025

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. Unlike social media platforms, where the algorithm overlords dictate who will and will not see your posts, emails go straight to your customers inboxeswhich they check daily.

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