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We’ve seen firsthand how social media generates buzz—especially when our famous customers get involved. By regularly sharing and reposting moments like these with high-quality photos, engaging stories, and thoughtful responses to comments, we keep our audience excited about the Health Nut experience.
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Jessica Huang, CEO & Founder of Restaurant Marketing, understands what many restaurants are doing wrong in their efforts and how they're missing opportunities to attract and retain customers. By focusing on these areas, restaurants can enhance their marketing efforts, improve customer satisfaction, and streamline their operations.
Not much sours a customer’s perception of a restaurant as fast as unwieldy lines and long waits. As a result, the potential customer who just walked in also knows what to expect, automatically putting them at ease. Those who are forced to wait longer than expected are 18 percent less satisfied with their experience overall.
If your restaurant was involved in a food recall, would you know how to properly communicate about the incident to key stakeholders – including media, customers, employees, supply chain partners, and regulatory agencies? Therefore, it’s helpful to create a communications plan in advance to serve as a roadmap.
They must also focus on creating memorable experiences for customers at every touchpoint. 60% of guests who have a positive experience are likely to dine at a restaurant more frequently. Knowing these customerexperience factors can help you create a positive and welcoming environment that will keep guests coming back for more.
Now that states are beginning to loosen their lockdown restrictions and reopen small businesses like restaurants, it’s fair to wonder how drastically the dine-in experience will have to change to accommodate the new safety requirements. And even with stricter guidelines in place, will customers actually risk dining out in public spaces?
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“Through expansive experiences that inspire our guests paired with the ambiance of the space and the food on the plate, we’re setting new standards for the industry and creating truly spectacular moments for all who enter our restaurants and bars.”
Inconsistent CustomerExperienceCustomerexperience is the lifeblood of any catering business. Consider a scenario where two different clients have vastly different experiences with your service. If your service is inconsistent, it can damage your reputation and hinder growth. Where do delays or errors occur?
What I mean by collective success is making decisions with an eye towards maximizing the positive impact for employees and customers as well as the company’s bottom line. Encouraging Open Communication to Bridge Thorny Conflicts Between Work and Life “I think we should be closed this Fourth of July,” said Diego.
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The first step in building a successful loyalty program is understanding your customers. Hooters has done a great job of creating a community in stores over the past 40 years, and we knew that the foundation of our loyalty program needed to be based on research about our audience, the market and what motivates them to dine at our restaurants.
The Power of Personalized Communication Developing close connections with your guests calls for frequent, customized contact that makes them appreciated and noticed. Teaching your employees to recall names, preferences, and special events of regular customers shows attention to detail that clients really value.
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To get a pulse on QSR trends in 2022, Modern Restaurant Management magazine reached out to David Vance, Vice President of QSR at Mood Media, an on-premise media solutions company dedicated to elevating the customerexperience. Simply put, the experience should look, feel, smell, and sound differently from their last visit in 2019.
Digital not only powers seamless experiences but also unlocks guest data that can elevate hospitality across all touchpoints, both digital and in-person. The customer's needs always come first, even though my prices continue to rise. But at their core, they will always be about community, culture, and comfort.
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” I Heart Fries, which currently has two locations in Miami and Deerfield Beach, FL, has been hosting events to raise awares of the brand including DATE NIGHT WITH DYL and a six-week Holiday Dance Competition, where dance teams compete to be the official dance team of I Heart Fries commercials and personal appearances.
Ensuring guests experience true hospitality is tantamount to running a successful restaurant. Thanks to restaurant technologies, it’s possible to not only deliver a superior customerexperience — the crux of hospitality — but also take things to the next level. Hospitality is greater than the sum of its parts.
One way to avoid this is by following an 'always-on'approach to marketing that focuses on attracting new customers, increased repeat business, and overall brand awareness. "You want to advertise where your customers are already looking. Collaborate with local businesses or events to cross-promote and reach new audiences."
Fortunately, the latest advances in AI technology may keep the lights on for restaurants facing staffing shortages, while also helping these businesses run more efficiently and obtain more customers. Personalized Marketing AI enables restaurants to create personalized marketing campaigns based on customer data.
Creating strategic LTOs is a great way to keep customers interested each season on the brand, but it's also important to be strategic about the recipes you create. It is important to note that while menu optimization is for the benefit of our customers and our financial bottom line, it should ease the burden of back of house operations.
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Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. Unlike social media platforms, where the algorithm overlords dictate who will and will not see your posts, emails go straight to your customers inboxeswhich they check daily.
However, these ‘traditional’ solutions are notorious for causing headaches for managers, who have to rely on past experience and gut instinct when creating schedules that will meet both employee preferences and business needs. The latest WFM technology innovations also include modern compliance and communication tools.
A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. Undoubtedly, it has become a community favorite across the country. Meanwhile, operators get the opportunity to grow their customer databases and turn new customers into loyal regulars. Go Digital.
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You have the ability to build custom job postings in order to find ideal, qualified candidates for your restaurant's roles. With more customers dining inside and out on the patio this season, you need the ability to create custom tip pools that fit your restaurant’s needs. Special Events. Event management.
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