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Customer Experience in the Restaurant Industry: Reflections and Predictions through an AI Lens

Modern Restaurant Management

By automating customer data collection from a wide range of sources and shaping that data into unified – and actionable – customer profiles, Chipotle improved customer loyalty in the following ways: Communications tailored to individual consumer’s preferences, including suggestingproducts and add-on purchases, providing coupon code (..)

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How to Train Your Staff to Communicate Effectively with Guests

Modern Restaurant Management

Start with The Basics of Communication. Often when it comes to customer communication, it is not about what you say but how you say. Body language and facial expressions can communicate what a person is feeling. Can they comp a customer’s meal, offer a coupon or gift certificate, free dessert? Verbal Language.

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Enticing Restaurant Customers with Loyalty Programs and SMS

Modern Restaurant Management

Digital channels offer a more streamlined approach, making it more intuitive for restaurants to communicate with their customers. Consider exclusive updates such as new merchandise and secret or upcoming menu items or VIP rewards such as targeted promotions or coupons.

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Planning the Great Restaurant Comeback

Modern Restaurant Management

Timely deals, promotions and offers will be a key for driving traffic as Path to Purchase Institute research found 83 percent of guests actively look for some kind of coupon or incentive to lighten their financial load. For delivery in particular, customers often act on impulse and the path to purchase is very short.

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Top Tips to Show Appreciation for Your Employees This Year

Modern Restaurant Management

Not every employee wants a bottle of wine or a coupon but rather some time off or even just shout outs for accomplishments. These platforms utilize point systems and integrations with communications platforms to make it easy for managers and fellow employees to give out kudos. Implementing a Rewards System.

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Three Ways to Leverage Technology for Restaurant Reopenings

Modern Restaurant Management

Restaurants must boost awareness of their brand and its new health and safety standards in their local communities. Tactics like social media advertising, direct mail, couponing and streaming are more important than ever for staying top-of-mind and communicating that operations have dramatically changed to protect guests and workers.

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Going Old School: Print Solutions for Restaurant Marketing

Modern Restaurant Management

Marketing and communications has never been more important, but it has shifted: It’s no longer just about marketing your establishment, but also communicating how your business is changing operations to help protect customers and employees. QR codes are hot again and popping up everywhere to promote touchless communication.

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