7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Social Media. Did you know that over 35% of restaurant customers in the U.S. actively follow their favorite restaurants on social media? Write a Marketing Plan.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Next Restaurants

APRIL 17, 2024

High-quality food photos and videos are the new currency of cravings, influencing where hungry customers spend their money. Millennials , a major dining force, crave shareable experiences, and Instagram provides the perfect platform to showcase your restaurant’s mouthwatering dishes and vibrant atmosphere.

Social Media 126

Social Media Seasonal Menu Customer Experience Specials 126

7 Shifts

OCTOBER 9, 2020

After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Add photos and videos to show customers what they can expect. Share press and customer reviews for external validation. Allow customers to place takeout and delivery orders through your website.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Modern Restaurant Management

AUGUST 14, 2023

A sophisticated approach to business branding creates an identity and evokes an emotional connection with potential customers. The best restaurant branding ideas encompass the overall experience and perception people have of your restaurant — communicating your values, personality, and unique offerings.

Social Media 167

Social Media Book Customer Experience Design 167

7 Shifts

FEBRUARY 5, 2021

In his book Setting the Table: The Transforming Power of Hospitality in Business , restaurateur Danny Meyer outlined his low-tech-process of keeping up with his customers’ preferences and things about them to remember and personalize their experiences. That’s where social media management platforms. SevenRooms 4.

Social Media 370

Social Media Front of House Back of House Point of Sale 370

Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. To go contactless, customers scanned a small black and white square called a QR code on their mobile device to see a digital copy of the menu.

Social Media 215

Social Media Email Marketing Mobile Ordering Kitchen Safety 215

SpotOn

MAY 13, 2024

As the summer season approaches, bringing with it longer days and warmer weather, restaurants have a golden opportunity to welcome waves of customers looking for memorable dining experiences.  Just log in to your SpotOn Dashboard to access free email and social media templates. We can help.

Seasonal Menu 98

Seasonal Menu Outdoor Email Marketing Loyalty Program 98

7 Shifts

AUGUST 12, 2020

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Social Hospitality

FEBRUARY 25, 2019

It’s vital to keep customers happy and provide a great experience to improve customer retention at your restaurant. Loyal customers stimulate regular revenue and often turn into brand advocates. When they recommend your business to friends and family, you can gain new customers, too.

Social Media 199

Social Media Customer Experience Customer Service Technology 199

7 Shifts

FEBRUARY 15, 2022

Your smartphone is your restaurant's media center. It's a full-on media company. Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. That smartphone is your media center.

Social Media 448

Social Media Hiring Website Management Hospitality 448

7 Shifts

SEPTEMBER 20, 2021

Customers are demanding online and mobile ordering, and modern restaurant tech makes it more accessible for every restaurateur. Guest feedback can be much easier to obtain and process—making for less time collecting and organizing, and more time using data to improve your guest experience. Social Media Management & Metrics.

Technology 370

Technology Front of House Social Media Back of House 370

Gourmet Marketing

JULY 2, 2020

This competition is more prevalent nowadays with fewer people traveling and the low volume of hotel bookings. While your hotel prepares for future travel, take action to attract guests and increase hotel bookings. Stay active on social media. Your hotel’s social media presence is more important than you may think.

Hotels 73

Hotels Book Social Media Travel 73

7 Shifts

DECEMBER 17, 2020

The ideal customer for your business is the one who comes back time and time again. When it comes to getting people in the door, it’s always easier to get someone back then to find brand-new customers. Retaining an existing customer is five times cheaper than acquiring a fresh face. How to measure customer retention.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

Social Hospitality

MAY 18, 2020

In a world driven by social media and online search, sales tactics are essential to generate revenue. From 2009 to 2017, gross bookings in U.S. Create Special Offers for Customers If it’s the peak of the season, you compete with all local restaurants and hotels. hotels grew to $185 billion from $116 billion.

Hospitality 195

Hospitality Marketing Social Media Hotels 195

Modern Restaurant Management

OCTOBER 1, 2022

Focus on enhancing customer experience, which is one of the decisive factors for converting visitors into clients. Other actionable tips for better SEO and conversions are as follows: Customize product site search to streamline the process of locating the desired content. Communicate with Customers on Social Media.

Marketing 203

Marketing Email Marketing SEO Social Media 203

Culinary Cues

AUGUST 7, 2021

We have a problem right now that seems to be universal and there is no shortage of complaints and posts on social media that proclaim the effects, but little is done to point to active solutions. The unpredictable nature of customer buying habits pushes restaurants to maintain inventories that exceed what is reasonable – why?

Social Media 474

Social Media Cash Management Blog Equipment 474

Modern Restaurant Management

APRIL 15, 2024

For the first time this year, it also includes an educational component in which R ichard Sandoval Hospitality(RSH) aims to teach 60,000 early learners about the importance of bees through a signature in-school lesson plan in partnership with Title-1 elementary schools and through Chef’s children’s book on food sustainability.

Sustainability 189

Sustainability Education Training Social Media 189

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

JANUARY 9, 2024

Banks have been reducing exposure to small businesses ever since the pandemic, and now with higher interest rates putting pressure on bank deposits and greater regulatory scrutiny, banks are reducing their loan books even more. Each pose their own benefits and challenges in crafting an experience your customers would want to gravitate to.

Employee Relations 193

Employee Relations Small Business Advertising Customer Experience 193

7 Shifts

JULY 10, 2020

A seating capacity goal (such as 100% of the allowed seating capacity) or a reservation booking goal A revenue goal—such as a volume number or percentage compared to pre-COVID A follower goal on social media from gaining new interest in your restaurant A return visit goal for diners who return to your restaurant after the grand opening 2.

Events 351

Events Social Media Kitchen Safety Seating 351

Bingage

MAY 24, 2022

It’s no secret that the customer experience is one of the most important parts of running a restaurant. If you don’t have happy customers, they won’t come back! There is a gap between customers and business. The problem is there are lacking in customer engagement. It’s pretty simple math.

Customer Experience 52

Customer Experience Email Marketing Loyalty Program Demo 52

Modern Restaurant Management

FEBRUARY 16, 2023

It should come as no surprise that the world’s first marshmallow café would attract a lot of social media attention. Modern Restaurant Management (MRM) magazine asked Shanks about the brand's growth, compeition, loyalty, and social media savvy. That goes far beyond responding to their Yelp reviews.

Sustainability 184

Sustainability Social Media Customer Experience Consumer Goods 184

The Rail

MARCH 21, 2023

In this way, QR codes not only enhance the dining experience for customers but also help restaurants streamline their operations and reduce costs. By scanning the code, customers can access the restaurant's digital menu and place orders without physical contact or interaction with staff.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

7 Shifts

FEBRUARY 4, 2021

Beechwood Doughnuts is a popular doughnut bakery in St Catharines, Ontario, which has been serving delectable doughnuts—from nanaimo to pumpkin cheesecake —to thousands of customers for six years. Six years later, Beechwood Doughnuts sells thousands of hand-crafted doughnuts per day to customers lined up around the block (pre-COVID).

Operations 370

Operations Book Communication Small Business 370

7 Shifts

JUNE 3, 2022

For the average restaurant, that means serving four more customers a day. This can be as large as supporting a social mission or as small as a commitment to creating a great place to work. Does your restaurant have core values that guide the customer and employee experience? Use Manager Log Books. Collect feedback.

Tip Distribution 397

Tip Distribution Email Marketing Communication Coaching 397

Social Hospitality

MAY 6, 2020

Nevertheless, some brands have demonstrated how to be good to their customers, associates, healthcare providers, and communities during this time. The luxury hotel, where rooms typically top $1,000 a night, closed at the end of March and is not taking new bookings. Social Kitchen & Craft Bar: Giving Back to the Community.

Hospitality 388

Hospitality Airlines Healthcare Hotels 388

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Open for Business

APRIL 9, 2024

They also serve as brand advocates, spreading their positive experiences to friends and family. Four examples of customer loyalty programs When it comes to customer loyalty programs, what works for one restaurant might not work for the next. They help boost your bottom line by spending more per visit.

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

Modern Restaurant Management

AUGUST 19, 2022

People relish knowing they can enjoy familiar food, a consistent experience and, usually, affordable prices. Unlike coupons or discount mailers, the proven offers are gift certificates to treat customers who are weary from unpacking boxes and painting rooms. Leverage social media. Treat local influencers to a meal.

Franchise 197

Franchise Franchising Social Media Loyalty Program 197

Culinary Cues

SEPTEMBER 30, 2021

So, here is what we know and what we must learn to work with: [] COVID PROTOCOLS WILL LIKELY BE WITH US FOR SOME TIME: You’re tired of it, your employees are tired of it, and your customers are tired of, but it is the second-best tool in your toy chest (next to the vaccine) to help keep this pandemic under control and keep everyone safe.

Food Supply 421

Food Supply Employee Relations Kitchen Safety Social Media 421

Clover - Restaurants

MAY 2, 2024

While luxury is often associated with concierge services, all they really mean is a personalized customer experience. That kind of experience can be offered by all types of small businesses–from restaurants to retail shops to service businesses. The pandemic was largely responsible for this shift.

Customer Service 52

Customer Service Loyalty Program Healthcare Social Media 52

Bingage

JANUARY 29, 2021

SMS marketing is one of the best restaurant marketing strategies to reach out to more customers, retain them. Here are the examples of the SMS and emails you can send your customers to keep them hooked to your restaurant. Bingage helps you to send automated SMS campaigns to customers. Send Personalised SMS (Instead of Bulk SMS).

Customer Experience 52

Customer Experience Email Marketing Demo Loyalty Program 52

Modern Restaurant Management

NOVEMBER 25, 2019

Ignoring the Power of Social Media. When you refuse to promote your business with social media marketing, you're missing out on the significant impact that this can have for your restaurant. With the right kind of social media marketing, your restaurant can start to build a customer base through word of mouth.

Social Media 228

Social Media Marketing Customer Experience Consumer Goods 228

Modern Restaurant Management

JULY 29, 2022

Given that businesses grow by acquiring new customers, many national QSR brands rely heavily on advertising to increase exposure. billion on national television advertisements, and digital spend is also on the rise given the increasing influence of social media platforms like TikTok. In 2021, QSR brands spent an estimated $1.8

Advertising 208

Advertising Take-out Marketing Social Media 208

Bingage

JANUARY 29, 2021

It’s no secret that the customer experience is one of the most important parts of running a restaurant. If you don’t have happy customers, they won’t come back! A common complaint among restaurant owners is that customers don’t feel like they’re getting enough attention. How does it work?

Customer Experience 52

Customer Experience Email Marketing Demo Loyalty Program 52

Bingage

MARCH 18, 2023

What is it that allows a customer to keep coming back to back for more? However, If you’ve visited back the place/store/brand for the second, fourth, or fifth time to purchase then the brand has a good customer retention marketing strategy. Although it’s great to have strategies in place to convert new customers into repeat customers.

Loyalty Program 98

Loyalty Program Social Media Email Marketing Customer Service 98

7 Shifts

JANUARY 7, 2021

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 195

Marketing 2021 SEO Loyalty Program 195