7 Shifts

FEBRUARY 5, 2021

Delivery, scheduling, inventory management, reservations, and guest management have seen technological advancements over the past few years, and it’s just the beginning. Guest feedback can be much easier to obtain and process—making for less time collecting and organizing, and more time using data to improve your guest experience.

Social Media 370

Social Media Front of House Back of House Point of Sale 370

Next Restaurants

APRIL 17, 2024

High-quality food photos and videos are the new currency of cravings, influencing where hungry customers spend their money. Millennials , a major dining force, crave shareable experiences, and Instagram provides the perfect platform to showcase your restaurant’s mouthwatering dishes and vibrant atmosphere.

Social Media 126

Social Media Seasonal Menu Customer Experience Specials 126

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Social Media. Did you know that over 35% of restaurant customers in the U.S. actively follow their favorite restaurants on social media? Write a Marketing Plan.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Restaurant Clicks

JANUARY 24, 2020

With so many online reservation systems available on the market, it can be hard to select the platform that makes the most sense for your business. Restaurant reservation apps make it easy for customers to book tables, and they help staff keep track of reservations. . Best Restaurant Reservation Systems .

Reservations 78

Reservations Email Marketing Social Media Book 78

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

JULY 10, 2020

A seating capacity goal (such as 100% of the allowed seating capacity) or a reservation booking goal A revenue goal—such as a volume number or percentage compared to pre-COVID A follower goal on social media from gaining new interest in your restaurant A return visit goal for diners who return to your restaurant after the grand opening 2.

Events 351

Events Social Media Kitchen Safety Seating 351

Open for Business

MAY 9, 2024

From transforming your space into an outdoor retreat to making the most of occasions like Father’s Day and Pride Month, there are several ways to elevate your dining experience, attract new guests, and boost your bottom line this season. Great profiles increase a diner's likelihood of booking at that restaurant once they land on the profile.

Seasonal Menu 78

Seasonal Menu Social Media Outdoor Email Marketing 78

7 Shifts

SEPTEMBER 20, 2021

Delivery, scheduling, inventory management, reservations, and guest management have seen technological advancements over the past few years, and it's just the beginning. Customers are demanding online and mobile ordering, and modern restaurant tech makes it more accessible for every restaurateur. Social Media Management & Metrics.

Technology 370

Technology Front of House Social Media Back of House 370

Lavu

JANUARY 31, 2020

Dining out is no exception; customers are seeking restaurants that integrate the latest reservation technology. It’s no secret that the day-to-day activities are moving at a fast pace, and the ease of online reservation tech is seductive to the modern customer. . An automatic confirmation system. Loyalty Program .

Reservations 78

Reservations Loyalty Program Front of House Social Media 78

Culinary Cues

AUGUST 7, 2021

We have a problem right now that seems to be universal and there is no shortage of complaints and posts on social media that proclaim the effects, but little is done to point to active solutions. Menu item profit margins are typically low, making it difficult for restaurants to find the reserves to pay better wages – why?

Social Media 474

Social Media Cash Management Blog Equipment 474

7 Shifts

AUGUST 12, 2020

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

OCTOBER 1, 2022

Focus on enhancing customer experience, which is one of the decisive factors for converting visitors into clients. Other actionable tips for better SEO and conversions are as follows: Customize product site search to streamline the process of locating the desired content. Communicate with Customers on Social Media.

Marketing 203

Marketing Email Marketing SEO Social Media 203

7 Shifts

DECEMBER 17, 2020

The ideal customer for your business is the one who comes back time and time again. When it comes to getting people in the door, it’s always easier to get someone back then to find brand-new customers. Retaining an existing customer is five times cheaper than acquiring a fresh face. How to measure customer retention.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

7 Shifts

FEBRUARY 15, 2022

Your smartphone is your restaurant's media center. It's a full-on media company. Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. That smartphone is your media center.

Social Media 448

Social Media Hiring Website Management Hospitality 448

The Rail

MARCH 21, 2023

In this way, QR codes not only enhance the dining experience for customers but also help restaurants streamline their operations and reduce costs. By scanning the code, customers can access the restaurant's digital menu and place orders without physical contact or interaction with staff.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

NOVEMBER 25, 2019

Ignoring the Power of Social Media. When you refuse to promote your business with social media marketing, you're missing out on the significant impact that this can have for your restaurant. With the right kind of social media marketing, your restaurant can start to build a customer base through word of mouth.

Social Media 228

Social Media Marketing Customer Experience Consumer Goods 228

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Clover - Restaurants

MAY 2, 2024

While luxury is often associated with concierge services, all they really mean is a personalized customer experience. That kind of experience can be offered by all types of small businesses–from restaurants to retail shops to service businesses. The pandemic was largely responsible for this shift.

Customer Service 52

Customer Service Loyalty Program Healthcare Social Media 52

7 Shifts

JANUARY 7, 2021

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

EATER

DECEMBER 19, 2023

Lille Allen | Eater Known to 15 million TikTok followers for his candid restaurant reviews and multi-thousand-dollar tips, here’s how the MMA-fighter-turned-social-media-phenomenon became the voice of a generation of diners There is no shortage of food opinions online. (Hi, Hi, you’re on Eater.) Who is Keith Lee? He never responded.

Social Media 132

Social Media Customer Service Influencer Food Order 132

Apicbase

AUGUST 5, 2022

When you’re a local eatery with a long-standing presence in the area, you can get away with social media and a couple of good reviews. It consists of mainly two things: what you do (your mission statement), and for who you do it for (your ideal customer). Ask them about their experiences with customers. It doesn’t.

Marketing 97

Marketing Operations Social Media Email Marketing 97

SpotOn

FEBRUARY 27, 2024

After the austerity and hibernation of the first couple months of the year, the spring season brings ample opportunities to fill tables and reach new customers. Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

EATER

JANUARY 8, 2024

As in-person socializing continues its comeback, the concurrent return of the dinner party has engendered a new slate of companies that will, in effect, hold dinner parties for those who don’t want to do the cooking. Instead, customers can “reserve a feast” for up to 12 people from critically lauded restaurants around the country.

Catering 112

Catering Customer Service Point of Sale Social Media 112

Gourmet Marketing

AUGUST 15, 2021

For most hotels, chatbots will likely be used for different kinds of digital customer service, such as answering questions about the local area or even helping them extend a reservation. Either way, a chatbot can really improve your customer’s experience. How Chatbots Can Improve Your Guests’ Experience.

Hotels 98

Hotels Book Customer Experience Customer Service 98

Open for Business

NOVEMBER 21, 2022

But today, restaurant tech plays a major role in improving the guest experience. Technology will never be able to replace the personal touch of a seasoned server or the empathy of a veteran bartender, but it can be a huge help in increasing guest satisfaction and delivering a great guest experience. What is the guest experience?

Technology 78

Technology Online Ordering Website Management Mobile Ordering 78

The Restaurant Times

AUGUST 26, 2022

These apps enable you to centralize different facets of your restaurant’s day-to-day activities, such as accepting online orders, ringing up customers, managing payroll, and tracking performance. It depends on several factors, ranging from user experience to functionality. Restaurant Reservation System.

2022 69

2022 Management Management Loyalty Program 69

Open for Business

NOVEMBER 21, 2022

Online reservation system. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. A system like OpenTable takes reservations day and night, running the book even when you’re away from the restaurant. Pre-shift reporting. It can sync with a loyalty program.

Technology 147

Technology Front of House Back of House Online Ordering 147

Tableo

JULY 20, 2023

Utilise your restaurant’s social media presence by integrating your email newsletter sign-up form with your profiles to make it simple for followers to subscribe to your list. Use A/B testing to experiment and find the best subject lines for your audience. Cheers to your success with email marketing! New to Tableo?

Email Marketing 75

Email Marketing Marketing Website Management Reservations 75

Open for Business

APRIL 3, 2023

For restaurants, it’s an experience, not just the food or the hospitality, notes Green Seed Group. Social media A savvy social media presence can be a super effective way to market a restaurant. Social media A savvy social media presence can be a super effective way to market a restaurant.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Open for Business

OCTOBER 20, 2023

Don’t forget to detail marketing strategies, which could range from social media advertising to partnerships with local businesses. Customer experience is another factor, and your interior should resonate with the brand’s personality. Are your staff bumping into each other, or do they have a clear path?

License 78

License Email Marketing Seasonal Menu Front of House 78

The Rail

JUNE 19, 2023

You can create a unique dining experience based on your traditions, culinary ambitions, and choice of dining atmosphere. One strategy that can be particularly impactful is to build a customer-centric brand. A truly customer-centric restaurant brand reflects this.

Dietary Restrictions 59

Dietary Restrictions Customer Experience Social Media Customer Service 59

Tableo

JUNE 26, 2023

Regaining consumers who have had a less-than-stellar experience is a daunting and difficult task. This article explores the value of customer retention and the techniques that can successfully recoup unhappy clients. Apologise sincerely: Show genuine remorse for their negative experience. So let’s get started!

Social Media 40

Social Media Customer Experience Loyalty Program Customer Service 40

Tableo

JULY 11, 2023

Happy hour is a much loved custom in the restaurant business. It’s a time when customers can relax, mingle, and take advantage of the cheap food and drinks. Here are six professional suggestions to help you increase happy hour sales and provide your customers a memorable experience.

Social Media 42

Social Media Seasonal Menu Reservations Customer Experience 42

EATER

APRIL 9, 2021

The flavor, called Strawberry Pretzel Pie and described as “layers of salty pretzel streusel, subtly sweet and effortlessly tangy cream cheese ice cream, and lipstick red strawberry sauce,” was created in collaboration with the Queen of Country/ Moderna vaccine major funder to benefit her children’s book-gifting charity Dolly’s Imagination Library.

Social Media 105

Social Media Online Ordering Customer Experience Book 105

Ken Burgin

JANUARY 3, 2023

Or they want to reach you with an email, phone call or social media – sometimes immediately, or through following you on social channels in a way that may lead to sales in the future. Make sure everyone has signed a Media Release Form that allows your continued use of their image. Opening Hours and How to Book.

Social Media 60

Social Media SEO Website Management Book 60

Next Restaurants

DECEMBER 18, 2019

That being said, there are many other things you can do to foster more customer loyalty and realize restaurant success. Establishing a stronger digital restaurant presence is one such way to promote your restaurant, as well as attract and retain customers. Reactive marketing is less risky and yields decent results.

Social Media 103

Social Media 2020 Influencer Website Management 103