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To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.
In this article, you will learn: How to optimize your Google Business Profile to boost visibility and credibility. How to improve your website and listings to rank higher in local searches. When people are hungry, they turn to Google. The best ways to get more customer reviews and use them to your advantage.
And in a world where one viral comment or ignored review can snowball, restaurant reputation management isnt just smartits essential. What is Online Reputation Management and Why Does it Matter? Its actively managing how your business is perceived across platforms like Google, Yelp, TripAdvisor, and social media.
After reading this article, you will realize that reviews are your most valuable online asset, and leaving them unattended is unthinkable. With 83% of consumers checking Google reviews before choosing a restaurant, having a robust system for collecting and managing feedback should be a top priority. We all do it. Leave us a review!
By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. This guide will teach you everything you need to know about getting started with restaurant marketing.
Youll learn how to: Make your website easier to use Improve your restaurants online visibility so more customers find you Offer rewards to create more repeat customers Leverage third-party apps to drive more customers to your direct ordering system And so much more. The first step is making sure your website is mobile-friendly.
Restaurant review sites aren’t just for diners—they’re also savvy tools for restaurant operators to gather customer feedback and help control the narrative around their dining experience. Think of it as the online hub of your restaurant’s online reputation, and it’s often the first impression you make in local search results and Google Maps.
You can have a crowd-pleasing menu, loyal regulars, and a packed dining roomand still watch your margins disappear. If youre using a modern POS system or inventory management software, you likely already have most of this information easily at your disposal. Because not every dish thats popular is profitable.
In this article, you will learn: How category design reduces decision fatigue and boosts guest confidence Core principles that work for both digital and printed menus Smart strategies for specialty sections that drive upsells and engagement Let’s start with why categories matter more than you might think.
In this article: How to calculate your restaurant customer acquisition cost (CAC) How to optimize your restaurant’s CAC and reduce costs What is a good cost per customer acquisition? You can also integrate your restaurant's POS system with customer relationship management (CRM) software to better understand your customer base.
Since 2014, online ordering has grown 300% faster than dine-in and now accounts for roughly 40% of restaurant sales. Online ordering has transformed the restaurant industry, turning what was once a convenience into an absolute necessity. In 2025, the US online food delivery market is expected to reach $424.9 billion in revenue.
At this point, all it takes is one lousy dining experience to sever the connection you once had with a customer who potentially spent thousands of dollars at your restaurant every year. Time Management: 80% of tasks completed often come from 20% of the effort. Wealth Distribution: 80% of wealth is often held by 20% of the population.
In this article, youll learn: How online reviews shape restaurant discovery and customer decision-making Why positive reviews lead to higher revenue and stronger customer loyalty How to make them work in your favor, even when the feedback isnt perfect Lets dig into why online reviews matter more than everand how they can help your restaurant grow.
An inventory management system with automated restocking alerts keeps your stock levels in check. It is the central nervous system of your restaurants operations, and most of the tools we cover in this article will need to integrate with your POS (point-of-sale) system. Too many missed reservations? Set clear goals.
In this article, you will learn: The five most important restaurant costs to track and manage Easy strategies for controlling food costs and labor costs Tactics to save money without hurting your guest experience Lets start with the big picture and learn where your money is actually going. Are you overstaffed on slow days?
Since 2014, these channels have grown 300% faster than dine-inand the trend isnt slowing down. Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away. For more information on food photography, read our article How to Take Menu Photos Like The Pros.
AI isnt about replacing peopleits about making everyday tasks faster, smarter, and easier to manage. Whether its through AI-powered chatbots that handle customer inquiries or advanced analytics that help you understand dining trends, AI is becoming an indispensable tool for modern restaurants. The short answer? More than you think.
The right promotion at the right time can reignite business, whether that means a packed dining room on a slow weekday or reconnecting with loyal customers who havent ordered in a while. Limited-time offers also give you content for social media, email, and your website. Start by asking: What are you trying to accomplish?
89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies.
Dining habits change, food costs fluctuate, and customer preferences can shift depending on what’s trending. A shift in dining trends. Even your most reliable menu items can lose their shine over time. All of these things are ok, so long as you’re menu is evolving with the changes. But together they add up.
There are two reasons every restaurant operator should actively manage their Google Business Profile. What shows up, usually before websites, social pages, or anything else, is a Google Business Profile. It’s the first impression most customers will have of your restaurant. Even minor differences (like “St.”
We have helped countless dining establishments transform their online presence into a customer-generating machine. Add high-quality photos that showcase your ambiance, signature dishes, and dining areas. This encompasses everything from review quantity and quality to website authority and social media presence.
This article explores how online ordering is advancing and highlights the key concerns for businesses aiming to stay competitive. Pandemic Acceleration COVID-19 restrictions led to a surge in online ordering as dine-in options were limited. According to a report by Statista , the online food delivery market in the U.S.
From higher app usage to growing demand for personalized ordering experiences, this data uncovers the trends influencing modern dining behavior. Whether you run a local café or manage a multi-location restaurant, understanding these numbers can help you adapt, grow, and meet your customers where they are: on their phones.
We will continue to update the article as more afterparties and events are announced. From 26 to 28 June 2025, World of Coffee will take place at Palexpo in Geneva, Switzerland. WoC Geneva will host the 2025 World Latte Art, Coffee in Good Spirits, Cup Tasters, and Cezve/Ibrik Championships. Which competitions will take place?
If you manage a restaurant or sling plates as a server, youve probably noticed tech creeping into every corner of the industry. Its like having a crystal ball that helps you cut waste and keep the dining room humming. Guests love skipping the line with apps or websites, while you save staff from juggling phone orders.
Your positive and negative reviews can greatly impact a persons decision to eat at your restaurant or find another place to dine. This is why its essential to manage your restaurants online reviews effectively. In this article, we look at managing your online reviews and how to turn feedback into positive outcomes.
12 Wine Wine & Dine Content Cloud Competitions Creative Cocktails First Press Food Gold Star Management May I Quote You? Tableware The Connected Table at Sante Magazine The Dozen The Goody Bag The Wine Stylist The WineKnitter This Month Vol. It is a Chardonnay that rewards contemplation, showcasing purity over excess.
In this article, we look at why rewards matter and how to go about setting a program up. Ultimately, youll increase the rate at which they dine with you, engage your customers, and increase your revenue. This approach taps into status-driven motivation and is ideal for higher-end or fine-dining establishments.
In this article, we look at 2025 digital marketing trends every restaurant owner needs to know. You might learn that a segment of your customer list always dines with you for dinner and orders an appetizer. Digital marketing is the key to your success in 2025. Knowing this, you might send a coupon for a free or discounted appetizer.
12 Wine Wine & Dine Content Cloud Competitions Creative Cocktails First Press Food Gold Star Management May I Quote You? Tableware The Connected Table at Sante Magazine The Dozen The Goody Bag The Wine Stylist The WineKnitter This Month Vol. This Dozen has some of both for your consideration. 2023 Château Cantemerle ($27).
12 Wine Wine & Dine Content Cloud Competitions Creative Cocktails First Press Food Gold Star Management May I Quote You? As more wineries are now shipping direct-to-consumer, check the winery website if you can’t find a bottle in your retail store. There also is a large load of Mendoza wines from Argentina. and Europe.
🔑 The Fix: Smart inventory management keeps track of every item, auto-replenishes stock at optimal levels, and reduces waste. Without real-time visibility, operators are left guessing—and those guesses cost real money. The result? Less overspending and no last-minute supplier scrambles.
Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Give Your Website All of the Love. This means fast-loading and easy to navigate on a phone while on the go.
There are several related practices that I think we’re going to see prevail as dining brands look for innovative ways to not just survive but thrive. In addition to cost savings, there is plentiful evidence that consumers prefer online ordering and will select dining brands based on the ease of that experience.
To do this, nothing could be easier: just go to the Google My Business website and create your account. If you are using a third-party tool to manage your bookings, you can also add it to your listing so that users can directly book a table from the search results. These five tips should help you implement a solid SEO strategy.
Listen to this article In 1999, the first “dining in the dark” restaurant opened in Zurich, Switzerland. Blindekuh was founded by a blind pastor to generate empathy for blind people, and dining in the dark restaurants have provided reliable jobs for the chronically underemployed blind workforce.
Claiming their GMB account can help restaurateurs manage how their business appears in Google search results and improve website rankings on Google Maps and local search results. phone number, website URL, type of payments accepted, menu items, and photos of the establishment. Last year alone there were 6.9 Title Tags.
So, wouldn’t it be safe to say that if you can manage a kitchen – you can manage any kitchen? On top of everything else – the club chef will likely report to not just the general manager and food and beverage manager of the club, but also be responsible to the food committee of the club board.
Novel ways to deliver everything from orchestral music to personal training and therapy/addiction treatment have made the rounds as viral social media videos or popular articles. Are you paying too much for your website, your payment solution, or your inventory management tools?
When properly developed and integrated into your operation, the mission statement will impact who you hire, how you train, the products you develop and sell, the way you lead and manage, how employees interact, the way that guests are approached, and how the world perceives you (the business) to be. The mission statement is THAT IMPORTANT!
The pink and blue horse illustration at the top of this article is not clickbait. On The Border Mexican Grill & Cantina reopened its dining rooms in 45 restaurants across Georgia, Oklahoma, South Dakota, Tennessee, and Texas on May 6. We can't wait to put our chairs back and become a pleasant place to spend time together.
In this edition of MRM News Bites, we feature a lot of tech news, a celebrity-owned virtual dining concept, and the annual Neighborhood to Nation Restaurant Recipe Contest. and will enable TouchBistro to fully integrate customer loyalty and guest marketing into its all-in-one point-of-sale (POS) and restaurant management platform.
Still, because there are many competing businesses in the dining sector, it’s becoming increasingly difficult to stand out from the crowd. This article will explore seven tips on using Facebook Ads to increase your market share of customers. Everybody needs to eat, so the sale of food will never go out of fashion.
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