The Restaurant Times

NOVEMBER 5, 2021

Influencer marketing is proving to be indispensable for restaurant marketing in the new normal. Using a combination of alluring photos and videos of food, influencers work their magic to get their audiences to try out an outlet. For example, a mid-level influencer, who has 10-100k followers, may demand $250-$400 for their services.

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The Restaurant Times

DECEMBER 3, 2021

One way to attract more and more customers is through launching events. Not only does an event like this attract the customers of other bars but also could help you gain popularity in the local space. . 4 Pub Event Ideas To Attract More Customers . Theme based events are one of the best karaoke ideas for a bar.

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Events Social Media Point of Sale Customer Experience 52

Modern Restaurant Management

JANUARY 3, 2024

Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising. Participate in local events, such as festivals, quests, fundraisers, or sports tournaments. Host thematic city events. Here, I propose you become an organizer of an event.

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2024 Social Media Customer Experience Events 208

Indoor Media

OCTOBER 19, 2017

And, despite the fact that you probably understand the importance of marketing and advertising, more often than not these efforts are overlooked. Advertising is a broad term that involves many activities, including marketing, promotions, public relations, and online efforts. Think again. Build Your Online Presence.

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SpotOn

MARCH 12, 2024

In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. Bambuu Asian Eatery has even seen over $2,500 in deal redemptions from their advertising efforts. Restaurant advertising is more than social media contests and digital billboards.

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Email Marketing Social Media Advertising Online Ordering 98

Bingage

AUGUST 29, 2019

Influencer marketing : Well I hope it’s not a new term for you because when we talk about the term “marketing” social media and digital marketing is always on the top. Here will be discussing influencer marketing in a restaurant and what are the advantages of endorsing influencer for marketing in depth. So Let’s continue.

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Modern Restaurant Management

OCTOBER 22, 2021

Those stats demonstrate the power and influence of social media. Check out Brett McHale's Wordstream blog on how to advertise local businesses on Facebook. Why not combine the power of Facebook Ads with a free event? Consider building an event around a particular theme, such as Christmas, Independence Day , or Halloween.

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Social Media Advertising Events Customer Experience 197

Goliath Consulting

SEPTEMBER 7, 2023

Beyond basic information, include detailed menus, daily specials, and an events calendar. Influencer Marketing: The Modern Word-of-Mouth Influencers can drive a considerable amount of traffic. Opt for micro-influencers as they often have a more engaged local following. Collecting and responding to reviews.

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Marketing SEO Email Marketing Mobile Ordering 78

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. Which is where your restaurant marketing plan comes in.

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Open for Business

MARCH 21, 2023

Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising. User-generated content and influencer marketing campaigns are both types of word-of-mouth marketing.

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Marketing Social Media Email Marketing Customer Experience 78

Modern Restaurant Management

SEPTEMBER 21, 2023

Compared to other advertising forms, like TV or radio ads, local SEO can be a more budget-friendly option for businesses with limited funds. Unlike other advertising types, local SEO offers lasting results, meaning your business can continue to attract new customers for months or even years after implementing your local SEO strategy.

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The Restaurant Times

JANUARY 18, 2021

It is recommended that you get on board an event planner who would take care of your restaurant inauguration for you. . This is essentially the period when you introduce your restaurant, the menu, the decor, and everything to your family, friends, vendors, and influencers in the community. Host An Opening Event.

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Events Social Media Coupons Influencer 52

Indoor Media

NOVEMBER 27, 2017

Print is one of the oldest tricks in the proverbial book of advertising. Personalized grocery store advertising as we know it emerged a few decades ago, as the popularity of coupons first emerged in the 1970s. And about 42 percent of Americans simply don’t trust advertising these days. Print Advertising.

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Advertising Magazine Small Business Coupons 78

Sling

NOVEMBER 24, 2021

Our experts have created a list of proven grand opening ideas for small businesses that will help you get the word out and host the best event possible. Partnering with other local businesses to display table tents prior to your grand opening is a great way to build brand recognition and promote the big event at the same time.

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Modern Restaurant Management

DECEMBER 10, 2021

Promotion and advertising are what we call a restaurant’s “secret sauce.” ” Let’s look at seven ingredients that you should include in advertising and promotional campaigns for your restaurants. Influencers like food bloggers and food critics have a loyal audience that trusts what they say and recommend.

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Modern Restaurant Management

JANUARY 28, 2022

You can display images and descriptions of your food and advertise special offers. You can also use your mouth-watering images for advertising your food on your website. So it's best to use neutral tones and small, supplementary splashes of color to make the main event shine. Next is your company website.

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The Restaurant Times

DECEMBER 17, 2021

Social media marketing software is a smart tool to enhance customer loyalty and engage with your regular clients while giving them information about timings, new flavours or combos, exciting discounts, and community events. So, build a great hype around product advertisements. Get People Involved Through Events.

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Modern Restaurant Management

JANUARY 9, 2020

Here are three top places to advertise: Online. Or, you can invest in social advertising, which places your ads on target users’ Facebook or Instagram newsfeed. Besides digital marketing, it’s smart to invest in some forms of traditional advertising. Out-Of-Home. Loyalty Program.

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Marketing Email Marketing Loyalty Program Social Media 190

Indoor Media

JANUARY 12, 2021

By publishing helpful and relevant content, your restaurant can increase its local influence and reach new customers and regulars alike. Creating content around local festivals, events, or holidays is smart to ensure your restaurant is taking control of a niche market.

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Modern Restaurant Management

AUGUST 8, 2022

After all, an Insider Intelligence and eMarketer report on consumer attitudes towards digital advertising finds ads are considered less intrusive if relevant to their wants or needs. The Wirecard Consumer Incentives Report found that over 90 percent of those surveyed cited loyalty programs as influencing behavior.

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Restaurant Engine

OCTOBER 14, 2020

Nextdoor lets you choose the neighborhoods you want to reach, and you can even use their paid advertising options to reach more people. Another way to get your restaurant in front of the local crowd is to partner with food bloggers and local influencers. Participate in Community Events. Host a Local Event.

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Marketing Social Media Coupons Advertising 118

The Rail

APRIL 11, 2024

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. Events and entertainment: Announce live music nights, sports viewings , or other special events. or "Get 15% Off Appetizers - Sign Up Today!"

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Email Marketing Reservations Marketing Loyalty Program 52

Sling

OCTOBER 1, 2023

Along the way, we’ll address such issues as: Working from home or a storefront The importance of state and local health codes Creating a business plan Getting incorporated and licensed Hiring and scheduling employees We’ll also discuss financing (to make it all possible) and advertising and marketing (to keep it all going).

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Open for Business

APRIL 3, 2023

Promotion This P covers anything you do to attract guests, including: Digital marketing Paid advertising PR campaigns Organic marketing Promotion is how you reach your potential guests to let them know about your restaurant and why they must book a reservation. Or come up with a seasonal offer tied to an upcoming holiday or sporting event.

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Marketing Email Marketing Social Media Loyalty Program 78

Next Restaurants

DECEMBER 18, 2019

As stated by experts at the Timmerman Group , proactive marketing “is marketing or advertising that places your product or service in the places where people are not already looking. Social media ads as well as display advertising are great proactive marketing channels and have the potential to reach hundreds of customers.

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Social Media 2020 Influencer Website Management 103

Indoor Media

NOVEMBER 4, 2021

You can update your restaurant marketing plan with some fundamental local restaurant advertising basics, which include: 1. For example, you can advertise lunch delivery discounts if you get a lot of dinner delivery orders but few lunch orders. You can even send these after customers order takeout to make them feel appreciated.

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Loyalty Program Email Marketing Social Media Advertising 78

Bingage

DECEMBER 5, 2019

93% of consumers admit that online restaurant reviews influence their decisions ( Forbes ). Only creating a Facebook profile is not enough, you must have to participate, engage and communicate with people by adopting different techniques like you can ask questions, organise online events, competitions etc. Image source.

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Social Media Marketing Consumer Goods Influencer 98

Get Beyond

OCTOBER 24, 2023

In 2022, an estimated 51 million shoppers participated in the event. Are you ready to make the best of this one-day event? Here’s how to prepare for Small Business Saturday before, during, and after the event. Increase advertising The ramp-up to Small Business Saturday is as important as the day itself.

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Small Business 2023 Social Media Customer Experience 52

7 Shifts

JANUARY 7, 2021

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

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Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

NOVEMBER 20, 2019

Well, just like with organic produce farming, organic online growth is the type of growth that happens without the aid of human-made external influences. Advertise in-restaurant specials, competitions, and even themed evenings. Collaborate with Influencers. "Organic growth" – what does that mean?

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Social Media Mobile Ordering Influencer Online Ordering 134

Bingage

AUGUST 9, 2019

See the example below — Ferns and petals advertising dining offer on Raksha Bandhan. Leverage a grand local event. Suppose a grand event is happening nearby your area, like any sports festival, dance carnival or any other with a huge audience. Get micro-influencer for your brand. Is it sound interesting?

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Marketing Social Media Loyalty Program Influencer 73

The Restaurant Times

JUNE 21, 2022

Marketing and advertising are some of the most crucial activities to boost your restaurant’s success. Launching a new menu lets you have some great catchy content that will level up your restaurant’s advertising game. Attract More Critics & Influencers . So you have invited a food critic and an influencer.

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Pricing Menu Marketing Social Media 52

Sante

FEBRUARY 7, 2020

Event date: February 27, 2020 - 6:30pm. The “Olive You” European Table Olive Campaign, cordially invites you to learn more about the European Natural Black Olives, at our “European Natural Black Olives from Greece“ private press event. PRESS EVENT INFORMATION. When: Thursday February 27th2020.

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Modern Restaurant Management

JUNE 18, 2020

Inspiring stories of unexpected successes are already beginning to emerge, and there have been many valuable lessons learned over the last few eventful months. Perhaps you've always used Facebook ads, but now approaching a local influencer might be more effective. Be open to trying alternatives and experimenting. Sensitivity.

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Marketing Social Media Email Marketing Innovation 227

Perfect Daily Grind

MAY 10, 2023

From actors and professional athletes to musicians and social media influencers , celebrity endorsements have been a key part of coffee marketing as far back as the early 1980s. Celebrity partnerships are nothing new to the coffee industry. Without a doubt, one of the most famous brand partnerships is US actor George Clooney and Nespresso.

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Indoor Media

APRIL 22, 2021

” Like you would outline any advertising strategy or campaign, establishing a clear guide and list of your posts’ expectations can help you get the ball rolling. ” Many small businesses have started advertising on Instagram and Facebook, where their ads need to be beautiful.

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Social Media Advertising Small Business Take-out 78

The Restaurant Times

FEBRUARY 7, 2021

These can range from food served, a specialty item, some events, or even a restaurant’s interior design. Platforms that allow you to advertise your restaurant stating your USP is called Paid Media. Keep a Tab on the Influencers. Follow the big influencers who can help you to attract the right audience to your restaurant.

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Social Media Tip Distribution Influencer SEO 52