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Simple Restaurant Marketing Plan for 2021 [PDF Template]

7 Shifts

With a new year comes new challenges, and after the year for the industry that was 2020, we want to help set your restaurant up for success in 2021. Complete a competitor analysis This will not only inform decisions such as pricing and menu ideas—but it can serve as inspiration too.

Marketing 195
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The State of Full Service Restaurants

Modern Restaurant Management

Seventy-four percent of full service restaurants (FSRs) managed to maintain or increase their sales during the pandemic; however, profit margins in 2021 declined to 10 percent, compared to 12 percent in 2019, according to third annual State of Full Service Restaurants Report released by TouchBistro.

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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

This creates an opportunity for restaurants to bite into market share by enticing a budget-sensitive customer base with incentives like coupons and loyalty programs. In addition to the abovementioned sources of data, an increase in reservation and food delivery app use has led to a surplus of diner data.

Marketing 197
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12 Best Ways To Get Your Restaurant Noticed

7 Shifts

Check out our Simple Restaurant Marketing Plan for 2021 for tips on how to create a solid marketing plan for your restaurant. Whether you want to highlight your restaurant's guest experience, or get the word out about a new menu item, it's important to work with the influencers to create the most profitable content. Loyalty programs.

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The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. in 2021 , and it's been on a slippery slope for years. Get holiday reservations? In this case, “Reserve your table” or “Grab your menu” could work. Limited menu dishes.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

There are only 4 months of 2020 left where you can push your restaurant’s marketing hard and set yourself up for success going into 2021. Work on your brand strategy Create the face of your brand You probably already have a logo, a nicely designed menu, and all the other trimmings to make your restaurant look and feel like a cohesive brand.

Marketing 418
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Three Reasons Why Your Restaurant Needs An Online Reservation System

MadMobile

When restaurants take reservations, it does more than secure a table for customers — it benefits you and your staff. If you dedicate time and effort for a staff member — or two — to take reservation calls, that employee may get caught trying to rush through one call if other calls are coming in at the same time.