What consumers want from restaurants at breakfast
Restaurant Business
JULY 25, 2025
It’s more important on weekdays (63%) vs. weekends (61%), the latter a change from 2021 when 67% of consumers were seeking “good value for the money spent” on weekends. Nevertheless, 28% of weekend breakfast eaters are looking for “breakfast options that are inexpensive,” up from 22% in 2021.
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