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How Loyalty Programs Give Customers the Biggest Bang for Their Buck

Modern Restaurant Management

Digital loyalty programs surged 124 percent during the height of the pandemic, helping restaurants drive more frequent visits and higher check averages from devoted customers, according to market researcher NPD Group. Having a loyalty program today is table stakes. Loyalty Lessons Learned.

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Staying In Is Here to Stay. What Does that Mean for Restaurant Loyalty Programs? 

Modern Restaurant Management

As the world quickly came to a screeching halt in the early months of 2020, restaurants quickly accelerated an already existing shift towards digitalization to adapt to customers' new safety and priorities. Throughout 2021 and beyond, that answer will largely depend on how restaurants adjust their loyalty programs.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. There are only 4 months of 2020 left where you can push your restaurant’s marketing hard and set yourself up for success going into 2021. Whatever plans and forecasts you had for your restaurant are yesterday’s bread now.

Marketing 418
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On the Road to Relief: Restaurant Trends and Opportunities to Watch

Modern Restaurant Management

Restaurant operators have faced stiff headwinds since 2020, with a near-constant swirl of inflation, supply chain and labor challenges. Despite price increases, data shows consumers still enjoy eating out. While factors such as convenience impact that decision, the experience of dining out is important.

2024 196
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Restaurant Insiders on 2020 Lessons Learned, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? That’s why we decided to donate 10 percent of sales of our off-premise take-out and delivery platform to No Kid Hungry.

2020 197
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Restaurant Customer Experience 2020: What Customers Expect

Focus POS

Approaching 2020, restaurants need to make a conscious shift toward offering future-facing operations with the ability to meet the expectations of their customers. Excellent service in-house and out-of-house. Loyalty Perks. The ability to split checks efficiently and accurately makes taking care of the bill easy.

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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. But while limited dining options are available, people have shown an increased desire to help out independent restaurants. Mixed take-out bag. Can't touch this.

2020 197