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How Loyalty Programs Give Customers the Biggest Bang for Their Buck

Modern Restaurant Management

Digital loyalty programs surged 124 percent during the height of the pandemic, helping restaurants drive more frequent visits and higher check averages from devoted customers, according to market researcher NPD Group. Having a loyalty program today is table stakes. Loyalty Lessons Learned.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. There are only 4 months of 2020 left where you can push your restaurant’s marketing hard and set yourself up for success going into 2021. What are they ordering? So, where do you start? What are they wearing?

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Staying In Is Here to Stay. What Does that Mean for Restaurant Loyalty Programs? 

Modern Restaurant Management

As the world quickly came to a screeching halt in the early months of 2020, restaurants quickly accelerated an already existing shift towards digitalization to adapt to customers' new safety and priorities. Throughout 2021 and beyond, that answer will largely depend on how restaurants adjust their loyalty programs.

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Long Live Digital Dining: How Consumers’ Appetite for Mobile Apps and Online Ordering Will Continue

Modern Restaurant Management

Mobile orders were expected to drive $38 billion in restaurant revenue in 2020. What’s more, digital consultancy Mobiquity in June 2020 reported a 36 percent year-over-year increase in the number of restaurant mobile app reviewers who said it was their first time using such an app. Dining/fast food/take out.

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Online Ordering: A Business Survival Guide

Deliverect

The Inception of Online Ordering. In 1994, a customer placed an online order for a pizza from Pizza Hut, marking the first ever online order recorded in the United States. And while online ordering methods have diversified and become more widely available since, the general premise remains the same.

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Online Ordering: A Business Survival Guide

Deliverect

The Inception of Online Ordering. In 1994, a customer placed an online order for a pizza from Pizza Hut, marking the first ever online order recorded in the United States. And while online ordering methods have diversified and become more widely available since, the general premise remains the same.

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Restaurant Insiders on 2020 Lessons Learned, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? That’s why we decided to donate 10 percent of sales of our off-premise take-out and delivery platform to No Kid Hungry.

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