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MRM Research Roundup: To-Go Trends, State of the Plate, and Black Market Reservations

Modern Restaurant Management

“It now accounts for a larger share of sales for 58 percent of limited-service and 41 percent of full-service operators compared with 2019—providing a critical path to restaurant resilience and growth despite ongoing economic pressures.” The report explores the forces shaping guest loyalty in 2025.

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MRM Research Roundup: End-of-September 2020 Edition

Modern Restaurant Management

The importance of making guests feel comfortable. Incentivize guests to choose your restaurant. Restaurant operators should also focus on remarketing to guests through email or other means, as well as offering return visit incentives to keep customers coming back. Small Business Recovery.

2020 474
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MRM Research Roundup: Top F&B Trends to Watch

Modern Restaurant Management

Some customers have the gift of foresight, using DoubleDash to add on recovery (or hair of the dog) essentials from nearby stores. Diners prefer walk-ins to reservations : Diners were more spontaneous and made more plans to meet up and walk into restaurants. Nearly three-quarters (71 percent) of all reservations were made on mobile.

2024 474
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MRM Research Roundup: End-of-April 2021 Edition

Modern Restaurant Management

Reassuringly, On Premise velocity is showing positive signs of nearly reaching levels seen in 2019. Matthew Crompton, CGA’s Client Solutions Director, Americas said: “Recovery is well and truly here, and for many states sales may be close to returning to normal levels. Sales velocity is now -4 percent vs April 10, 2021.

2021 490
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MRM Research Roundup: End-of-April 2020-COVID-19 Effects Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features COVID-19 crisis statistics and surveys about third-party delivery, guest expectations, QSR reliance and more. Takeout and delivery increased 300X in a couple of weeks relative to reservations and wait list on Yelp. Focus on Recovery.

2020 479
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The Comfort of Pumpkin During the Pandemic

Modern Restaurant Management

While the PSL is a seasonal beverage reserved for the autumn months, Starbucks has offered it earlier and earlier every year. The Saturday and Sunday following the PSL’s launch, foot traffic was a mere 7.7percent and 6.2percent below 2019 levels of the equivalent Saturday and Sunday in 2020.

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MRM Research Roundup: Mid-Year 2020 Edition

Modern Restaurant Management

During the peak of the pandemic, the number of diners seated across Yelp Reservations and Waitlist dropped essentially to zero. Hotel guests said they feel “extremely safe” knowing a hotel room is cleaned with hospital-grade disinfectants compared to leading consumer brands1. Contactless payment options: 78 percent.

2020 450