SpotOn

MAY 13, 2024

As the summer season approaches, bringing with it longer days and warmer weather, restaurants have a golden opportunity to welcome waves of customers looking for memorable dining experiences.  Just log in to your SpotOn Dashboard to access free email and social media templates. We can help.

Seasonal Menu 98

Seasonal Menu Outdoor Email Marketing Loyalty Program 98

Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. Social Media platforms only allow you to attach one link to your bio which can be inconvenient.

Social Media 190

Social Media Online Ordering Seasonal Menu Email Marketing 190

Modern Restaurant Management

FEBRUARY 17, 2022

Winter can be a tough season for restaurant and bar owners. Here are a few ideas for restaurant and bar owners to consider in an effort to continue to serve up good eats and top-tier service during the winter season. Keep Customers Informed on Social Media. Consider Adding Festive Menu Items.

Social Media 190

Social Media Seasonal Menu Customer Service Consumer Goods 190

Perfect Daily Grind

AUGUST 16, 2022

There’s no doubt that seasonality plays an important role in influencing consumer behaviour. Seasonal signature drinks have also become commonplace in coffee shops across the world. For many coffee shop owners, including seasonal food and beverages is essential to boost sales and maintain customer interest.

Design 157

Design Menu Seasonal Menu Social Media 157

Culinary Cues

JANUARY 8, 2021

Chefs who are able to develop systems of production that work with fewer people will find a gold star on their resume. [] STREAMLINED MENU PLANNING. Chefs who are able to generate, assess, and use analytical data in their decision-making (menu trends, cost trends, daily labor analysis, market prices, etc.)

2021 466

2021 Social Media Kitchen Safety Restaurant Law 466

Modern Restaurant Management

MARCH 8, 2023

That’s why social media can be a game-changer for the hospitality industry. Creating engaging experiences is vital for restaurants looking to stay competitive today, and social media is a great place to begin and end those experiences. Today, consumers often begin the journey to your restaurant on social media.

Social Media 180

Social Media Customer Experience Website Management Customer Service 180

Open for Business

MAY 16, 2024

Accessibility and convenience for guests Make it easy for potential customers to find baseline information about your restaurant, like location, menu, hours of operation, and contact details. Additionally, a website allows you to reach a wider audience through social media sharing, linked press coverage, or online advertising.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

7 Shifts

DECEMBER 18, 2020

Instagram is an important part of any business’s marketing strategy in 2021 , but you might be wondering how the social media platform can make an impact on your restaurant. Cooking tutorials are incredibly popular on social media right now, so consider filming a few of those.

Social Media 397

Social Media Customer Service Seasonal Menu Take-out 397

Modern Restaurant Management

JUNE 29, 2021

Now that the pandemic is finally under control, summer travel is underway, and people are able to get out and be social. Create some seasonal buzz around your restaurant by offering a 4th of July menu on a new landing page, and spotlighting “red, white, and blue” meals, drinks, and more. Get Social.

Social Media 212

Social Media SEO Email Marketing Seasonal Menu 212

Modern Restaurant Management

NOVEMBER 30, 2021

With the holiday season here, it’s time to start thinking about your marketing strategy. During the holiday season, people look for places to spend time with their friends and family. During the winter season, there are many opportunities for events. To extend your reach over the holiday season, offer takeout packages.

Social Media 204

Social Media Seasonal Menu SEO Online Ordering 204

Modern Restaurant Management

DECEMBER 3, 2020

Many restaurants have had to alter how they serve customers, and some have had to close their indoor dining and become creative with extending patio season. Offering both physical and digital gift cards (also known as eGift cards) is a great tactic to help increase revenue during the holiday season. Make Your Menu Seasonal.

Loyalty Program 216

Loyalty Program Seasonal Menu Social Media Email Marketing 216

7 Shifts

DECEMBER 18, 2019

It’s December, and the air is seasoned with the scent of cinnamon, spice, and everything nice. On average, students spend between 1 - 2 hours per day on social media , so be sure you’re posting your promotion online! Create a fixed-price ‘Mix and Match’ menu with soups, salads, and sandwiches for customers to choose from. (If

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

Modern Restaurant Management

NOVEMBER 24, 2020

As a seasonal business, we must manage a budget that includes almost all revenue during those busy months and very little or no cash flow during the slow months. With slow seasons also comes the need to navigate seasonal layoffs and the task of hiring all the best people back the next season. Plan for Gaps in Your Budget.

Cash Management 230

Cash Management Social Media Seasonal Menu SEO 230

Buzztime Business

SEPTEMBER 26, 2023

Either way, America’s favorite season is in full swing and it’s time to ramp up October promotion ideas at your bar, brewery, or restaurant. However, there’s so much more to the month… Say Yes to Oktoberfest Create an Oktoberfest happy hour menu complete with German classics like giant soft pretzels and house-made sausage.

Bar 157

Bar Social Media Email Marketing Seasonal Menu 157

Social Hospitality

JUNE 28, 2023

Introduce Special Menu Items For Holidays Some items may only be available to patrons during specific seasons or days of the year. Leverage this immediacy by briefly placing them on your menu and spreading the word on social media. This is also a great way to build social proof and increase diner excitement.

Marketing 195

Marketing Email Marketing Social Media Seasonal Menu 195

Modern Restaurant Management

JUNE 23, 2023

Consider a variety of different topics, including: Products : Highlight unique offerings, such as seasonal menu items or special ingredients, that can entice audiences to experience your brand for the first time or encourage customers to return and try something new. The key is to match the right storyline with the right media outlet.

Franchise 180

Franchise Franchising Marketing Social Media 180

Open for Business

JANUARY 26, 2023

Before launching any new menu promotion idea, it’s a good idea to go back to basics and get clear a few basic points first. Many restaurant owners offer a percentage off a meal or specific menu item. Look at what menu items aren’t selling briskly. Quick links What are restaurant promotions? Who is the target customer base?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

7 Shifts

JULY 10, 2020

: A seating capacity goal (such as 100% of the allowed seating capacity) or a reservation booking goal A revenue goal—such as a volume number or percentage compared to pre-COVID A follower goal on social media from gaining new interest in your restaurant A return visit goal for diners who return to your restaurant after the grand opening 2.

Events 351

Events Social Media Kitchen Safety Seating 351

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

Fine Dining 190

Fine Dining Seasonal Menu Social Media 2022 190

Modern Restaurant Management

APRIL 11, 2024

With rising consumer awareness around ecological impact, restaurants have an opportunity to improve green practices and highlight their sustainability efforts: Restaurants can partner with local farms, vendors and suppliers to feature seasonal, organic ingredients on menus. Familiar, nostalgic menu items draw them in.

2024 189

2024 Customer Experience Compost Loyalty Program 189

Open for Business

FEBRUARY 21, 2024

While traditionally associated with fine dining, the prix fixe (pronounced “pre-feks”) menu has transcended its high-end roots, becoming a popular culinary trend. When curated with care and promoted effectively, this menu is a powerful tool for any restaurant, capable of making a memorable impression and drawing eager guests through the door.

Menu 78

Menu Seasonal Menu Fine Dining Social Media 78

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is influencing menu offerings, restaurant design, and marketing strategies. With social media, we're able to reach people around the globe—it's so important.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Next Restaurants

JUNE 30, 2020

Advertise & Promote Your Restaurant on Social Media. Social media channels like Instagram are more important now than ever. Social media brings people together over distance across the world or even just a few blocks away. Use this time to modify your social media plan.

Social Media 160

Social Media Email Marketing Online Ordering Food Safety 160

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? For example, your ideal customers could be: Young families that want a kid's menu, great drinks, and to get home before 8. Social media marketing.

Seating 221

Seating Email Marketing Marketing SEO 221

Restaurant Engine

MARCH 29, 2023

Really use your menu item descriptions to drive customer engagement at your restaurant. Not only can you share stories on your restaurant website, but you can share them on social media, too. Most likely, you built your restaurant around your menu. Most likely, you built your restaurant around your menu.

Menu 98

Menu Social Media Seasonal Menu Back of House 98

7 Shifts

JANUARY 26, 2021

Ordering online, paying with mobile phones, scanning QR codes for a menu, and a ton of takeout, are just a part of dining out now. He also operates Cali BBQ Media and hosts the Digital Hospitality Podcast, and is an advocate for digital hospitality as a means to grow your business.

2021 370

2021 Front of House Social Media Back of House 370

Modern Restaurant Management

OCTOBER 12, 2022

As a restaurant, you’ve got the opportunity to feed into that joyful excitement with special events for the season, so grab the chance before the winter holidays takeover! Stay on-theme and dress your regular menu up to be extra spooky for your Halloween party. Half the fun of Halloween is dressing up in something special.

Advertising 197

Advertising Social Media Food Truck Seasonal Menu 197

Modern Restaurant Management

DECEMBER 7, 2022

Many of Gen Z's traits are most likely shaped by the fact that they have grown up with access to the internet, smartphones and social media. Test out local organic produce or farm-raised meats as specials on temporary, seasonal menus to gauge interest and test profitability without having to commit to updating your normal menu.

Mobile Ordering 204

Mobile Ordering Social Media Online Ordering Point of Sale 204

Modern Restaurant Management

OCTOBER 28, 2021

Your Response Menu. Both owned and earned media are available to nearly every restaurant that promotes itself to the public. These media should be leveraged to communicate in a style and voice that is authentic to your business and your policies so there is no guesswork on the part of your customers.

Communication 203

Communication Social Media Menu Loyalty Program 203

Buzztime Business

MARCH 19, 2024

Below, we’ve listed just a few seasonally minded ideas that’ll boost your bottom line and attract a new crop of guests to your space. Brunch events are also a great avenue to play around with inventive menu options. Use these angles for marketing, themed menu ideas, and private event offerings.

Events 78

Events Dietary Restrictions Sports Seasonal Menu 78

Modern Restaurant Management

DECEMBER 8, 2023

That means you’re almost done for the year, but it also means the holiday season is here. With this uptick in business, there are three things independent restaurants should watch out for this season to ensure your business is prepared to meet the holiday demand. Consider re-forecasting your business supply needs for the season.

Food Supply 118

Food Supply Seasonal Menu Email Marketing Front of House 118

SpotOn

FEBRUARY 27, 2024

After the austerity and hibernation of the first couple months of the year, the spring season brings ample opportunities to fill tables and reach new customers. Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

7 Shifts

APRIL 1, 2020

Many restaurants in the United States and Canada have already had to shut down or reduce their operations to off-site dining only in order to support social distancing measures. Limit your exposure to the news It’s impossible to avoid information about COVID-19 when you turn on the TV or open social media.

Social Media 366

Social Media Outdoor Download Take-out 366

Modern Restaurant Management

MAY 16, 2023

By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions. In fact, studies have shown that a majority of QSR customers make their decisions at the register, making digital menu boards an effective tool for increasing revenue.

Loyalty Program 156

Loyalty Program Seasonal Menu Advertising Customer Experience 156

7 Shifts

OCTOBER 22, 2021

That's where proper holiday work scheduling comes into play — and with the right combination of tools, organization, and communication, restaurants and their teams will soar through the holiday season with more ease than Santa on his sleigh. Table of Contents. Need a Holiday Work Schedule? Gathering Employee Availability & Feedback.

Seasonal Menu 370

Seasonal Menu Hiring Reference Mobile Ordering 370

SpotOn

APRIL 8, 2024

Independent restaurants have the opportunity to join in celebrating mothers and brunch items by creating a special mother's day brunch menu, dinner service, or promotions that cater to families. Below are 6 ideas to adapt your regular menu, which can be updated in your restaurant POS. Moms aren't the only winners, however.

2024 98

2024 Seasonal Menu Social Media Loyalty Program 98

Modern Restaurant Management

FEBRUARY 16, 2022

Consider options such as food-delivery services to attract and retain new customers, QR codes to reduce menu costs and expedite orders, using social media and other potentially low-cost digital ways to attract customers, and online business checking accounts that cut out unnecessary fees are all great ways to proactively manage costs.

Cash Management 207

Cash Management Food Supply Seasonal Menu Social Media 207