Social Hospitality

JUNE 28, 2023

In the ever-evolving world of restaurants, establishing effective marketing strategies is an important stepping stone to success. Whether you’re a new restaurant or a well-established entity, it’s crucial to keep your marketing as fresh as your food. There are plenty of tried-and-tested restaurant marketing strategies.

Marketing 195

Marketing Email Marketing Social Media Seasonal Menu 195

SpotOn

MAY 13, 2024

As the summer season approaches, bringing with it longer days and warmer weather, restaurants have a golden opportunity to welcome waves of customers looking for memorable dining experiences.  Lean into marketing Summer brings a shift in consumer behavior and preferences. We can help.

Seasonal Menu 98

Seasonal Menu Outdoor Email Marketing Loyalty Program 98

Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. That's because they’re handy marketing tools! Online Menu Link.

Social Media 182

Social Media Online Ordering Seasonal Menu Email Marketing 182

Open for Business

MAY 9, 2024

From transforming your space into an outdoor retreat to making the most of occasions like Father’s Day and Pride Month, there are several ways to elevate your dining experience, attract new guests, and boost your bottom line this season. Engage customers with mouth-watering photos, behind-the-scenes glimpses, and seasonal deals.

Seasonal Menu 78

Seasonal Menu Social Media Outdoor Email Marketing 78

Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Social Media A good story, or a mouth-watering photo or video of a signature dish, makes audiences stop scrolling and take action.

Franchise 174

Franchise Franchising Marketing Social Media 174

Buzztime Business

SEPTEMBER 26, 2023

Either way, America’s favorite season is in full swing and it’s time to ramp up October promotion ideas at your bar, brewery, or restaurant. Along the way, we whipped up some graphics you can totally use on Instagram, Facebook, in your emails…anywhere. It’s Adopt-a-Shelter-Dog Month Want more charitable October promotion ideas?

Bar 157

Bar Social Media Email Marketing Seasonal Menu 157

Modern Restaurant Management

DECEMBER 3, 2020

Many restaurants have had to alter how they serve customers, and some have had to close their indoor dining and become creative with extending patio season. Offering both physical and digital gift cards (also known as eGift cards) is a great tactic to help increase revenue during the holiday season. Make Your Menu Seasonal.

Loyalty Program 199

Loyalty Program Seasonal Menu Social Media Email Marketing 199

Modern Restaurant Management

JUNE 29, 2021

Now that the pandemic is finally under control, summer travel is underway, and people are able to get out and be social. Create some seasonal buzz around your restaurant by offering a 4th of July menu on a new landing page, and spotlighting “red, white, and blue” meals, drinks, and more. Get Social.

Social Media 196

Social Media SEO Email Marketing Seasonal Menu 196

Open for Business

MAY 16, 2024

A website can be a powerful tool for marketing your restaurant. Accessibility and convenience for guests Make it easy for potential customers to find baseline information about your restaurant, like location, menu, hours of operation, and contact details. A standalone menu page. A method to collect guest email addresses.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Next Restaurants

JUNE 30, 2020

Advertise & Promote Your Restaurant on Social Media. Social media channels like Instagram are more important now than ever. Social media brings people together over distance across the world or even just a few blocks away. Use this time to modify your social media plan.

Social Media 160

Social Media Email Marketing Online Ordering Food Safety 160

Open for Business

JANUARY 26, 2023

And if restaurant owners don’t put restaurant marketing efforts behind a promotion, the best concepts can stall. Before launching any new menu promotion idea, it’s a good idea to go back to basics and get clear a few basic points first. Many restaurant owners offer a percentage off a meal or specific menu item.

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Modern Restaurant Management

JUNE 3, 2024

By developing targeted advertising or personalized emails, you can significantly boost the effectiveness of your marketing campaigns. You can share brand updates, social media profiles and introduce new menu items or other enticing offers.

Loyalty Program 120

Loyalty Program Coupons Customer Experience Seasonal Menu 120

Modern Restaurant Management

DECEMBER 8, 2023

That means you’re almost done for the year, but it also means the holiday season is here. With this uptick in business, there are three things independent restaurants should watch out for this season to ensure your business is prepared to meet the holiday demand. Consider re-forecasting your business supply needs for the season.

Food Supply 114

Food Supply Seasonal Menu Email Marketing Front of House 114

7 Shifts

MARCH 10, 2021

Market Your Restaurant Less time, a smaller staff, and tight budgets mean restaurateurs wear lots of hats. One of the most important is that of the marketer – after all, it's how you generate customers. Marketing is an integral part of every business plan. Your marketing plan is the vehicle by which you compel them.

Management 370

Management Management Small Business Email Marketing 370

ChowNow

DECEMBER 7, 2020

While the holiday season is typically the busiest for most restaurants, this year is quite different. Restaurant operators looking for a seasonal boost this year need to lean on holiday marketing ideas for takeout and delivery instead. . Refresh your menu with seasonal specials. Spread the word via email.

Marketing 88

Marketing 2020 Email Marketing Seasonal Menu 88

SpotOn

FEBRUARY 27, 2024

After the austerity and hibernation of the first couple months of the year, the spring season brings ample opportunities to fill tables and reach new customers. Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Open for Business

NOVEMBER 14, 2022

The season creates the opportunity to gain short-term holiday regulars. Tweak the takeout menu. Retool the takeout menu with the goal of making it easy for people to decide what to get and order it from you. Bring the same sensibly you applied to the takeout menu to this initiative. Use social media.

2022 88

2022 Seasonal Menu Social Media Email Marketing 88

The Rail

MARCH 27, 2024

A thorough competitor analysis for restaurant businesses may include access to the following data: Operations Menu items and pricing Marketing methods Customer reviews In each area, data can help you to see what’s working for these other businesses that you can learn from. Menu optimization isn’t a once-off task.

Email Marketing 52

Email Marketing Point of Sale 2024 Seasonal Menu 52

7 Shifts

JANUARY 31, 2024

One other way you may need to manage inventory is with menu planning. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. If this applies to you, you'll want to make sure that menu items are enticing, well-portioned, and profitable.

Management 397

Management Management Kitchen Safety Front of House 397

Buzztime Business

NOVEMBER 21, 2023

There’s no place like home for the holidays, but these 15 marketing ideas, events, and promotions will make your restaurant the next best thing. Discover how to boost holiday season traffic into your restaurant from Thanksgiving through New Year’s Eve – and beyond… 1. Wouldn’t they like to host their holiday part at your place?

Marketing 78

Marketing Seasonal Menu Brewery Small Business 78

Restaurant Engine

FEBRUARY 14, 2024

They visit your website, your social media platforms, your Google Business page, and more. Digital marketing is integral to your restaurant’s overall marketing strategy, and it helps you increase your bottom line and drive growth. One great place for promotions is on your social media platforms.

Email Marketing 52

Email Marketing Loyalty Program Social Media Online Ordering 52

SpotOn

APRIL 8, 2024

Independent restaurants have the opportunity to join in celebrating mothers and brunch items by creating a special mother's day brunch menu, dinner service, or promotions that cater to families. Below are 6 ideas to adapt your regular menu, which can be updated in your restaurant POS. Moms aren't the only winners, however.

2024 98

2024 Seasonal Menu Social Media Loyalty Program 98

Modern Restaurant Management

OCTOBER 28, 2021

Your Response Menu. Both owned and earned media are available to nearly every restaurant that promotes itself to the public. These media should be leveraged to communicate in a style and voice that is authentic to your business and your policies so there is no guesswork on the part of your customers.

Communication 179

Communication Social Media Menu Loyalty Program 179

Black Box Intelligence

MAY 24, 2023

So identifying and focusing on ways to boost your customers’ price/value perception will inevitably boost your sales and traffic without you having to make adjustments on menu pricing or labor costs. Use cost-effective marketing channels: There are ways to expand your reach despite thinner margins and other challenges eating into ad budgets.

Email Marketing 79

Email Marketing Social Media Customer Experience Coupons 79

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Open for Business

OCTOBER 20, 2023

From budgeting and licensing to crafting the perfect menu, here’s everything you need to know about how to open a restaurant. Market research Before you even think about the menu or location, you need to understand the guests who will walk through your doors. Doing so will give you a sense of the market gap that needs filling.

License 78

License Email Marketing Front of House Seasonal Menu 78

Modern Restaurant Management

JANUARY 8, 2024

– Jaime Bettencourt, SVP of Revenue Growth & Brand Strategy, Mood Media Over the coming years, we can expect technology to play an increasingly pivotal role in the restaurant industry. During peak seasons, considering outsourcing certain services becomes a practical solution to ensure seamless operations.

2024 208

2024 Loyalty Program Cash Management Customer Experience 208

7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. When done right, menu engineering can grow your sales by as much as 15% !

Social Media 195

Social Media Loyalty Program SEO Email Marketing 195

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Be engaging on Social Media .

Delivery 98

Delivery Marketing Social Media SEO 98

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 4) Become A Master Of Social Media.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Cheetah

OCTOBER 22, 2020

As businesses are gradually reopening in California , restaurants are coming up with reopening marketing strategies to fit a COVID-19 world. Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. Reopening Marketing Tips for Worried Diners.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78

Modern Restaurant Management

JUNE 1, 2021

It’s crucial to access and edit your online ordering experience as necessary to keep customers informed on seasonal menu swaps, promotions, and weekly specials. This results in a faster time-to-market to excite customers of changes to keep your restaurant top of mind.

Ordering 177

Ordering Technology Mobile Ordering Online Ordering 177

Lavu

FEBRUARY 3, 2020

Email newsletters are a great way to share your restaurant’s latest announcements, and when used in conjunction with other marketing channels, they are a highly effective way to retain restaurant customers and increase sales. . The point of a drip email marketing campaign is to give customers the right information at the right time.

Email Marketing 78

Email Marketing Point of Sale Online Ordering Seasonal Menu 78

Buzztime Business

MAY 31, 2023

We’ve got all your bases covered with marketing tips, contests, and other content for every day in June. Along the way, go ahead and use any of the graphics in your emails and on social media. You can’t go wrong by marketing June promotion ideas like a cheese lover’s menu or a local cheese-tasting plate.

Bar 78

Bar Email Marketing Seasonal Menu Social Media 78

7 Shifts

JANUARY 31, 2024

One other way you may need to manage inventory is with menu planning. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. If this applies to you, you'll want to make sure that menu items are enticing, well-portioned, and profitable.

Management 195

Management Management Kitchen Safety Front of House 195