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How to Find the Target Market for Your Restaurant

ChowNow

Every successful restaurant has one thing in common: they know exactly who they are serving. Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Family Status: Are you serving couples, solo diners, or parents with children? Why does this matter?

Marketing 195
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MRM Research Roundup: Seasonal Hiring, Online Ordering and Feeding the Workplace

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news on summer restaurant employment, indecisiveness ordering, online ordering trends, and the world's best cities for food. percent stating these hikes have changed their ordering decisions.

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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195
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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

Foot traffic or heat mapping, menu item engagement, or consumer demographics by time of day. Restaurants are already experimenting with using AI to handle drive through orders to allow human employees to focus on customer interactions in the restaurant.

2025 419
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How To Use Restaurant Customer Data To Improve Your Business And Grow Sales

ChowNow

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? Restaurants collect a ton of customer data.

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17 Restaurant Promotion Ideas To Boost Orders And Customer Loyalty

ChowNow

When business slows down, its easy to blame the season, the weather, or people not going out like they used to, but sometimes all customers need is a good reminder or the right reason to show up again. Are you trying to increase your direct online ordering ? Start by asking: What are you trying to accomplish?

Ordering 195
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How to Cost a Dish: A Practical Guide for Restaurant Operators

ChowNow

Knowing the true cost per serving means you’re not guessing where to set menu prices. Knowing the true cost per serving means you’re not guessing where to set menu prices. List Every Ingredient in the Dish Start by writing out everything that goes into a single serving—no shortcuts.