7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. For example, Shopify’s app store lets you connect more than 90 CRMs and 600 marketing tools to your website.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Perfect Daily Grind

FEBRUARY 12, 2020

For producers and roasters looking to enter an untapped market, it offers incredible potential. For insight into this market, I spoke with Felipe Cabrera, Roaster at Ocean Grounds Coffee , and Natalia Li, Green Bean Buyer for Ingenuity Coffee. Then take a look at Deconstructing Russia’s Coffee Market.

Marketing 138

Marketing Social Media Consumer Goods 2018 138

Cheetah

OCTOBER 22, 2021

We’ve put together the top menu suggestions, decorations, activities and marketing ideas that will make your restaurant the ghouliest in the neighborhood and draw hoards of trick-or-eaters. Add unique lighting outdoors and you’re sure to draw a lot more interest, as well as turn halloween-loving passersby to social media promoters.

Merchandise 148

Merchandise Social Media Coupons Customer Experience 148

Indoor Media

MARCH 15, 2021

Either way, as you review what did or didn’t work, it’ll be important to consider how your marketing strategy helped manifest your plans. Did your company set up social media profiles but abandon them once content creation became too exhausting? Resetting your marketing strategy is not as difficult as it sounds.

Marketing 148

Marketing Advertising Small Business Merchandise 148

Modern Restaurant Management

MAY 16, 2020

People can’t order from you if they can’t find you, so be everywhere including social media, Google Maps, and third-party marketplaces. Make sure your hours of operation are current and consistent on your website, social media, and your voicemail message. Deliver on Delivery.

Guest Recovery 180

Guest Recovery Social Media Catering Merchandise 180

EATER

DECEMBER 23, 2021

The pandemic and social media have fostered an intense level of commitment from collectors, as well as fraudsters creating fake cups Most people who love Starbucks are in it for the drinks. Which means that collectors have to visit the stores or make a foray into a secondary market that is both thriving and competitive.

Marketing 129

Marketing Merchandise White Paper Retail 129

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. Let’s take a look at the following marketing tactics that you can use: Social media Social media is undoubtedly a popular platform for promoting your loyalty program.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Culinary Cues

FEBRUARY 22, 2021

Minimal staff, no long-term lease, no property taxes, no dining room, no service protocol, and social media as your only marketing initiative. Renting shelf or cooler space for your product places the merchandising, collection of cash and credit, and facilities maintenance in the hands of the store. Restaurant Consulting.

2022 375

2022 Food Truck Merchandise Point of Sale 375

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Modern Restaurant Management

OCTOBER 20, 2023

Rebranding is the process of creating a new identity both visually and strategically through a new logo, website, and marketing strategy. Define Your Reasoning A rebrand allows a company to start fresh with a new logo, website, or marketing strategy that better matches its business plan.

Email Marketing 183

Email Marketing Online Ordering Food Truck Merchandise 183

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

7 Shifts

OCTOBER 23, 2020

These social networks don't have the capabilities your restaurant needs to become an online business. Shopify was built for e-commerce, so it's an optimal choice if you want to sell merchandise on your restaurant's website. However, if you want integrations beyond marketing, you'll need to use a third-party tool to make this possible.

Website Management 370

Website Management Online Ordering SEO Hiring 370

Touch Bistro

APRIL 28, 2021

As the COVID-19 pandemic slowly begins to recede, many restaurants are turning to gift card marketing as part of their 2021 recovery plan. In other words, gift card marketing is a valuable way to diversify your revenue stream, while increasing customer volume – two factors that are essential to business recovery in 2021.

Marketing 98

Marketing Email Marketing Social Media Guest Recovery 98

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Save the digital image of your poster so that you can use it for online marketing as well.

Marketing 61

Marketing 2021 Social Media Website Management 61

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

License 459

License Hiring Equipment Point of Sale 459

Ken Burgin

SEPTEMBER 27, 2020

Make plans to share with customers in your venue, on social media and through your email communication. It could involve donations from customers on a certain day, a special fund-raising meal, or selling pink ribbon merchandise. It’s an issue for women and for men. If you’re making deliveries, include a flyer.

Social Media 156

Social Media Merchandise Customer Experience Communication 156

7 Shifts

MARCH 27, 2020

Due to the volatile situation caused by COVID-19, restaurateurs across the globe are having to temporarily close their businesses to support social distancing. Consider things like merchandise sales, inventory sales, or private cooking lessons. Social Distancing” and “Flatten the Curve” are more than buzz words of 2020.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Mad Mobile

JANUARY 23, 2024

Many retailers have already adjusted their approach to shopping and merchandising, introducing powerful omnichannel technologies to streamline operations and help them better compete in a new digital landscape. Born from 2010 onward, social media is a way of life for these consumers. Next year, U.S.

Retail 52

Retail 2024 Social Media Online Ordering 52

Touch Bistro

MAY 26, 2021

Marketing and Promotions. Use marketing strategies such as social media (Facebook and Instagram), restaurant email marketing , your website, direct mail, and paid advertising. The Ultimate Guide to Restaurant Marketing. Everything you need to know about social media, digital marketing, SEO, and more!

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Aaron Allen & Associates

MARCH 29, 2024

The Case for Menu Engineering and Innovation Menu engineering is paramount for restaurants to differentiate themselves in a saturated market. Unique and creative dishes can captivate customers’ attention, leading to increased foot traffic and social media buzz.

Innovation 52

Innovation Menu 2024 FOH 52

MBB Hospitality

NOVEMBER 28, 2023

Navigating the turbulent waters of the restaurant industry requires resilience, adaptability, and a keen understanding of the market. Agile Adaptation to Market Changes Success in the restaurant industry often hinges on the ability to swiftly adapt to evolving market conditions. Look to the global market for inspiration.

Loyalty Program 52

Loyalty Program Customer Service Customer Experience Social Media 52

EATER

MAY 3, 2022

The six-time NBA champion became one of the most marketed sports figures in history — starring in nearly 100 commercials by 2003 — with product deals ranging from his eponymous Air Jordan at Nike to Gatorade.

2003 97

2003 Merchandise Employee Relations 2012 97

Touch Bistro

MAY 14, 2021

This can be as simple as a social media giveaway, or as complex as a multi-platform contest with a major prize at the end. Your goal is to get noticed by people who haven’t yet discovered your food, but you may not have the marketing budget required to put up billboards all over town. 13 Creative Restaurant Contest Ideas.

Social Media 52

Social Media Email Marketing Merchandise Loyalty Program 52

Modern Restaurant Management

JUNE 16, 2020

Taking this personalized approach helped many quickly adapt and modify operations using problem-solving skills tailored to the unique conditions of their individual markets. Each Friday, L&L’s social media platforms showcase Acts of Aloha. She saw double digit percentage sales increases in March, April and May.

Franchise 147

Franchise Franchising Leadership Food Safety 147

The Restaurant Times

FEBRUARY 14, 2022

Get referrals and positive reviews in the social media space. If they are considering buying your edible merchandise, your packaging reassures them that they are buying the right product. Create Buzz On Social Media. If you take a creative approach to your packaging, it can gain some traction on social media.

Social Media 69

Social Media Point of Sale Mobile Ordering Customer Experience 69

Restaurant365

MAY 7, 2020

Limit the number of employees allowed in break rooms at the same time to promote social distancing. Apply operational changes in order to maintain social distancing for customers ordering takeout. Establish designated customer pick-up zones to help maintain social distancing. Practice social distancing when delivering food.

Food Safety 142

Food Safety Cash Management Point of Sale Social Media 142

Modern Restaurant Management

DECEMBER 17, 2020

“It’s encouraging to see consumers continue to rally and support local businesses, with many planning to purchase merchandise, specialty items and gift cards as holiday gifts.” 22 percent of customers are looking to buy restaurant merchandise. 24 percent of people are interested in gifting signature sauces.

2020 167

2020 Point of Sale Seasonal Menu Consumer Goods 167

Modern Restaurant Management

JUNE 11, 2020

As states reopen, restaurants must deal with rehiring staff, redesigning floor plans to comply with social distancing, and battling customer hesitation dine-in again. Many cite that even though they miss being outside, some are prepared to practice social distancing at home until October. Restaurants are in a scary and uncertain place.

Social Media 171

Social Media 2003 Customer Service Customer Experience 171

Ken Burgin

APRIL 26, 2020

Two widely contrasting social media posts landed in my feed recently – one from ‘sports fan engagement specialist’ Blair Hughes, and the other from young violinist rock star Ray Chen. He even has merchandise for sale. He knows his audience!

Sports 78

Sports Social Media Merchandise Entertainment 78

The Restaurant Times

MARCH 9, 2022

For many restaurateurs, this meant drastically reducing their marketing efforts. Whatever route restaurants choose, one of the most difficult challenges is getting restaurant promotion ideas to market restaurant diners who have been isolated at home for months. . Content And Social Media. Source: Quasa.

Social Media 52

Social Media Kitchen Safety Food Safety Influencer 52

Restaurant Clicks

SEPTEMBER 18, 2020

Read more to learn about food truck business plans, marketing, finances, and much more! Create a Marketing Plan. Create a Marketing Plan. Marketing is essential for any business, especially restaurants! Create a restaurant marketing plan and consider the following aspects of your marketing: Logo.

Food Truck 88

Food Truck Food License Social Media 88

BNG Point of Sale

JUNE 16, 2021

Upsell with Store Merchandise. You may have noticed that even small stores offer merchandise like t-shirts, hats, and mugs. Merchandise is an ideal way to maximize your sales-per-square-foot costs and also maintain a strong profit margin. Social Media Presence. Improve Your Online Offerings.

Social Media 52

Social Media Online Ordering Loyalty Program Merchandise 52

Modern Restaurant Management

AUGUST 19, 2020

Restaurants may compete by creating more and more elaborate experiential dining, whether it's adventuresome, like dining in the dark, or communal, where our social media habits organize dining events with like-minded individuals. Owners and marketers must bring their efforts to the next level to stay in business.

Kitchen Safety 227

Kitchen Safety Food Safety Loyalty Program Technology 227

EATER

AUGUST 19, 2021

My designs range from branding (logos, menus, merchandise) to physical assets (wallpapers, lighting, and events) to digital assets (social media, emails). Labels are very direct for branding and marketing. During the pandemic, businesses shifted to delivery and focused on developing stronger social media presence.

Design 110

Design Food Social Media Merchandise 110

iTab POS

FEBRUARY 5, 2019

Social Media. Customers usually explore a restaurant’s social media pages and their reviews to see what they can expect, so keep your menu updated and creative at all times. Merchandise. Every restaurant has a unique history and story that you can portray by retailing merchandises.

2019 45

2019 Loyalty Program Social Media Merchandise 45

ChowNow

MARCH 19, 2020

Market these bundles to parents, since they’re great for keeping kids entertained while they’re home from school. If your restaurant has any branded merchandise, such as t-shirts, mugs, or hats, don’t forget to include it on your menu. Put grocery and pantry goods on the menu, too. Unfortunately, there’s some fine print here.

Online Ordering 148

Online Ordering Merchandise Email Marketing Restaurant Law 148

Cheetah

AUGUST 28, 2020

Lifestyle Marketing Campaigns and LTOs Covid-19 has induced a sense of separation and loneliness among many. The idea of exclusivity and being the first to something is one of the oldest tricks in the marketing book. Here are 5 restaurant trends that can directly impact your profitability and put you on the winning side of this crisis.

Online Ordering 117

Online Ordering Customer Service Customer Experience Merchandise 117