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MRM Research Roundup: AI Investment Heating Up and Summer Dining Dos and Don’ts

Modern Restaurant Management

Restaurants must now navigate a razor-thin margin between maintaining customer loyalty and managing escalating costs. The Splintered Path to Purchase The path to purchase has splintered, and Gen Z is in the driver’s seat. Brand loyalty is also on the decline. At the same time, U.S. chain sales grew just 3.1

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The Restaurant Operator’s Guide to Restaurant Apps in 2025

ChowNow

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Reservation and table management apps. Reservation and table management apps.

2025 195
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The Best Restaurant Technology Of 2025

ChowNow

Too many missed reservations? A smart reservation and waitlist system can help. If customer retention is a priority consider a digital loyalty program or automated marketing tools. Guest Experience & Loyalty : Integrate with CRM and loyalty programs to personalize offers and encourage repeat business.

2025 195
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Use email newsletters in marketing your restaurant Email marketing is one of the most effective restaurant marketing strategies for driving engagement and increasing reservations.

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Patio Power: Strategies for Optimizing Outdoor Dining

Modern Restaurant Management

A good patio setup isn’t just about adding seats, it’s about creating an extension of the guest experience that works just as hard as your dining room. Operational control tools are also important, including reservation systems and waitlist management keep things moving smoothly when the patio fills up.

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Oh, Canada: The Potential Impact of AI and Tariffs

Modern Restaurant Management

This level of customization not only enhances guest satisfaction but also drives customer loyalty, which is crucial in our competitive market. Hoteliers and restaurant operators are increasingly demanding POS systems that seamlessly connect with CRM, loyalty programs, reservation systems, inventory management, and payroll.

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Using Tech for Better Guest Engagement

Modern Restaurant Management

For example, implementing a seamless online reservation system optimizes the restaurant's scheduling while offering convenience to customers. Seating to First Server Contact : Cameras can track the duration from when a customer is seated to when a server approaches them.