7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

ChowNow

FEBRUARY 12, 2025

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. When used correctly, restaurant email marketing keeps your restaurant top of mind, turning occasional diners into loyal regulars.

Email Marketing 195

Email Marketing Marketing 2025 Online Ordering 195

Modern Restaurant Management

DECEMBER 11, 2024

It's not just the merch on the menu that is driving traffic to the brand with a misison to create spaces that blend sports and leisure and offer innovative cocktails, next-level architecture and high-end designer decor with elevated bar bites, retro games, and exclusive event nights. What lessons have you learned along the way?

Merchandise 419

Merchandise Sports Social Media Seasonal Menu 419

Modern Restaurant Management

JANUARY 7, 2021

Also, there is no other marketing medium that can reach your customers as best and as affordable as email marketing. Video email marketing makes a lot of sense. Video Email Marketing: What is it and Why Should You do it? This is not some special type of email marketing. Highlight Your Menu.

Email Marketing 572

Email Marketing Marketing Customer Experience Seasonal Menu 572

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Leveraging engaging and authentic video content allows restaurants to showcase their menu offerings, build a recognizable brand identity, and create a loyal base of regulars and word-of-mouth referrals.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

DECEMBER 18, 2024

Foot traffic or heat mapping, menu item engagement, or consumer demographics by time of day. The quicker businesses can feed that information back into operations, the better, whether for personalized dining, staffing optimization, or advertising and marketing.

2025 419

2025 Loyalty Program Social Media Fast Casual 419

Modern Restaurant Management

FEBRUARY 17, 2025

“Egg demand was relatively stable in the early 2000s and seasonality played a much bigger role in peak demand periods than it does today,” said Brian Earnest, lead animal protein economist with CoBank. “While seasonality remains an influencing factor, egg use has grown dramatically over the last 20 years.

Hospitality 221

Hospitality Food Supply Seasonal Menu 2025 221

Modern Restaurant Management

DECEMBER 20, 2023

So how do you thrive in a customer-driven competitive market? An integrated marketing strategy can establish the groundwork for curating memorable dining experiences, further fostering brand loyalty and generating positive word-of-mouth to grow your business to new heights. Influencers can be powerful advocates for restaurants.

Customer Experience 493

Customer Experience Innovation Social Media Seasonal Menu 493

Modern Restaurant Management

JANUARY 31, 2025

Nearly two-thirds (65 percent) say they plan to increase their number of locations in 2025, and 74 percent plan to expand their menu offerings, leaning into new experiences and experimentation to power their growth. However, increased investments in marketing and promotions to drive traffic could offset operational efficiency gains.

Marketing 221

Marketing Loyalty Program 2024 2025 221

ChowNow

APRIL 25, 2025

Building a restaurant email marketing list might be the single most underrated move an operator can make to grow their business. And unlike paid ads or delivery apps, your email marketing list is something you fully own. Youre not at the mercy of an algorithm or fighting to get seen between cat videos and influencer dance trends.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

Modern Restaurant Management

FEBRUARY 17, 2025

“Egg demand was relatively stable in the early 2000s and seasonality played a much bigger role in peak demand periods than it does today,” said Brian Earnest, lead animal protein economist with CoBank. “While seasonality remains an influencing factor, egg use has grown dramatically over the last 20 years.

Hospitality 221

Hospitality Food Supply Seasonal Menu 2025 221

EATER

FEBRUARY 18, 2025

More recently, as chefs have been working up seasonal menus to highlight local specialties and homegrown bars have been remixing native spirits, Sri Lanka drew millions of tourists in 2024 , announcing the islands comeback on the global stage after a few years of economic uncertainty. Travel around and youll be rewarded.

Hotels 260

Hotels Seasonal Menu Back of House Small Business 260

ChowNow

MAY 30, 2025

When business slows down, its easy to blame the season, the weather, or people not going out like they used to, but sometimes all customers need is a good reminder or the right reason to show up again. A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Most importantly, know your audience.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Goliath Consulting

MAY 13, 2025

The right partnership can help you boost sales, grow brand awareness, introduce new products, or even break into a new market, as discussed in TouchBistro. Micro-Influencers with Real Local Reach Forget follower counts and focus on local foodies with strong engagement. Dont partner just to post. Partner to grow.

Seasonal Menu 195

Seasonal Menu Email Marketing Brewery Retail 195

Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Digital Marketing Digital content can take several forms, from your website to search ads and email marketing.

Franchise 450

Franchise Franchising Marketing Social Media 450

ChowNow

FEBRUARY 28, 2025

In this article, you will learn: How to improve your restaurants visibility so more people discover you Engagement strategies that turn first-time visitors into repeat customers Practical marketing tactics to fill more tables and increase takeout orders Here are eight strategies proven to attract more customers to your restaurant.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

FEBRUARY 27, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. 2020 State of the Restaurant Industry.

2020 481

2020 Influencer Point of Sale Food Safety 481

Modern Restaurant Management

JUNE 27, 2025

percent menu-price inflation rate. With households increasingly treating dining out as a luxury, every menu item and service interaction becomes a potential make-or-break moment. Red Robin climbs 3 percent to 78 thanks in large part to its focus on menu and food. At the same time, U.S. chain sales grew just 3.1

Loyalty Program 371

Loyalty Program 2025 Customer Experience Customer Service 371

Culinary Cues

OCTOBER 24, 2020

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. YES – the menu is that important! The menu comes first and should reflect the philosophy of the owners and chef and how the operators expect to be perceived by the public.

Menu 482

Menu Seasonal Menu Front of House Reference 482

Modern Restaurant Management

FEBRUARY 5, 2025

MVP Menu Performances More than 200 million people tuned in to the Super Bowl last year—many with a plate of wings in front of them. This dish's popularity during Super Bowl season shows how Americans often turn to familiar comfort foods for major sporting events.

Food Order 309

Food Order 2024 Delivery Sports 309

ChowNow

MAY 23, 2025

You can have a crowd-pleasing menu, loyal regulars, and a packed dining roomand still watch your margins disappear. Too many restaurant menus are built on intuition and aesthetics, not real numbers. What Is Menu Engineering and Why Should You Care? Because not every dish thats popular is profitable.

Menu 195

Menu Seasonal Menu Point of Sale Online Ordering 195

ChowNow

MAY 9, 2025

These include: Food Costs Labor Costs Occupancy Costs Operating Costs Marketing and Promotions Expenses Every successful restaurant owner knows that tracking these isnt just a bookkeeping exercise; its how you spot opportunities to save money, collect data for better decision making, and run more efficiently.

Operations 195

Operations Email Marketing Food Supply Seasonal Menu 195

Modern Restaurant Management

OCTOBER 16, 2020

In the last few months, many restaurants and foodservice brands have had to reevaluate branding and marketing strategies. Restaurants especially need to be cognizant of their font and color choices, from the actual logo to the website to the menus. Or, modern font typology can influence feelings of power, confidence, and style.

Consumer Goods 520

Consumer Goods Social Media Influencer Seasonal Menu 520

ChowNow

MARCH 27, 2025

Restaurants can optimize their menu by highlighting delivery-friendly items, improve kitchen workflows through better station organization, and track prep times to identify bottlenecks. Seasonality: Demand can fluctuate based on the time of yearfor example, colder months often see more delivery orders because diners dont want to leave home.

Delivery 195

Delivery Online Ordering Loyalty Program Food 195

Modern Restaurant Management

MAY 30, 2025

Fast Food and QSR Value The United States Fast Food & Quick Service Restaurant Market size was valued at US$ 248.8 billion by 2033, according to The "United States Fast Food and Quick Services Restaurants Market Size and Share Analysis – Growth Trends and Forecast Report 2025-2033" from ResearchAndMarkets.com.

Fast Casual 251

Fast Casual Food Point of Sale Mobile Ordering 251

The Rail

MAY 30, 2025

Although ambiance , narrative, and menu diversity drive choices just as much, convenience and quickness remain critical. Securing the Right Location While Navigating an Evolving Real Estate Market The physical space of your restaurant determines how it feels, who it attracts, and how efficiently operations run.

2025 130

2025 Loyalty Program Seasonal Menu Front of House 130

ChowNow

JANUARY 23, 2025

Pick your event idea by looking at your: Venue size and layout Customer demographic Available resources Time of year (season) Community Write out each of these factors, and a picture will emerge of which restaurant event idea will best fit your location. Get the word out to regulars and people curious about your restaurant.

Events 195

Events Seasonal Menu Social Media Customer Experience 195

Modern Restaurant Management

JANUARY 17, 2024

Create an app to make it easy for Gen Z to place a mobile order, review their regular meals and stay up to date on seasonal specials and rewards. Finally, Create Brand Advocates In addition to loyalty programs, restaurants are also teaming up with celebrities and influencers to reach younger audiences.

Loyalty Program 489

Loyalty Program Mobile Ordering Customer Experience Back of House 489

The Rail

MARCH 25, 2025

By using a combination of digital and traditional marketing strategies, you can turn your restaurants move into a celebration rather than a disruption. Explain the reasons behind the move whether it's to accommodate growing demand, enhance customer experience, or introduce new menu offerings.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

Modern Restaurant Management

MAY 10, 2024

This is coupled with the global ethnic food market projected to grow by approximately eight percent from 2023 to 2023. Limited-time offers (LTOs) are the best way to capitalize on trends and reach new audiences, without alienating your core menu or loyal customers. What are some best practices for promoting fusion foods on a menu?

Social Media 450

Social Media 2024 Seasonal Menu 2023 450

ChowNow

MAY 23, 2025

A spike in food costs, a drop in sales volume, or one slow season can wipe out months of hard work. That includes the ingredients and packaging for your menu items, but not things like rent and payroll. This gives you a sense of how effective your menu pricing is.

Point of Sale 195

Point of Sale Insurance Fast Casual Customer Service 195

ChowNow

JUNE 27, 2025

What diners first see: After clicking on your GBP in the sidebar, customers will see your restaurant listing, including photos, hours, reviews, contact information, your location, menu, and links to your restaurant website and online ordering system. Add high-quality photos. family-friendly,” “vegetarian options”) 2.

Website Management 195

Website Management SEO Book Customer Experience 195

7 Shifts

OCTOBER 22, 2019

Creating an Instagram marketing strategy for your restaurant is just a part of getting your business up and running. Instagram is influencing menu offerings, restaurant design, and marketing strategies. There are three main steps to creating a winning restaurant Instagram marketing strategy.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

JANUARY 30, 2024

They research potential new offerings extensively, preparing thoroughly before launching rather than rushing to market. They must connect to priorities across key operations, marketing, customer service and finance roles. Investors generally push hard for influence or even majority board seats directing strategy and operations.

Leadership 508

Leadership Small Business Hospitality Customer Experience 508

ChowNow

FEBRUARY 28, 2025

In 2025, the US online food delivery market is expected to reach $424.9 Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. Online ordering has transformed the restaurant industry, turning what was once a convenience into an absolute necessity. billion in revenue.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

MAY 16, 2025

In this article, you will learn: How to identify top-selling and underperforming menu items Ways to adjust pricing using real sales data How timing and frequency trends improve planning and customer experience Lets dig into what your restaurant data might already be trying to tell you. Ordering data includes more than just what gets sold.

Ordering 195

Ordering Online Ordering Seasonal Menu Point of Sale 195

ChowNow

JUNE 20, 2025

It gives people everything they need to make a decision about where to eat, including business hours, phone number, location, menu, photos, reviews, and links to online ordering, all in one place. A blurry menu photo from 2018 isn’t a good look. Look for outdated menu items, old promotions, or incorrect business information.

Online Ordering 195

Online Ordering Website Management Customer Experience Seasonal Menu 195