Remove Fast Casual Remove Loyalty Program Remove Marketing Remove Mobile Ordering
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The 3 Rs of Loyalty Programs for Restaurant Operators

Mad Mobile

Customer loyalty is essential to running a successful business. A strong customer loyalty program should utilize the three Rs: Rewards, relevance, and recognition. But customers also want to feel recognized, and your restaurant loyalty program can provide the acknowledgement they crave.

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The Rise of Exclusivity: VIP vs Traditional Discounting

Modern Restaurant Management

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base.

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2024 Outlook: Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

This trend reflects the growing popularity of drive-thru and fast-casual dining, coupled with the demand for digital technologies such as QSR digital signage and QR codes. For example, there will be fewer human interactions when ordering takeaways during busy lunch hours, quick customer seating, or bill payments.

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A Comprehensive Guide To Restaurant Profit Margins For All Restaurant Types

7 Shifts

Semi-variable costs Semi-variable costs have both fixed and variable components, such as maintenance, repairs, and marketing expenses. As for marketing, focus on cost-effective strategies such as social media and email marketing. Customers sit down, order from a menu, and are served by waitstaff.

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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Mobile orders are on the rise.

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2023 Outlook: Trends and Challenges Restaurants Will See, Part Two

Modern Restaurant Management

Restaurants will continue to embrace digital on-premise, including mobile ordering and payment at the table, to streamline operations and improve the guest experience. Restaurants will continue to embrace digital on-premise, including mobile ordering and payment at the table, to streamline operations and improve the guest experience.

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2024 Outlook: Restaurant Trends and Challenges, Part Two

Modern Restaurant Management

In 2024, brands will continue to overcome the challenge of accessing and aggregating this valuable owned data to cultivate this level of hospitality and long-term brand loyalty. Stored value will also emerge as a critical element in loyalty programs, offering added flexibility and customer benefits. – Joe Hand Jr.,

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