Remove Events Remove Loyalty Program Remove POS
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2025 Predictions: Brand Loyalty in a Data-Driven, AI-Optimized World

Modern Restaurant Management

Data-backed loyalty programs, in particular, present a key opportunity for marketers to foster deeper customer connections in 2025. In an era where price-conscious diners seek value more than ever, restaurant loyalty programs are becoming indispensable. Start small by choosing technology that connects easily.

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Twenty Years of Change: How Hospitality Tech Evolved and What’s Next

Modern Restaurant Management

POS terminals were clunky, fixed to the counter, and limited to basic transactions. Unified commerce platforms are linking POS, payments, loyalty programs, and performance analytics to create seamless experiences across every guest touchpoint. Twenty years ago, hospitality looked very different.

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The Restaurant Operator’s Guide to Restaurant Apps in 2025

ChowNow

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Here is an example of a restaurants branded app.

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Bridging the Gap: Integrating Legal and Insurance Considerations into Restaurant Cybersecurity Response

Modern Restaurant Management

In today's digital landscape, restaurants have become prime targets for cybercriminals who take advantage of potential entry points from point-of-sale systems, online ordering platforms, customer databases, loyalty programs and third-party delivery services. Consider the alarming pattern over the past three years.

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How to Find the Target Market for Your Restaurant

ChowNow

Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences. Do they rely on social media, local events, or partnerships with delivery services? Whats Their Menu Like? How Are They Marketing?

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‘Cookie-Cutter Marketing Doesn’t Work in this Industry.’

Modern Restaurant Management

I launched an internship program where I mentored marketing students in exchange for project help. Many restaurants didn’t even use smart POS systems consistently. Today, we can pull POS data, website analytics, social media insights, and CRM reports to make data-backed decisions and track ROI in real-time.

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Best POS System Features for Special Occasion Promotions and Customer Loyalty

Lavu

Managing special occasion promotions is easier than ever with the best POS system features and integrated online ordering. These advanced tools empower restaurants to create personalized offers, track customer data, and automate processes to enhance customer loyalty and streamline operations.