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Back to the Future: Why New Mover Direct Mail Still Outperforms Digital/Social/Email Marketing

Modern Restaurant Management

Direct Mail Marketing has been around just about as long as mailbox service to homes has been. I may own Our Town America, a national direct mail marketing franchise, specializing in reaching people who have just moved to the community, but I recognize there are other ways to market your business. Boy, do I realize that.

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Restaurants Under Attack from Cybercriminals: How to Protect Your Business

Modern Restaurant Management

That's why it's essential for restaurants to consider cyber liability insurance. This data is highly valuable on the black market and can be used for identity theft, fraud, and other criminal activities. With cyber liability insurance, the costs of hiring attorneys and other legal expenses can be covered.

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For Restaurant Owners, Cybersecurity is a People Problem 

Modern Restaurant Management

We’re not alone — market research company Frost & Sullivan projects that online/mobile ordering will be a $200 billion dollar industry by 2025. Following suspicious email links and attachments, for example, falls precisely into that definition. Without it, just one breach could spell the end.

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Building a New Customer Base for Your Restaurant

Modern Restaurant Management

Society Insurance has compiled three tips to help find new customers for your restaurant and bar. Make sure your establishment has links to “Review us on Google” throughout your website, social media platforms, and marketing materials. Your best restaurant and bar marketers are the customers themselves.

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The Value of Joining Your State Restaurant Association

Goliath Consulting

Cost Savings and Exclusive Benefits Many restaurant associations offer discount programs and group purchasing options, leading to significant savings on essential services such as food supplies, insurance, credit card processing, and energy costs. Goliath Consulting Group is a restaurant consultancy group based in Atlanta, Georgia.

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Restaurant Cost Control Strategies Every Operator Should Be Using

ChowNow

These include: Food Costs Labor Costs Occupancy Costs Operating Costs Marketing and Promotions Expenses Every successful restaurant owner knows that tracking these isnt just a bookkeeping exercise; its how you spot opportunities to save money, collect data for better decision making, and run more efficiently.

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How to Turn Your FOH Staff into Delivery Drivers

7 Shifts

You’re responsible for marketing your in-house delivery effectively and reaching an audience or else you will not receive orders. You’re responsible for marketing your in-house delivery effectively and reaching an audience or else you will not receive orders. Auto insurance. You must set and meet expectations of delivery time.

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