7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. A lack of communication can take a serious toll on franchise owners, particularly in the realm of finances. Restaurants that franchise tend not to own many locations as a company.

Franchise 435

Franchise Franchising Email Marketing Communication 435

Modern Restaurant Management

JULY 27, 2020

In this edition of MRM News Bites, we feature sobering statistics from Yelp, a ghost kitchen franchise model, franchise explosions expected and falling for for an improved PSL. Ghost Kitchen Franchise Model. After signing a franchise agreement, owners are operational on the platform within 10 days. Yelp Sees COVID Effect.

Franchise 142

Franchise Franchising Mobile Ordering Kitchen Safety 142

Modern Restaurant Management

APRIL 3, 2024

Statista’s market insights forecast the global cost of cybercrime will increase from $9.22T in 2024 to $13.82T in 2028. When looking at the franchise threat landscape today, the gaps between the digital haves and have nots are a primary challenge. Attacks are growing more sophisticated and more expensive.

Email Marketing 182

Email Marketing Franchise Franchising Point of Sale 182

Modern Restaurant Management

MAY 20, 2022

Teriyaki Madness (TMAD) had the "bowls" to admit they messed up and turned the mistake into a unique marketing opportunity. In late February, a marketing team member was training a coworker on how to send five winners of a “Free Bowls for a Year” drawing their notifications at once instead of one at a time.

Email Marketing 183

Email Marketing Loyalty Program Point of Sale Download 183

7 Shifts

NOVEMBER 16, 2020

When me and my team found it, we obviously saw what an amazing opportunity it was and began a partnership with those guys—started franchising shortly thereafter. Literally five months or so after we found it, we started franchising, [and] sold 10 units out the gate. We want their marketing at a minimum of four.

Email Marketing 370

Email Marketing Franchise Franchising 2017 370

Apicbase

NOVEMBER 16, 2023

Founded in Derby, England, in 2008, this restaurant franchise skilfully navigates the challenge of blending traditional hospitality with a cutting-edge digital strategy. Utilising tech for better decision-making in menu development and marketing strategies. It also helps the marketing team make more effective strategies.”

Franchise 52

Franchise Franchising 2008 Mobile Ordering 52

Apicbase

NOVEMBER 16, 2023

Founded in Derby, England, in 2008, this restaurant franchise skilfully navigates the challenge of blending traditional hospitality with a cutting-edge digital strategy. Utilising tech for better decision-making in menu development and marketing strategies. It also helps the marketing team make more effective strategies.”

Franchise 52

Franchise Franchising 2008 Mobile Ordering 52

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Operations 367

Operations Management Management Mobile Ordering 367

Modern Restaurant Management

FEBRUARY 25, 2022

The modern restaurant has a lot of competition, including other local restaurants, franchises, and the biggest of national chains. To stand out and get more customers means focusing more on marketing. If you’re looking for ways to up your restaurant marketing game, here are the practical steps you should be taking in 2022.

2022 209

2022 Marketing Email Marketing SEO 209

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Operations 352

Operations Management Management Mobile Ordering 352

Modern Restaurant Management

MARCH 20, 2020

We’re not alone — market research company Frost & Sullivan projects that online/mobile ordering will be a $200 billion dollar industry by 2025. Following suspicious email links and attachments, for example, falls precisely into that definition. That came back to bite franchisees at Panera Bread just a few years ago.

Email Marketing 198

Email Marketing Online Ordering Franchise Franchising 198

ChowNow

FEBRUARY 1, 2024

. “Fast-forward 30 years, and my wife and I have owned 35 Subway locations as well as 10 more franchise locations across seven other regional and national brands.” For Harris, running a franchise was simple: You have a playbook that you follow to reach success. ” “But something was missing,” says Harris.

Online Ordering 143

Online Ordering Food Mobile Ordering Email Marketing 143

Modern Restaurant Management

MAY 30, 2024

More recently as we’ve grown the franchise and developed a solid marketing department, we take advantage of the characteristic, though often subliminally (i.e., More recently as we’ve grown the franchise and developed a solid marketing department, we take advantage of the characteristic, though often subliminally (i.e.,

Merchandise 106

Merchandise Email Marketing Franchise Franchising 106

Modern Restaurant Management

DECEMBER 30, 2020

Marketing Moves to Make Now. Beyond waiting for Congress or the states to act, what can restaurants do from a marketing perspective, to maximize the likelihood of survival during the final four to six months of COVID? Franchise brands have the benefit of higher levels of awareness and national brand marketing dollars behind them.

Loyalty Program 205

Loyalty Program Email Marketing Online Ordering Employee Relations 205

7 Shifts

AUGUST 26, 2021

Begin your podcast listening with this episode on franchising , featuring Steve DeSutter - former President/CEO at Focus Brands Inc. Join host Jeremy Julian as he covers a variety of topics, such as trade shows, POS systems, scheduling apps, marketing, social media, mobile payment, EVG, and much more! podcast website. podcast website.

Coaching 195

Coaching Website Management Email Marketing Retail 195

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands. So I'd have to tend to that more than marketing," says Dieu. 

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 397

Management Management Kitchen Safety Front of House 397

Apicbase

FEBRUARY 29, 2024

85% of operators use POS data to engage with customers via text or email, while 60% use it for their loyalty programs. The global foodservice market size reached $2,989.5 IMARC Group , 2023) A more optimistic forecast estimates a market size of $5,423.59 Business of Apps , 2024) The virtual kitchen market was valued at $34.2

2024 52

2024 Operations 2023 Loyalty Program 52

Modern Restaurant Management

OCTOBER 25, 2022

While there’s no method that is 100% effective at preventing and eliminating new threats to businesses and their patrons, becoming familiarized with the way scammers work can save a business- whether its family-owned or a mega franchise- from taking a hit. What are QR scams and how do they work?

Online Ordering 185

Online Ordering Website Management Social Media Mobile Ordering 185

Modern Restaurant Management

APRIL 7, 2020

No evident change in marketing or communication strategy. Below are excerpts from my conversation with Landon Eckles , CEO & Co-Founder of Clean Juice , and Renee Israel , Chief Franchise Officer of Modern Restaurant Concepts , which features the Modern Market Eatery & Lemonade brands. COVID-19 proactive communication.

Communication 131

Communication Social Media Email Marketing Franchise 131

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Apicbase

FEBRUARY 8, 2024

Menu Planning Menu planning is an ongoing process that ideally considers seasonal changes in ingredient availability and cost, market trends, and changing consumer preferences. Facing the complexities of inventory management, Jay Greenslade, Franchise Operations Manager, addressed crucial issues to align actual costs with theoretical costs.

Definition 52

Definition Operations Management Management 52

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 195

Management Management Kitchen Safety Front of House 195

Indoor Media

NOVEMBER 2, 2018

Auto repair blogs give you the short, sweet, and relevant of the auto repair marketing world. Consider how quickly things change in marketing. As a mechanic, keeping up with the marketing tactics that work best in the auto repair industry can be the key to a successful marketing plan.

Blog 78

Blog 2020 Email Marketing Franchise 78

Apicbase

FEBRUARY 8, 2024

Menu Planning Menu planning is an ongoing process that ideally considers seasonal changes in ingredient availability and cost, market trends, and changing consumer preferences. Facing the complexities of inventory management, Jay Greenslade, Franchise Operations Manager, addressed crucial issues to align actual costs with theoretical costs.

Definition 52

Definition Operations Management Management 52

Indoor Media

SEPTEMBER 22, 2017

But, you’re not just competing with other fast food joints, you’ve also got to find a way to make yourself stand apart from other locations within your franchise. You may get help from the co-op for marketing and advertising. But those marketing efforts drive new customers to every location within your franchise, not just yours.

Coupons 78

Coupons Food Advertising Franchise 78

Goliath Consulting

JANUARY 6, 2019

Management companies provide restaurants with a franchise like operating system without having a franchise agreement. Once the restaurant’s training, inventory, financials, and human resources are aligned, Clay Darden, Goliath’s Marketing Manager works within the community to drive sales and volume.

Management 60

Management Management Front of House Back of House 60

Indoor Media

JULY 22, 2020

This information, along with accurate store hours and services offered, are vital whether you’re part of a large franchise or small independent auto shop. Print marketing materials like business cards and brochures that display Yelp as your preferred site for online reviews. You can request a Yelp sticker here.

Consumer Goods 146

Consumer Goods Customer Service Email Marketing Advertising 146

The Restaurant Times

MAY 10, 2021

London alone has a whopping 18,000 restaurants, many of which are family-owned or non-franchise establishments. Social media marketing is a huge field in itself. Use Email Marketing. You will need to start by building an email list of past customers or new customers you wish to target. Source : pexels.

Social Media 52

Social Media Email Marketing Online Ordering Customer Service 52

Modern Restaurant Management

JANUARY 8, 2024

– Corin Camenisch, Product Marketing Lead at SumUp 1 + 0 = 3: The New Math of Marketing! Vanilla isn’t for everyone In 2023, marketing took a cue from the ice cream parlor, embracing segmentation with the same precision as a sundae artisan.

2024 212

2024 Loyalty Program Cash Management Customer Experience 212

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. 11) Start A Blog.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Modern Restaurant Management

DECEMBER 21, 2020

We quickly pivoted to offer Family Meals To Go and have continued to expand our third-party delivery partnerships in key markets, which has contributed to our continued growth, even during one of the most difficult years on record for so many restaurants. Ross Franklin, CEO and Founder of Pure Green Franchise.

2020 148

2020 Online Ordering Point of Sale Cash Management 148

Modern Restaurant Management

DECEMBER 23, 2019

Who can blame you for wanting a small slice of such a big market? And, although many people think that the restaurant industry is dominated by franchises, 70 percent of restaurants are single-unit operations, according to the National Restaurant Association. Make it easy to communicate with your business through various channels.

Social Media 154

Social Media Customer Experience Customer Service Small Business 154

Modern Restaurant Management

SEPTEMBER 14, 2021

She moved to information technology in 1994 where she was instrumental in putting in the first network and email system for SBCI. Bill formally served on the Great Lakes Franchise Association Board, Del Taco’s Franchise Marketing Advisory Council and the Finance Excellence Advisory Council for Burger King.

Food 153

Food Tip Distribution Guest Recovery Food Safety 153

Goliath Consulting

AUGUST 10, 2019

After weeks of time-consuming meetings with local liquor distribution reps, local market research, and decision wavering, you finally feel confident that your bar is set up and ready to go. Suppliers are also investing local, regional, and national marketing dollars into these products, encouraging your guests to ask for them by name.

Bar 84

Bar Fine Dining Sports Email Marketing 84

MBB Hospitality

OCTOBER 22, 2019

Do I Have Strong Marketing & Recruitment Strategies? In the beginning of any business, you need to devote a majority of your time to marketing and recruitment strategies, but once you get busy with a lot of customers, there is less and less time for it. That is why those recruitment and marketing strategies are so important.

Recruiting 40

Recruiting Franchise Franchising Social Media 40

Indoor Media

JANUARY 6, 2021

By uniting every franchise or location under one landing page, the engineers behind that website have automatically established one unified brand across the board. Swrve is an awesome tool because it has templates for email, web, or text message notifications and offers some of the best user data feedback.

Advertising 78

Advertising Coupons Email Marketing Point of Sale 78