7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

SpotOn

MARCH 19, 2024

SpotOn earned the standing of number 9 in the Dining category , which recognizes companies driving the restaurant industry forward through technology. The innovation continues with the company’s release of SpotOn Marketing Assist , its first automated, AI-enabled marketing tool for restaurants. 

2024 98

2024 Innovation Email Marketing Point of Sale 98

Modern Restaurant Management

NOVEMBER 4, 2021

As consumer options and demand shifted, businesses were forced to adapt and prioritize new technologies and alternate ordering experiences that would allow them to deliver on customer expectations. Adopting a digital-first environment quickly became a priority and mobile technology is playing an integral role.

Mobile Ordering 199

Mobile Ordering Marketing Menu Fast Casual 199

Modern Restaurant Management

JUNE 1, 2021

Now, orders are still being placed via phone, but calls have been swapped out for texts, mobile apps or online, cash registers have been upgraded to more robust technology systems, and contactless payment options are all the rage. Unique design capabilities allow you to make updates quickly without any down time.

Ordering 178

Ordering Technology Mobile Ordering Online Ordering 178

Open for Business

NOVEMBER 21, 2022

Restaurant technology has changed everything about the way people do business today. Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone. Designing the optimal restaurant floor plan is more complex than it may seem. Restaurant floor plan creator. Pre-shift reporting.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

JUNE 3, 2024

This digital transformation is not just about technology; it’s about reimagining the relationship between a brand and its customers. By developing targeted advertising or personalized emails, you can significantly boost the effectiveness of your marketing campaigns.

Loyalty Program 198

Loyalty Program Coupons Customer Experience Seasonal Menu 198

Modern Restaurant Management

APRIL 3, 2024

Statista’s market insights forecast the global cost of cybercrime will increase from $9.22T in 2024 to $13.82T in 2028. Artificial intelligence (AI) has emerged as another advantage for attackers, enabling them to personalize phishing emails for highly effective business email compromise scams to introduce ransomware packages at scale.

Email Marketing 182

Email Marketing Franchise Franchising Point of Sale 182

Perfect Daily Grind

SEPTEMBER 27, 2022

Technology has played a key role in the coffee industry for decades. Producers, traders, roasters, baristas, and consumers are all becoming more reliant on technology, which is a key part of how the sector is evolving. At farm level, technology has been used to support coffee production since the mid-20th century.

Technology 176

Technology Food Supply Sustainability Supplies 176

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. Now, thanks to technological advancements restaurants can easily launch their own digital loyalty program. A good tip is to design a rewards system based on the results you want to get.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Modern Restaurant Management

JANUARY 8, 2024

This trend reflects the growing popularity of drive-thru and fast-casual dining, coupled with the demand for digital technologies such as QSR digital signage and QR codes. The future of restaurant businesses will likely involve a hybrid approach, combining the efficiency of technology with the warmth and personal touch of human service.

2024 212

2024 Loyalty Program Cash Management Customer Experience 212

Modern Restaurant Management

AUGUST 8, 2022

A repeat sale is 30 percent the cost of attracting a new customer, and repeat customers are walking advocates / marketers to new customers, ultimately generating more revenue–and reliable revenue–for less cost. So how can a restaurant drive revenue without time-intensive and costly marketing initiatives?

Loyalty Program 174

Loyalty Program Social Media Email Marketing Point of Sale 174

Modern Restaurant Management

DECEMBER 22, 2021

While there is plenty of technology out there to optimize your establishment, one food service trend is becoming a mainstay: Internet of Things. There are different IoT-based solutions on the market designed to decrease downtime, increase energy and operational efficiency and improve overall customer experience.

2022 243

2022 Equipment Email Marketing Customer Service 243

Modern Restaurant Management

MAY 1, 2023

As the restaurant industry becomes more reliant on technology, the risk of cyber attacks is rising. This data is highly valuable on the black market and can be used for identity theft, fraud, and other criminal activities. Second, many restaurants rely on outdated or unsecured technology, making them easy targets for cyber attacks.

Insurance 197

Insurance Email Marketing Employee Relations Customer Experience 197

Modern Restaurant Management

DECEMBER 21, 2020

Restaurant marketing strategy, design, and internal systems will evolve for independents and chains alike in the coming year. Historically, restaurants have been slow to adopt innovative technology. Marketing Strategy Will Adapt. Internal Systems and Restaurant Design Will Evolve. The pandemic changed that.

2021 159

2021 Email Marketing Online Ordering Advertising 159

Modern Restaurant Management

DECEMBER 28, 2023

In a world marked by technological progress, artificial intelligence (AI) emerges as a game changer. According to Business Insider , 60 percent of restaurants who implemented AI technology say it's critical in improving their supply chain process. But AI powered technologies are not limited to kitchen operations.

2024 120

2024 Dietary Restrictions Customer Experience Customer Service 120

Modern Restaurant Management

APRIL 26, 2024

This requires technology that can analyze ingredients against common allergens and instantly inform the kitchen and serving staff. This kind of customization is possible thanks to advanced point-of-sale systems designed with diner needs in mind.

Dietary Restrictions 98

Dietary Restrictions Allergens Point of Sale Customer Experience 98

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

License 78

License Email Marketing Front of House Seasonal Menu 78

Modern Restaurant Management

MAY 21, 2021

They bombard them with aggressive sales pitches and impersonal marketing campaigns, often driving away their best supporters altogether. Thankfully, it’s never been easier to provide your customers with an engaging and educational dining experience than it is today, thanks to modern technology. Host Competitions and Contests.

Social Media 199

Social Media Customer Experience Email Marketing Online Ordering 199

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands. So I'd have to tend to that more than marketing," says Dieu. 

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

Open for Business

APRIL 9, 2024

Yet, with today’s technology, it’s possible to create stealth loyalty programs that surprise and reward guests based on their visits or spending, without them even needing to sign up. Building a successful loyalty rewards program from day one A well-designed loyalty program can be a game-changer.

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! QR codes in menu stands can also be used to promote specials, deals, and events, providing an additional marketing opportunity for restaurants. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Next Restaurants

SEPTEMBER 24, 2019

In order to stay competitive in an ever-increasing tighter market, restaurants need to ensure they stay relevant, engaging and consistently interesting to their guests. Put simply, restaurants need to future-proof their marketing strategy to guarantee lasting success. Take the Time to Build a Brilliant Email List for Your Restaurant.

Email Marketing 67

Email Marketing Social Media Technology Customer Experience 67

Goliath Consulting

JUNE 8, 2023

Additionally, envision future growth opportunities, innovative menu additions, and effective marketing strategies to maintain a competitive edge. Unleashing the Power of Strategic Marketing Harness the power of effective marketing to attract and retain loyal customers.

Dietary Restrictions 78

Dietary Restrictions Email Marketing Social Media Customer Experience 78

SpotOn

MAY 14, 2024

SpotOn, as one of the leading software and payment companies in the field, has become a favorite among managers, restaurant operators, and staff thanks to our personalized customer service, competitive money value, and range of tools designed to help any restaurant succeed. Capterra users gave SpotOn a rating of 4.3, from Capterra reviewers.

POS 52

POS Point of Sale Customer Service 2024 52

Black Box Intelligence

DECEMBER 10, 2021

Trending Technology in Restaurants. Technology in restaurants can be a game-changer for the customer experience, employee workflows and the bottom line. The need for convenience and seamlessness was already driving rapid adoption of restaurant technology, and the pandemic accelerated it. Who can you call when things go down?

Technology 52

Technology Online Ordering Point of Sale Kitchen Safety 52

Goliath Consulting

APRIL 28, 2022

Over the past few years, restaurants from all over the world have been incorporating different types of technology and new changes. According to the National Restaurant Association, the restaurant-market idea is appealing to many consumers. What is a hybrid restaurant? Flexible Spaces. They can also do it all at once if they wish to.

Fast Casual 78

Fast Casual Food Truck Fine Dining Customer Experience 78

Modern Restaurant Management

FEBRUARY 2, 2022

Thankfully, using the right technology the right way can help you do more with less to elevate your guest experience and improve profit margins. Take Advantage of Technology. The right technology tool for your restaurant will have all your costs and sales in one place and will be able to break it down by ingredient, as well.

Loyalty Program 190

Loyalty Program Online Ordering Social Media Mobile Ordering 190

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

2021 229

2021 Mobile Ordering Loyalty Program Kitchen Safety 229

Open for Business

NOVEMBER 21, 2022

But today, pretty much all restaurateurs rely on at least some restaurant technology. In fact, restaurants use an average of 3 technology tools to manage their back offices alone. There’s a lot that emerging restaurant technology can do for you these days. You know social media is an important marketing tool for restaurants.

Food Safety 78

Food Safety Email Marketing Mobile Ordering Website Management 78

Lavu

NOVEMBER 27, 2019

Across the country, food truck operators are relying on the latest technology to streamline operations, manage wait times, inform customers, and so much more. Today, we list the must-have technologies for food trucks. They’re designed to distinguish your food truck from the competition while boosting efficiency. . SMS Texting.

Food Truck 78

Food Truck Technology Food Mobile Ordering 78

Sling

JULY 24, 2023

Some of these apps are designed to solve specific problems, like shift scheduling or point of sale , while others boast all-in-one suites for every aspect of restaurant management. There is an ever-growing market of specialized software for all of the outside-the-kitchen things restaurateurs have to think about.

2023 78

2023 Management Management Tip Distribution 78

Modern Restaurant Management

AUGUST 4, 2020

Technology such as kiosks and mobile apps increasingly had become cornerstones of the new business model prior to the outbreak. Nowadays, though, owners and managers unable financially to bring back their full complement of staff are relying on the technology to facilitate almost everything with a food order, except make it.

Cash Management 179

Cash Management 2003 Mobile Ordering Customer Service 179

Modern Restaurant Management

JANUARY 22, 2021

“This new model will allow our franchisees to go-to-market quicker than ever before, while reducing the overall development and operational costs,” said Jim Stevens, president of Golden Chick. INAA will develop 10 restaurants in the Dallas-Fort Worth market, with the first location scheduled to open this year.

Franchise 199

Franchise Franchising 2020 2021 199

Indoor Media

NOVEMBER 8, 2021

Businesses can learn how to create free QR codes for their QR code marketing campaigns and what they need to create them. You can then download the generated QR code as an image file to use for your marketing. They are useful in one-time, special marketing campaigns.

Email Marketing 78

Email Marketing Coupons Healthcare Loyalty Program 78

Modern Restaurant Management

MARCH 16, 2020

and Canada through free delivery and marketing efforts.” OneDine® , the touchless restaurant technology platform used by merchants and guests, is providing their Touchless System of Tap & Order and Tap & Pay for FREE to all restaurants in response to the pandemic. “These are challenging times for restaurants.

Food Safety 233

Food Safety Kitchen Safety Small Business Employee Relations 233