7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 420

Marketing 2020 SEO Loyalty Program 420

Modern Restaurant Management

JULY 22, 2022

Let’s take a look at some of these tools as part of a streamlined talent acquisition technology stack. Not only does this technology help recruiters centralize the hiring process, but it can also increase candidate submissions and automate tedious manual tasks, such as interview scheduling. Integrated Talent Acquisition Systems.

Technology 177

Technology Recruiting Email Marketing Hiring 177

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. Point-of-sale (POS) system Your point-of-sale system, or POS, is the technology that your team uses to process customer orders quickly and send them directly to the kitchen. This information can then influence your marketing initiatives.

Management 398

Management Management Email Marketing Point of Sale 398

Modern Restaurant Management

JULY 6, 2023

Now, you can resurrect your dead times and build a new stream of revenue through innovative technology providing messaging that appeals directly to each consumer on a personal level. marketers have witnessed business growth by using personalized messaging. Imagine using advanced WiFi marketing technology in your restaurant.

Seating 178

Seating Innovation Marketing Loyalty Program 178

Modern Restaurant Management

JULY 14, 2021

In today’s tight job market, to be competitive and stay top of mind of potential hires, it’s important to launch a holistic recruitment marketing strategy to support basic recruiting functions. Technology platforms can also help you optimize these. ones with hospitality, restaurant, cooking, etc. Search Advertising.

Recruiting 209

Recruiting Hiring Marketing Email Marketing 209

7 Shifts

FEBRUARY 10, 2023

By embracing new and emerging technologies, and going all-in on smartphone storytelling, we found a way to become much more than a single-unit barbecue restaurant on the outskirts of San Diego. One thing we’ve learned in our restaurant journey is that when you combine technology and passion, anything is possible. It comes down to fear.

Social Media 370

Social Media Email Marketing Technology 2007 370

Clover - Restaurants

MAY 10, 2024

Digital marketing efforts like social media, email marketing, pay-per-click advertising, and search engine optimization can help you build a strong presence online. Digital marketing also helps you build stronger relationships with your current customers. 57% of consumers looked at restaurant reviews.

Marketing 52

Marketing Email Marketing Social Media POS 52

Modern Restaurant Management

MAY 24, 2024

Brands like McDonald's, Pizza Hut, Domino's, Starbucks, and others invest and implement customer retention strategies to hold the market share. This customer loyalty stays strong, negating the changing market landscape. With the least marketing efforts, the results in such a situation are quite high.

Loyalty Program 126

Loyalty Program Point of Sale Email Marketing Customer Experience 126

Goliath Consulting

SEPTEMBER 7, 2023

With technology evolving at a rapid pace, the way customers engage with eateries has undergone a drastic transformation. In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Go live during peak kitchen hours showing dish preparations.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Lavu

MARCH 6, 2020

To improve restaurant customer engagement and satisfaction, restaurant leverage should technology to offer better services. At the heart of restaurant technology for marketing is customer analytics. Gathering vital customer information to launch marketing outreach program and establish a repeat customer base.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Influencer Marketing. Email Marketing.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

7 Shifts

FEBRUARY 8, 2024

Restaurants of today are infused with technology in many new ways, and it’s making a difference. Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. Try 7shifts for free. Get a Demo 6. Apple | Android 12.

Operations 367

Operations Management Management Mobile Ordering 367

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?

Loyalty Program 157

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 157

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

FEBRUARY 8, 2024

Restaurants of today are infused with technology in many new ways, and it’s making a difference. Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. Try 7shifts for free. Get a Demo 6. Apple | Android 12.

Operations 353

Operations Management Management Mobile Ordering 353

Perfect Daily Grind

APRIL 17, 2023

From the increasing reliance on technology to a growing emphasis on sustainability , there have been significant developments across all areas of the supply chain. However, thanks to the growing prevalence of technology and online platforms in the coffee industry, it is now easier and more streamlined than ever to buy green coffee.

Technology 114

Technology Transportation Online Ordering Small Business 114

Focus POS

JANUARY 18, 2022

4 Ways to Upgrade Your Restaurant Technology in 2022. Whether it be an upgrade or adding new to your business, here are four major restaurant technologies you should consider in the new year. According to market researcher NPD Group, restaurant digital orders surged 124% this past year.

2022 78

2022 Technology Loyalty Program 2025 78

Social Hospitality

JULY 5, 2019

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

Marketing4Restaurants

NOVEMBER 3, 2021

This is the second part of our 2 part podcast series on Restaurant Marketing Technologies that many Restaurants use to grow their restaurant profitability. The technologies we discuss today are ones that we use and that are either free or very cost effective. We use Ontraport. So that’s it.

Technology 98

Technology Marketing SEO Website Management 98

Open for Business

NOVEMBER 21, 2022

Restaurant technology has changed everything about the way people do business today. Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone. It empowers restaurant owners to send highly targeted marketing messages. Pre-shift reporting. It can sync with a loyalty program.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

NOVEMBER 4, 2021

As consumer options and demand shifted, businesses were forced to adapt and prioritize new technologies and alternate ordering experiences that would allow them to deliver on customer expectations. Adopting a digital-first environment quickly became a priority and mobile technology is playing an integral role.

Mobile Ordering 199

Mobile Ordering Marketing Menu Fast Casual 199

Modern Restaurant Management

JULY 13, 2022

Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. One of the biggest COVID-born shifts in the industry was the widespread adoption of technology solutions to streamline the ordering process.

Franchise 210

Franchise Franchising Operations Loyalty Program 210

Modern Restaurant Management

JUNE 1, 2021

Now, orders are still being placed via phone, but calls have been swapped out for texts, mobile apps or online, cash registers have been upgraded to more robust technology systems, and contactless payment options are all the rage. This results in a faster time-to-market to excite customers of changes to keep your restaurant top of mind.

Ordering 178

Ordering Technology Mobile Ordering Online Ordering 178

Perfect Daily Grind

SEPTEMBER 27, 2022

Technology has played a key role in the coffee industry for decades. Producers, traders, roasters, baristas, and consumers are all becoming more reliant on technology, which is a key part of how the sector is evolving. At farm level, technology has been used to support coffee production since the mid-20th century.

Technology 176

Technology Food Supply Sustainability Supplies 176

SpotOn

MARCH 19, 2024

SpotOn earned the standing of number 9 in the Dining category , which recognizes companies driving the restaurant industry forward through technology. The innovation continues with the company’s release of SpotOn Marketing Assist , its first automated, AI-enabled marketing tool for restaurants. 

2024 98

2024 Innovation Email Marketing Point of Sale 98

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. Point-of-sale (POS) system Your point-of-sale system, or POS, is the technology that your team uses to process customer orders quickly and send them directly to the kitchen. This information can then influence your marketing initiatives.

Management 195

Management Management Email Marketing Point of Sale 195

7 Shifts

AUGUST 5, 2020

How do you market food delivery and takeout? Train staff on how to use the technology of the tools that you decide to use for takeout and delivery. How do you market food delivery and takeout? People may not read all of your emails, so it’s okay to talk about your takeout offerings over multiple emails.

Delivery 341

Delivery Food Email Marketing Front of House 341

Goliath Consulting

SEPTEMBER 27, 2020

We previously discussed social distancing and contact-free technology that offered safety solutions during the pandemic. Here are some standout tech innovations that forward-thinking business owners are investing in today in restaurant technology: Smart ordering. Learn more about how technology is changing the restaurant industry.

Technology 158

Technology Mobile Ordering Food Safety Customer Service 158

Modern Restaurant Management

APRIL 3, 2024

Statista’s market insights forecast the global cost of cybercrime will increase from $9.22T in 2024 to $13.82T in 2028. Artificial intelligence (AI) has emerged as another advantage for attackers, enabling them to personalize phishing emails for highly effective business email compromise scams to introduce ransomware packages at scale.

Email Marketing 193

Email Marketing Franchise Franchising Point of Sale 193

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 398

Management Management Kitchen Safety Front of House 398

Next Restaurants

JANUARY 27, 2021

As we now move forward into 2021 , it’s more obvious than ever that digital marketing is essential in this industry. You also want to optimize your online marketing outreach. You can take this difficulty and turn it into a marketing strategy. Then be sure you are using sustainable marketing practices to share what you’re doing.

Marketing 111

Marketing Email Marketing Online Ordering Social Media 111

Modern Restaurant Management

AUGUST 8, 2022

A repeat sale is 30 percent the cost of attracting a new customer, and repeat customers are walking advocates / marketers to new customers, ultimately generating more revenue–and reliable revenue–for less cost. So how can a restaurant drive revenue without time-intensive and costly marketing initiatives?

Loyalty Program 181

Loyalty Program Social Media Email Marketing Point of Sale 181

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. Now, thanks to technological advancements restaurants can easily launch their own digital loyalty program. This marketing strategy is one way you can increase foot traffic to your store.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Bingage

FEBRUARY 9, 2023

Growing up with your latest technology trends can give your restaurant a competitive edge and ensure that you serve your customers the best possible experience. In this competitive world, Restaurant Marketing requires every single person’s guest data, marketing automation, and many more that we will discuss in this blog.

Customer Experience 98

Customer Experience 2023 Loyalty Program Email Marketing 98

7 Shifts

MARCH 30, 2022

Answer: restaurant advertising and marketing. Whether you feel like you've tried every advertising tactic in the book, or 2022 is the first time your restaurant has had a dedicated marketing budget, you can implement our restaurant advertising ideas to attract new customers and turn one-time visitors into loyal customers.

Advertising 370

Advertising 2022 Social Media Email Marketing 370

Modern Restaurant Management

MARCH 25, 2022

They hit the mainstream back in 2002 when technological advancements enabled a QR-code reading feature to be added to mobile phones. While QR codes are a great tool for contactless service, they have a wide variety of uses, particularly when it comes to marketing. Direct Mail Campaigns. Facebook has more than 2.9

Social Media 212

Social Media Email Marketing Mobile Ordering Kitchen Safety 212