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Why a Customer Service Strategy Is Important in a Restaurant

Modern Restaurant Management

Attracting new customers is important to every business owner. While there are many marketing strategies to get customers in the door, it is just as important to create customer service strategies that keep them coming back. Why prioritize the customer experience?

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Do Coupons Really Help Drive Dining Traffic?

Restaurant Engine

Coupons can bring in repeat customers to your restaurant. As a restaurant owner or manager, you want to drive new customers into your restaurant. You may also want to increase the loyalty and retention rate of your current customers. One option that hits both of those marketing goals is the restaurant coupon.

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Beyond Menus: Creative QR Code Uses for Restaurants

Modern Restaurant Management

The technology allowed patrons to bypass physical menus and access digital menus instead, lowering the risk of spreading the virus. But QR codes offer much more than a pathway to a menu on our phones. Customers can choose the content they’d like to see before being redirected to their final destination.

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Menu Prices Are Rising, But Loyalty Programs Can Help Restaurants Stay Ahead

Modern Restaurant Management

This menu price inflation has a number of causes, from higher raw-ingredient costs to an unprecedented labor shortage in the hospitality industry. It’s clear, however, that price increases are causing many customers to think twice about spending their hard-earned dollars at restaurants. Rewards for Loyalty.

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How QSR Brands Can Best Position Themselves for Non-Traditional Expansion

Modern Restaurant Management

As travel and leisure activities continue to rebound from the impact of the COVID-19 pandemic, quick-service restaurant (QSR) brands like ours have a unique opportunity to position themselves for growth in non-traditional venues like airports, casinos, college campuses, sports stadiums and other travel centers.

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Ordering Channels and Preferences Have Shifted: How Restaurants Can Win The Customer

Modern Restaurant Management

While restaurants might have expected to see a bigger shift back to in-person transactions as a result of customers looking to cut costs, there simply hasn’t been a dramatic change in behavior. The delivery experience is a new and evolving part of the customer journey, one that restaurant brands need to better understand.

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The Anatomy of a Good Coupon Ad: What to Include and What to Avoid

Indoor Media

Now six months have gone by and only one new customer has come in from the campaign. Realizing he’s made a huge mistake, Rick rushes back to the restaurant to call his Marketing Consultant, ask for forgiveness, and get his coupon advertising campaign back on track. . What to Include.

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