The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. However, discounting is rarely an effective strategy for developing regular customers, and can even end up hurting your business. DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base.

Loyalty Program 188

Loyalty Program Merchandise Mobile Ordering Fast Casual 188

Indoor Media

JANUARY 18, 2021

If you’re wary of coupon advertising — don’t be. Coupon advertising is one of the easiest ways to get new customers in the door and promote brand familiarity. Whether you’re a new business in your area or just trying to excite your regulars all over again, coupons can be a great way to reach out.

Coupons 148

Coupons Advertising Point of Sale Loyalty Program 148

Indoor Media

MARCH 11, 2021

Today, whether you’re running a print ad or advertising through an online platform — you’re going to want to design the best dry cleaning coupons possible. Coupons are one of the easiest promotions to keep track of because customers must turn them in to take advantage of your special. Why Use Coupons?

Coupons 148

Coupons Design Advertising Loyalty Program 148

Modern Restaurant Management

FEBRUARY 5, 2024

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. However, the best available coupon and fastest delivery time tied in second place. 56 percent of diners said overall quality and taste matter most when choosing a restaurant to order pizza from.

2024 196

2024 Loyalty Program Food Order 2030 196

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. However, to best promote potential discounts, they’ll need high-quality insights into what customers want.

Marketing 197

Marketing Loyalty Program Email Marketing Coupons 197

Modern Restaurant Management

OCTOBER 24, 2023

While restaurants might have expected to see a bigger shift back to in-person transactions as a result of customers looking to cut costs, there simply hasn’t been a dramatic change in behavior. The delivery experience is a new and evolving part of the customer journey, one that restaurant brands need to better understand.

Ordering 197

Ordering Online Ordering Loyalty Program Customer Experience 197

Touch Bistro

AUGUST 20, 2021

Did you know that implementing a restaurant loyalty program is one of the best ways to incentivize repeat business? In an industry that’s so closely tied to fluctuations in the economy and consumer behavior, restaurants depend on customer loyalty for survival. Benefits of a Restaurant Loyalty Program.

Loyalty Program 52

Loyalty Program Point of Sale Online Ordering Customer Experience 52

Modern Restaurant Management

NOVEMBER 15, 2023

Price was the top priority for all consumers, followed by menu and location. For example, attractive menu items are important to nearly 60 percent of households without children but just 47 percent of households with children. They reported that coupons and promotions that offered them the opportunity to save money appealed to them.

Loyalty Program 110

Loyalty Program Mobile Ordering Website Management Online Ordering 110

Bingage

FEBRUARY 9, 2023

Growing up with your latest technology trends can give your restaurant a competitive edge and ensure that you serve your customers the best possible experience. Personalization refers to communicating with customers at every touchpoint. Hyper Personalised Marketing 2.0 It enables contactless food ordering.

Customer Experience 98

Customer Experience 2023 Loyalty Program Email Marketing 98

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Buzztime Business

DECEMBER 26, 2023

Result: Increase Sales of Menu Items by 27% Here’s just one example of bar and restaurant goals focused on upselling: Instruct servers to vividly describe a dish to increase its sales by 27%, according to a Cornell University study. Put fun on the menu. A Facebook Loyalty Study asked 14,000 adults to describe businesses they like best.

2024 97

2024 Bar Email Marketing Loyalty Program 97

Restaurant Business

DECEMBER 2, 2022

When consumers dine out, they choose where to go based on a number of factors—menu variety, value, the experience and service they get when they go to a certain place and more. Utilizing data to own the entire customer experience can help boost brand loyalty—and increase repeat visits—by enhancing the post-dining experience.

Customer Experience 91

Customer Experience Loyalty Program Email Marketing Coupons 91

Indoor Media

NOVEMBER 4, 2021

Many customers may feel better eating takeout than visiting your restaurant in person due to the ongoing COVID-19 pandemic. However, in 2020, loyal customers spent twice as much on takeout meals compared to those who were not members. You can also use them to intrigue your customers with menu items available only for takeout.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Lavu

DECEMBER 16, 2019

Restaurants have become tech-savvy by providing an app for their customer base. While it may seem like just another trend it’s really the next best thing for expanding your customer base and building customer loyalty. How to Build a Loyalty Program. o gauge your ideas on known similar competitor programs.

Loyalty Program 78

Loyalty Program Customer Service Point of Sale Mobile Ordering 78

Restaurant365

APRIL 20, 2022

Those feelings are well-placed because those return customers spend an astonishing 67 percent more than a new customer during a visit! Why is customer retention important? Customer retention statistics show that 65% of a company’s business comes from existing customers. Consistency is king in customer retention.

Loyalty Program 78

Loyalty Program Customer Service Employee Relations Customer Experience 78

Modern Restaurant Management

OCTOBER 4, 2021

According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. The data also points to a broken customer arrival experience. For restaurant brands, the digital pivot is imperative to getting the customer experience right.”

2021 170

2021 Fast Casual Mobile Ordering Social Media 170

ChowNow

NOVEMBER 11, 2020

These middleman platforms with millions of users lure restaurateurs with promises of big sales and countless new customers. In this blog, we’ll share strategies that will help you educate your customers on harmful commissions and incentivize them to order directly from you. . Engage customers intent on supporting local restaurants.

Ordering 138

Ordering Loyalty Program Online Ordering Mobile Ordering 138

Restaurant Engine

FEBRUARY 9, 2022

A restaurant app can help you build your revenue and reach more customers. Your customers are ordering online, now more than ever before. An App Improves the Customer Experience. One of the most important things to consider in our digital age is the overall customer experience you provide your current and future customers.

Loyalty Program 84

Loyalty Program Mobile Ordering Social Media Customer Experience 84

Lavu

MAY 27, 2020

These comments alone make it apparent that our new normal will need continued flexibility with delivery and takeout options in order to maintain a strong customer base and keep restaurants in business. . Owners will need to have access to the software for last-minute menu changes and changes in operating hours. Then Came MenuDrive .

Online Ordering 78

Online Ordering Ordering Loyalty Program Mobile Ordering 78

Restaurant Engine

MAY 24, 2022

Your customers will thank you. What your customers experience with your restaurant is as important as the food they eat. Yet, if they had a poor customer service experience, they’re likely to do the same sharing with friends and family, but they won’t return. 1: Your Customers Get Faster Service.

POS 59

POS Loyalty Program Point of Sale Customer Experience 59

Modern Restaurant Management

AUGUST 17, 2020

Forty percent of those surveyed in the US and 39 percent in the UK said they would feel safer if they could view the menu from their mobile device, while 35 percent in the US versus 31 percent in the UK would like to be able to pay in the same manner. Restaurants vs. delivery services. Can't touch this.

2020 197

2020 Loyalty Program Mobile Ordering Fast Casual 197

SpotOn

MARCH 4, 2024

Alongside transactions, modern POS systems run software applications to help businesses manage their employees, reach new customers, and encourage existing ones back in. Even if a particular POS system works in quick-service restaurants, that same system wouldn't necessarily be the best fit in a jewelry store.

Small Business 52

Small Business POS Cash Management Point of Sale 52

Restaurant Engine

AUGUST 12, 2020

Online ordering is perfect for upselling customers. Today’s restaurant customer wants what they want when they want it. Your customers believe that your restaurant should be available with an online ordering system when they want to use it. 1: Skip the Delivery Service. 2: Streamline Your Online Menu.

Online Ordering 89

Online Ordering Ordering Loyalty Program Email Marketing 89

Lavu

APRIL 22, 2020

Did you know with Lavu’s partnership with MenuDrive, you can partner with premier delivery services for free? Your customers are looking for your restaurant online, and they need pickup and delivery options now, with this no-cost tool you’ll pivot your business to the needs of your customers today.

Delivery 91

Delivery Online Ordering Mobile Ordering Loyalty Program 91

The Restaurant Times

MARCH 17, 2023

Vying for customers, then, has to be incredibly creative to stand out. The purpose of this strategy is to attract customers to your restaurant. The problem, though, is that restaurant marketing strategies can take a lot of different shapes, and only some tactics will appeal to every customer.

Advertising 52

Advertising Email Marketing Loyalty Program Social Media 52

Cheetah

OCTOBER 22, 2020

Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. Yelp Reservations offers a new feature that links your digital menu to your restaurant’s Yelp page to avoid contact via shared items such as a physical menu. Start a Loyalty Program.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78

Next Restaurants

FEBRUARY 5, 2020

The menu matters, technology is a game-changer, and diners want you to know they are loyal customers, but first, they must find you. Create A Stunning Menu. Your menu is a marketing device that speaks loudly to your customers. Keep in mind the ambiance as well as the food you create as you design your menu.

Loyalty Program 78

Loyalty Program Social Media Food Truck Coupons 78

Sling

JULY 4, 2021

There’s nothing like high-quality photos of food to whet your customers’ appetites and get them in the door. 3) Keep Customers Happy With Text Message Restaurant Marketing. 3) Keep Customers Happy With Text Message Restaurant Marketing. Use that contact information to send out weekly specials to keep customers coming back.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Restaurant Engine

MARCH 23, 2022

? ? An app provides another positive customer experience. ? ? ? restaurant apps; features that improve the customer experience (3/23). Adding a restaurant app to your digital marketing arsenal can improve the overall customer experience. 1: Customers Want Online Ordering. 2: Customers Want Loyalty Programs.

Loyalty Program 64

Loyalty Program Online Ordering Customer Experience Mobile Ordering 64

BNG Point of Sale

AUGUST 25, 2021

1: Expand Your Service Capabilities with POS Software . Whether customers reference your menu on your website or through the help of an outside delivery service, online ordering has become a more common and more convenient way for customers to support local restaurants. . Delivery Services .

Loyalty Program 52

Loyalty Program Social Media Point of Sale Customer Service 52

Black Box Intelligence

NOVEMBER 16, 2021

How to Increase Restaurant Sales and Traffic Using Customer Incentives. Restaurant customer trends change, food and supply prices fluctuate and new competitors pop up every day. Strong customer incentive strategies make your restaurant stand out to potential customers and keep them coming back. Offer customer incentives.

Guest Recovery 80

Guest Recovery Loyalty Program Email Marketing Customer Service 80

Cheetah

MAY 1, 2020

Before the COVID-19 pandemic, restaurants that could afford it enjoyed the additional marketing and new customers outreach service these apps provided. But now that pickup and delivery is their only option, restaurants simply cannot continue to rely on a service that is eating away at their bottom line.

Delivery 109

Delivery Food Mobile Ordering Insurance 109

The Restaurant Times

JUNE 29, 2020

More customers are now pivoting towards online food delivery platforms because of both convenience and necessity. Follow these below-mentioned tips on how to market your cloud kitchen in Saudi Arabia and reach out to potential customers. Remember to highlight the USPs of each brand, along with creating a crisp and concise menu.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

Touch Bistro

MAY 18, 2021

Many Email Service Providers (ESPs) have made it incredibly easy to create and send email campaigns with mobile-friendly email templates, drag-and-drop builders, marketing automation, and more. Before you can start sending emails to customers, you need to find the right email marketing solution for your restaurant.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

Indoor Media

SEPTEMBER 26, 2017

Sure, friends and family were supportive when you started, and colleagues in the industry gave you advice, but it wasn’t until you were in the weeds that you fully understood the requirements of running (and advertising) your counter-service restaurant. Don’t Ignore Loyal Restaurant Customers. Rewards for Loyal Customers.

Fast Casual 78

Fast Casual Advertising Casual Social Media 78

Marketing4Restaurants

AUGUST 31, 2020

Takeout and delivery services are gaining popularity these days as fewer people are dining out to avoid catching the virus. So, you’ll want to increase the quality of these services by setting up online ordering. Communicate with your customers online. Communication with customers is key during the pandemic. environment.

Online Ordering 72

Online Ordering Loyalty Program Social Media Kitchen Safety 72