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Avoid Digital Pitfalls When a Restaurant Changes Hands

Modern Restaurant Management

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. The challenge then becomes finding and purchasing a new domain name appropriate for the restaurant, updating all of the collateral branding pieces, online listings, social media, (possibly email accounts) and starting from scratch with SEO.

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TWENTY COMMON MISTAKES INDEPENDENT RESTAURATEURS MAKE

Culinary Cues

[] FAILING TO UNDERSTAND SOCIAL MEDIA. Plain and simple – social media IS YOUR MOST IMPORTANT PLATFORM FOR COMMUNICATION. Ads in your local newspaper are more about showing that you support that paper rather than a tremendously effective way of communicating with the public. Tensions are high.”

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Creating a restaurant website: Why it matters and how to nail it

Open for Business

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?

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What Consumers Want? A B2C Checklist

Modern Restaurant Management

How do you manage your restaurant in a modern and efficient way? It’s critical to provide a seamless eating experience, which includes simple payment choices and online reservations. Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate.

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Ultimate Restaurant Website Design Guide for Beginners

7 Shifts

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397
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12 Best Ways To Get Your Restaurant Noticed

7 Shifts

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy.

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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. Website SEO – Ensure your website ranks higher in search engines and that your customers can find you.

Marketing 203