Modern Restaurant Management

NOVEMBER 3, 2023

As a restaurant owner, you’ll know just how powerful word-of-mouth can be. All it takes is one negative review or piece of criticism, and instantly, potential might customers turn away from your business and toward a competitor. When an influencer promotes your brand, it acts as a stamp of approval for their followers.

Influencer 491

Influencer Book Marketing Social Media 491

Modern Restaurant Management

MAY 27, 2022

Using images in restaurant email marketing is a great way to reach your current audience and expand as well. But how can I use images in my restaurant email marketing campaigns? Well, keep reading this article to find out exactly how to incorporate images into your promotional emails.

Email Marketing 508

Email Marketing Marketing SEO Social Media 508

Modern Restaurant Management

OCTOBER 22, 2021

Using Facebook Ads can help you get the edge over the competition. Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media.

Social Media 493

Social Media Advertising Events Customer Experience 493

Modern Restaurant Management

JULY 16, 2020

billion people sign onto social media to check what’s going on in the world. That’s about 45 percent of the global population, all tapping into the social sphere to see who’s going where and what businesses like yours have to offer. Know Your Audience Members — And Their Preferred Platform.

Social Media 505

Social Media Coupons Download Entertainment 505

Modern Restaurant Management

JANUARY 22, 2024

Understanding your diner’s requirements, preferences, and desires is the foundation for success in the modern restaurant industry. This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. But precisely, how can you determine what customers want?

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Emphasize Best-Selling Items.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

JANUARY 18, 2021

Undoubtedly, one of the most affected industries as a result of the COVID-19 pandemic was the restaurant industry. As the world quickly came to a screeching halt in the early months of 2020, restaurants quickly accelerated an already existing shift towards digitalization to adapt to customers' new safety and priorities.

Loyalty Program 508

Loyalty Program Mobile Ordering Customer Experience Online Ordering 508

Modern Restaurant Management

SEPTEMBER 2, 2022

Search engine results pages (SERPs) are an SEO term that refers to how well your website and web pages rank on Google. Improving your restaurant’s SERP rankings can help generate more online visibility and subsequently more online sales. Six Tips to Improve Your Restaurant’s Local SERP Rankings.

SEO 450

SEO Social Media Audits Point of Sale 450

ChowNow

JANUARY 22, 2021

Now that you’ve invested in your own restaurant app for online ordering , your next question is likely, “How do I encourage my customers to use it?”. In fact, diners who download restaurant apps order twice as often as diners who don’t, according to ChowNow internal data. Run an app only promotion.

Email Marketing 370

Email Marketing Mobile Ordering Social Media Download 370

ChowNow

SEPTEMBER 30, 2020

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. While customer acquisition is critical to running a business, many owners overlook how important their existing customer base is to their bottom line. Start a restaurant loyalty program.

Loyalty Program 397

Loyalty Program Marketing Email Marketing Social Media 397

Culinary Cues

APRIL 15, 2023

It’s early spring, mud season as it is commonly called, and they are putting in a Yeoman’s effort at organizing another restaurant week. All good intentions – they want to create full or partially full dining rooms for restaurants in need. If you are not in the restaurant business, then maybe this sounds reasonable.

Café 518

Café Seasonal Menu Point of Sale Social Media 518

The Rail

MARCH 25, 2025

By Jordan Hayes, Contributor Relocating a restaurant is a major event that offers an opportunity to rebrand, refresh, and create excitement among your customers. A well-planned announcement not only reassures loyal patrons but also attracts new customers eager to explore your new location.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

Culinary Cues

AUGUST 7, 2021

Identifying problems has never been a challenge in the restaurant industry – there are many. We have a problem right now that seems to be universal and there is no shortage of complaints and posts on social media that proclaim the effects, but little is done to point to active solutions.

Social Media 474

Social Media Cash Management Blog Equipment 474

7 Shifts

JULY 30, 2021

With plenty of restaurants to choose from, you want to make sure yours stands out from the rest. You may have the finest ingredients, the friendliest staff, and a picture-perfect venue, but if your restaurant isn't getting noticed, all that hard work will go to waste. Social Media. Share how it's made!

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

The Rail

OCTOBER 10, 2024

GourmetPro, the consulting network of leading food and beverage industry consultants, finds that sustainability plays a vital role in how consumers currently make their coffee choices. Indeed, with coffee drinkers trying to drink a product that echoes their values, this is information that restaurant owners and managers need.

Sustainability 130

Sustainability Dine-in Consumer Goods Compost 130

The Rail

MARCH 7, 2023

By Sarah Jarosz, Contributor Social media has revolutionized how businesses market their products and services, and restaurants are no exception. Whether you're a small, local restaurant or a large, chain restaurant, social media can be a powerful tool to help you attract new customers and build brand awareness.

Social Media 299

Social Media Customer Experience Small Business Influencer 299

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. Whatever plans and forecasts you had for your restaurant are yesterday’s bread now. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Culinary Cues

AUGUST 31, 2024

When properly developed and integrated into your operation, the mission statement will impact who you hire, how you train, the products you develop and sell, the way you lead and manage, how employees interact, the way that guests are approached, and how the world perceives you (the business) to be.

Customer Service 413

Customer Service Social Media Customer Experience Reference 413

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. This rise in digital interactions has made it critical for restaurants to have well-designed websites. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Online Ordering Social Media Website Management 397

Modern Restaurant Management

APRIL 14, 2020

For additional resources, click COVID-19 Survival Guide for Restaurants and MRM Restaurant Survival Guide, Second Course and MRM Restaurant Survival Guide, Part Three and What’s Next?: MRM Restaurant Survival Guide Updates.

Online Ordering 530

Online Ordering Back of House Customer Service Small Business 530

Modern Restaurant Management

OCTOBER 31, 2019

You may find yourself second guessing things about your venture like location, vendor selection and finding quality employees. One overlooked aspect of owning a successful restaurant, or any business in today’s modern age is an effective online presence and a quality website. This blog will steer you in the right direction.

SEO 318

SEO Social Media Email Marketing Point of Sale 318

Social Hospitality: Restaurants

MAY 18, 2020

In a world driven by social media and online search, sales tactics are essential to generate revenue. Anyone who runs a hotel or restaurant is a salesperson. It’s thus critical to learn sales skills and translate them into practices appropriate for your industry. From 2009 to 2017, gross bookings in U.S.

Hospitality 309

Hospitality Marketing Social Media Hotels 309

7 Shifts

JULY 10, 2020

Restaurants took a major hit from COVID-19 in 2020, with sales dropping by 79% in mid-March. If your restaurant was forced to shut down during the worst of the pandemic, then you’re not alone. Here’s how to plan your restaurant’s grand opening (or re- opening) to get back to business with a bang.

Events 351

Events Social Media Kitchen Safety Seating 351

7 Shifts

MAY 11, 2020

It’s been months since restaurants across the US, Canada, and beyond were forced to shutter their dining areas in the wake of the COVID-19 outbreak. Plus, as part of our COVID-19 resources initiative , it’s time we pivot our own content to help your restaurant have a successful reopening.

BOH 368

BOH Food Safety FOH Equipment 368

Modern Restaurant Management

NOVEMBER 22, 2019

For most modern consumers, the first taste of a restaurant happens virtually. They find restaurants via Google or Yahoo or Yelp where they peruse the reviews and vainly search for menus. To extend the reach of your restaurant in the real world, you’ve got to extend the reach of your restaurant online.

SEO 349

SEO Social Media Email Marketing Customer Experience 349

7 Shifts

MARCH 10, 2021

Successful restaurant owners have many traits in common. Here we've outlined seven practices of highly successful restaurant owners. Keep Close Track of Your Finances The statistics can seem daunting. Most importantly, it will act as a roadmap to your financial success.

Management 370

Management Management Small Business Email Marketing 370

7 Shifts

JUNE 3, 2022

We don't have to tell you that the restaurant industry has a turnover problem. Restaurants are a transitional industry for many—but many of the reasons that workers quit are entirely preventable. 8 Reasons Why Restaurant Workers Quit — And How To Prevent It. The Solution: Adjust your compensation.

Tip Distribution 397

Tip Distribution Email Marketing Communication Coaching 397

The Restaurant Group

DECEMBER 1, 2024

Introducing new menu items is more than just adding dishes to your offerings—it’s about crafting an experience that captivates your guests and keeps them coming back for more. A well-planned new menu launch not only boosts customer engagement but also reinforces your restaurant’s brand identity.

Menu 88

Menu Social Media Loyalty Program Seasonal Menu 88

The Restaurant Group

MAY 25, 2025

Online Reputation for Small Restaurants is critical to attract customers and build trust. Managing how people see your business online can mean the difference between success and struggle. This includes responding to reviews, correcting details about your business, and keeping your digital presence positive.

Social Media 78

Social Media Customer Experience Customer Service Small Business 78

Social Hospitality: Restaurants

AUGUST 8, 2021

Social proof is the idea human beings are conditioned to copy the actions of other people with whom they relate. Adult’s choices are influenced by the people in their social circles. Adult’s choices are influenced by the people in their social circles. Start proactively collecting reviews for your restaurant.

Social Media 244

Social Media SEO Influencer Magazine 244

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Now more than ever, people are going online first and foremost when they want to find a new restaurant or learn more about one they’d like to try.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

The Restaurant Group

MAY 17, 2025

Introduction to Restaurant Referral Programs Launching a restaurant referral program is a fantastic way to boost your business. This simple and powerful approach turns satisfied customers into enthusiastic advocates for your restaurant. What is a Restaurant Referral Program?

Loyalty Program 78

Loyalty Program Social Media Customer Experience Email Marketing 78

The Restaurant Group

DECEMBER 28, 2024

Introduction Social media has transformed the restaurant industry into a dynamic, interactive space. By adopting strategic social media practices, you can expand your reach, attract diners, and create a loyal community around your restaurant. Automation tools can help, but authenticity is key.

Social Media 78

Social Media Customer Experience Seasonal Menu Online Ordering 78

The Restaurant Group

APRIL 12, 2025

Hello, restaurant owner! Ready to turn your eatery into the talk of the town? Let’s dive into the world of restaurant influencer marketing a game-changer that’s as juicy as your signature burger. What Is Restaurant Influencer Marketing? That’s the essence of restaurant influencer marketing.

Influencer 78

Influencer Marketing Social Media Food Truck 78

7 Shifts

JANUARY 31, 2024

Managing a restaurant is a delicate routine—if we can even call it a routine. Managers are responsible for nearly every aspect of the restaurant and have to cover a variety of duties. In addition to their main duties, restaurant managers also have to contend with all the unwritten or hidden responsibilities that fall on them.

Management 397

Management Management Kitchen Safety Front of House 397

The Restaurant Group

MAY 31, 2025

Restaurant email marketing is your secret ingredient to standing out, creating memorable dining experiences, and significantly boosting revenue by nurturing strong customer relationships. Why It Helps Small Restaurants Email marketing is a budget-friendly, highly effective strategy ideal for small restaurants.

Email Marketing 78

Email Marketing Loyalty Program Online Ordering Seasonal Menu 78

7 Shifts

MAY 31, 2024

Let’s be honest - you’re a restaurant operator, not a marketing expert. You got into this business because of your passion for food and hospitality. But the revenue restaurants get from digital channels like their mobile apps and websites surpasses the 32% of revenue they generate onsite and 26% over the phone.

2024 221

2024 Marketing Email Marketing SEO 221