7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

OCTOBER 11, 2021

By focusing on niche marketing , your restaurant will flourish. What is Niche Marketing? Before you move forward with a communications strategy, it’s important to know what niche marketing is and why it’s important. A niche market is a smaller segment of people that make up a fraction of a larger market.

Marketing 196

Marketing Food Truck Fine Dining Fast Casual 196

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Both approaches might cause your restaurant to fail in attracting new customers. Emphasize Best-Selling Items. Create a Conversation Trigger.

Marketing 226

Marketing SEO Front of House Website Management 226

Social Hospitality

MAY 18, 2020

It’s also because marketing teams have more opportunities to create innovative campaigns to boost sales. Create Special Offers for Customers If it’s the peak of the season, you compete with all local restaurants and hotels. Treat these people well, so they will treat your customers well.

Hospitality 195

Hospitality Marketing Social Media Hotels 195

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

Bingage

MAY 24, 2022

It’s no secret that the customer experience is one of the most important parts of running a restaurant. If you don’t have happy customers, they won’t come back! There is a gap between customers and business. The problem is there are lacking in customer engagement. It’s pretty simple math.

Customer Experience 52

Customer Experience Email Marketing Loyalty Program Demo 52

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Goliath Consulting

AUGUST 24, 2023

In today’s competitive food industry, effective local restaurant marketing is the key to success. For restaurants seeking to increase their customer base, enhance visibility, and build long-lasting relationships with patrons, a well-rounded marketing strategy tailored to the local community is essential.

Loyalty Program 78

Loyalty Program Marketing Email Marketing SEO 78

Bingage

FEBRUARY 20, 2023

One of the easiest techniques to do this is through Restaurant Upselling, or making your existing customers repeat customers. Upselling is much more than sales; it requires knowledge,experience ans smart work. In this blog we have covered different techniques that will help you boat your restaurant’s revenue.

Customer Experience 52

Customer Experience Customer Service Technology Small Business 52

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. It provides an omnichannel marketing platform for businesses including SMS, Whatsapp marketing, email marketing etc.

Loyalty Program 105

Loyalty Program 2024 Email Marketing Coupons 105

Bingage

APRIL 15, 2023

Bringing Influencers marketing for your Ecommerce business on board this traditional word-of-mouth marketing by tapping into a pre-build audience. Whatever route you choose, Whatever channel you choose, you’ll find influencers everywhere, as Influencer marketing is getting bigger and bigger every day.

Influencer 98

Influencer Social Media Marketing Email Marketing 98

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. It provides an omnichannel marketing platform for businesses including SMS, Whatsapp marketing, email marketing etc.

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

Veloce POS Blog

OCTOBER 18, 2023

With four active locations in the Quebec region and three more under construction, the franchise is taking the market by storm. The post How Blaxton Pub & Grill improved efficiency and customer experience with PayFacto and Veloce POS appeared first on POS Veloce HQ.

Customer Experience 52

Customer Experience POS 2013 Franchise 52

Goliath Consulting

OCTOBER 4, 2023

An insight into upcoming holidays and marketing strategies every restaurant owner needs to embrace. In this blog, we’ll share some holiday marketing ideas and tips to ensure your restaurant remains the go-to spot for festive celebrations. Let’s redefine your digital dining experience. The festive season is upon us!

Marketing 78

Marketing Loyalty Program Seasonal Menu Events 78

Bingage

JANUARY 29, 2021

SMS marketing is one of the best restaurant marketing strategies to reach out to more customers, retain them. With CRM for the restaurant, it is easy to automate SMS marketing. You can read about personalised SMS marketing here. Bingage helps you to send automated SMS campaigns to customers.

Customer Experience 52

Customer Experience Email Marketing Demo Loyalty Program 52

Bingage

JANUARY 29, 2021

It’s no secret that the customer experience is one of the most important parts of running a restaurant. If you don’t have happy customers, they won’t come back! A common complaint among restaurant owners is that customers don’t feel like they’re getting enough attention. How does it work?

Customer Experience 52

Customer Experience Email Marketing Demo Loyalty Program 52

ChowNow

SEPTEMBER 30, 2020

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. While customer acquisition is critical to running a business, many owners overlook how important their existing customer base is to their bottom line. Keep customers engaged with email.

Loyalty Program 158

Loyalty Program Marketing Email Marketing Social Media 158

Next Restaurants

MAY 12, 2021

Bar marketing is all about that. Or maybe your chef wants to talk about how he got the best pork in the market and fried it for visitors. They allow potential customers to discover your posts as well as offer their own experiences in your bar. As restaurant marketing is impossible without photos and videos.

Bar 159

Bar Marketing Email Marketing Social Media 159

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

7 Shifts

JANUARY 31, 2024

This includes greeting guests and thanking them for their patronage, conducting tableside checks, and resolving any customer complaints quickly, effectively, and empathetically. The best restaurant managers take customer service a step further, recognizing regulars and personalizing service for a more memorable guest experience.

Management 397

Management Management Kitchen Safety Front of House 397

Indoor Media

JANUARY 2, 2019

What content has performed best for your blog? Since our blog is fairly new (started in the fall of 2017) we’ve been experimenting with different content topics, audiences, and writing styles. Still, blogs geared toward auto shop and restaurant owners seem to reign supreme. Here are our top 5 blog posts of 2018.

Blog 78

Blog 2018 Coupons Advertising 78

Restaurant365

DECEMBER 6, 2019

The data scientists at Upserve found that their restaurant customers using a mobile POS saw a 50% quicker order-to-table time. A Mobile POS Creates More Repeat Customers and Advocates. Many of the points above also help create repeat customers, who tend to spend up to 67% more on average than first-time guests.

POS 117

POS Blog Mobile Ordering Front of House 117

Restaurant Engine

OCTOBER 14, 2020

You put some time and patience into marketing your restaurant. In this article, we look at local marketing strategies to increase diners that you can start using today. This is a great (and free) way to reach customers right in your neighborhood. Don’t forget the power of social media for your local marketing.

Marketing 118

Marketing Social Media Coupons Advertising 118

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Did you know that over 35% of restaurant customers in the U.S.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Culinary Cues

JANUARY 11, 2022

People who enter the restaurant business are typically individuals with a number of experiences working in other restaurants in positions from entry level to management. Those who try to become restaurateurs without this breadth of experience are in for a rude awakening. www.harvestamericacues.com BLOG. CAFÉ Talks Podcast.

Customer Experience 367

Customer Experience Café Training Hospitality 367

Sling

AUGUST 30, 2021

At first glance, hospital marketing (or HM for short) may seem like a job reserved for hotels and resorts. In reality, hospitality marketing is essential for the success of all businesses that provide goods and services to the general public. What Is Hospitality Marketing? Why Is Hospitality Marketing Important?

Hospitality 78

Hospitality Marketing Website Management Customer Experience 78

Modern Restaurant Management

FEBRUARY 28, 2020

Shake up your quick serve restaurant (QSR) and fast casual dining marketing response with voice response via smart speakers and voice assistants. This opens up a vast new way for both online and offline marketers to engage consumers, in turn driving up response and revenues. Voice makes it the ultimate hands-free experience.”

Marketing 168

Marketing Fast Casual Entertainment Article 168

Culinary Cues

JANUARY 8, 2021

Sometimes the change curve can be mapped out allowing ample time to gear up with new skills, new products, new methods of production, and a laser focused marketing strategy, while on occasion, something environmental takes place that forces a more immediate response. Think about the technology sector as a prime example.

2021 462

2021 Social Media Kitchen Safety Restaurant Law 462

Culinary Cues

SEPTEMBER 26, 2020

What needs to be addressed is: “ How do we build trust among customers, trust that the restaurant will keep them safe, and how do we generate enough sales and in turn – profit, to keep the operation moving forward? Your employees know that this is not the best way to start a dining experience. Ask your staff!

Kitchen Safety 331

Kitchen Safety Back of House Front of House Customer Experience 331

Culinary Cues

AUGUST 9, 2021

The goal of every restaurant and every chef is to create memorable experiences for the guest. Guests will return when the effort expended to create memorable complete dining experiences is front and center. So, what are we doing to create a memorable experience for this team? It is, and must be, a team effort.

Front of House 473

Front of House Customer Experience Workshop Dine-in 473

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

7 Shifts

SEPTEMBER 10, 2021

It articulates what you do for customers, employees, and owners (your goals) and clarifies what you offer a specific market segment (your strategy). They describe what you do for customers, employees, and owners (your goals) and clarify what you offer for a specific market segment (your strategy). The result?

Fast Casual 370

Fast Casual Customer Service Customer Experience Back of House 370

Restaurant365

APRIL 16, 2021

With the demand for takeout being at an all-time high, restaurants have turned to ordering services like Grubhub and UberEats to connect with new local customers looking for food. These ordering platforms charge multiple fees to your customers and also have high commission rates (typically 10-15% of the order total).

Online Ordering 78

Online Ordering Blog Ordering Front of House 78

Modern Restaurant Management

FEBRUARY 21, 2022

Future Market Insights reports that overall Plant Based Burgers sales revenue will surpass US$ 2.7 With increasing promotions in restaurant magazines, food blogs, and social media platforms, more people are expected to join this mega-trend. Bn in sales in 2021, while Meat Alternative Market experienced a year-on-year growth of 5.2

Fine Dining 221

Fine Dining Fast Casual Food Supply 2022 221