7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Next Restaurants

SEPTEMBER 1, 2020

Marketing for all businesses has become particularly important due to worldwide shutdowns stemming from concerns over economic shutdowns. Several strategies are available to overcome the recession challenge s in conjunction with additional marketing efforts. Be innovative to solve your problems and that of your customers.

Advertising 125

Advertising Marketing Social Media Email Marketing 125

Restaurant365

APRIL 16, 2021

Today, consumers want convenient and easy ways to order food from your restaurant. Luckily, that’s what an online ordering system can do for you. Statista notes that in 2020, 760 million users were using online ordering for their restaurant takeout and delivery orders, a 20% increase year-over-year.

Online Ordering 78

Online Ordering Blog Ordering Front of House 78

7 Shifts

MARCH 10, 2021

There are many reasons why a restaurant fails — no industry experience on the part of the owner, poor location, not enough operating capital — but the main reason is a lack of planning. A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel.

Management 370

Management Management Small Business Email Marketing 370

Culinary Cues

MAY 15, 2021

Even through the most challenging and tragic experiences, when the lessons are quite vivid – we quickly push aside the need to change in favor of a return to what is considered “normal”. Our menus are too large: The days when the way to customer satisfaction was through extensive variety are probably gone.

Customer Experience 387

Customer Experience Cash Management Customer Service Front of House 387

ChowNow

JANUARY 22, 2021

Now that you’ve invested in your own restaurant app for online ordering , your next question is likely, “How do I encourage my customers to use it?”. Incentivizing app downloads is important because it gives you a boost in visibility and customer loyalty. Market your restaurant app via email.

Email Marketing 148

Email Marketing Mobile Ordering Social Media Download 148

Modern Restaurant Management

OCTOBER 19, 2022

In a sector as vast as the restaurant industry, digital marketing becomes a critical tool to standing out among the crowd, especially as Q4 inches closer. Search Engine Optimization (or SEO) continues to be an incredibly important digital marketing tactic. The position of a result on the SERP is referred to as its ranking.

SEO 189

SEO Social Media Website Management Online Ordering 189

Sling

AUGUST 30, 2021

At first glance, hospital marketing (or HM for short) may seem like a job reserved for hotels and resorts. In reality, hospitality marketing is essential for the success of all businesses that provide goods and services to the general public. What Is Hospitality Marketing? Why Is Hospitality Marketing Important?

Hospitality 78

Hospitality Marketing Website Management Customer Experience 78

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Modern Restaurant Management

JANUARY 18, 2021

As the world quickly came to a screeching halt in the early months of 2020, restaurants quickly accelerated an already existing shift towards digitalization to adapt to customers' new safety and priorities. Prioritize Digital Experiences. For some customers, digital touchpoints may be the only ones they have with your brand.

Loyalty Program 203

Loyalty Program Mobile Ordering Customer Experience Online Ordering 203

7 Shifts

FEBRUARY 15, 2022

And it's proprietor, Shawn Walchef, is redefining what restaurant marketing can be. Check out our blog post breaking these red flags down with what to avoid in a job description. It's not enough to just add digital ordering—you have to build your business around it. Your smartphone is your restaurant's media center. Why texting?

Social Media 448

Social Media Hiring Website Management Hospitality 448

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Restaurant Engine

SEPTEMBER 23, 2020

This is a common problem for both new and established restaurants, and it all comes down to marketing. In this article, let’s look at 2020 restaurant marketing trends for your best year yet, and so you don’t have to ask, “Where are my diners?”. Have Someone Dedicated to Marketing. Offer a Wi-Fi Exchange. Offer Delivery.

2020 95

2020 Marketing Email Marketing Social Media 95

Lavu

MARCH 6, 2020

The success of a restaurant depends on the ability to attract and retain customers. To improve restaurant customer engagement and satisfaction, restaurant leverage should technology to offer better services. At the heart of restaurant technology for marketing is customer analytics. Customer Engagement.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. It helps you get promotions and events into the hands of your customers. Breaking Down Subject Lines.

Email Marketing 97

Email Marketing Marketing Coupons Mobile Ordering 97

Restaurant Engine

APRIL 26, 2023

You can create customer engagement in many places, including the digital arena. Customer engagement is a term you hear a lot about these days. That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. So, let’s look at four ways restaurants can create customer engagement. #1:

Email Marketing 106

Email Marketing Loyalty Program Social Media Mobile Ordering 106

The Restaurant Times

OCTOBER 23, 2023

This blog takes you on a captivating journey through the birth, growth, and impact of Coffeefy, an establishment that beautifully combines work and leisure in one welcoming space. Coffeefy is an idea that would reshape how people experience work and coffee. The result? It’s a place where you can have the best of both worlds.

Customer Experience 97

Customer Experience Mobile Ordering Innovation Technology 97

7 Shifts

AUGUST 26, 2021

The fast-paced nature of the restaurant industry makes it difficult for owners and managers to sit down, let alone read reports, restaurant magazines and blog posts to gain industry knowledge. By learning from others' experiences, you too can be successful. The solution is simple: Podcasts! 7shifts Restaurant Growth Podcast.

Coaching 195

Coaching Website Management Email Marketing Retail 195

Restaurant Engine

DECEMBER 28, 2022

When it comes to your restaurant website , you want to put your customer first. Design your website and add features that will enhance the overall customer experience. Putting your website visitors first is vital if you want to convert customers into diners. 3: Customer Reviews. 4: Online Ordering.

Online Ordering 106

Online Ordering Mobile Ordering Customer Experience Customer Service 106

Restaurant Engine

JANUARY 13, 2021

Is social media marketing on the menu for your restaurant’s marketing plan? Not only are you responsible for staff, your menu, your customers, and keeping everything moving, you are responsible for marketing your restaurant in the best way possible. Your customers want to see how you prepare your food. tweet this).

Social Media 99

Social Media Marketing Email Marketing Coupons 99

Modern Restaurant Management

JANUARY 22, 2020

When people decide to dine in your establishment, they don’t just want to eat good food; they want to have a pleasant experience, as well. Statistics show that 96 percent of consumers from across the globe say that customer service plays a critical factor in choosing a brand they’ll be loyal to. Self-Service Tech.

Customer Service 228

Customer Service 2020 Social Media Mobile Ordering 228

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Follow our blog to soak up some of the lessons we’ve learned along the way. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants.

Marketing 61

Marketing 2021 Social Media Website Management 61

Focus POS

APRIL 21, 2020

According to the National Restaurant Association, guests prefer to interact digitally with eateries, by ordering, paying, specifying pickup or delivery and saving order preferences under their customer profiles. By 2030, mobility will not be optional. Consolidate your Data.

POS 164

POS Mobile Ordering 2030 Inventory 164

The Rail

MARCH 21, 2023

By Andrea Abbondanza, Contributor In our previous QR blog post , we looked at seven reasons why your restaurant should start using QR codes and the immense benefits they provide both your guests and your staff. It also saves time and improves the overall dining experience. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Restaurant365

JANUARY 27, 2022

Restaurant operators have chosen to go digital to ensure customers’ health and safety as these touchless menus can help mitigate virus spread. In Hospitality Technology’s 2021 Customer Engagement Technology Study , it was found that 37% of diners prefer to dine at restaurants that do not have a paper/physical menu.

Mobile Ordering 148

Mobile Ordering Social Media Customer Experience Online Ordering 148

Restaurant Engine

DECEMBER 23, 2020

1: Enhance Contactless Ordering and Payments. Restaurant customers in 2021 are going to be looking for contactless options when they frequent your restaurant. This includes ordering and payment options. One tip for restaurant success is to harness the power of your website ordering or even online ordering on your mobile app.

2021 112

2021 Online Ordering Fine Dining Mobile Ordering 112

Gourmet Marketing

SEPTEMBER 10, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Follow our blog to soak up some of the lessons we’ve learned along the way. You’ll also discover how to maintain an effective social media presence and create a landing page that will make a fantastic first impression on potential customers!

Design 84

Design 2021 SEO Mobile Ordering 84

Restaurant Engine

JANUARY 27, 2021

It’s another revenue source that with some marketing and planning can help cover your expenses right into the dinner hour. Choose Your Target Market. In order to market your daily lunch specials, you need to determine your target audience, so you know who you’re marketing to. Use Mobile Ads. tweet this).

Specials 116

Specials Mobile Ordering Catering Social Media 116

Restaurant365

JULY 24, 2020

Shelter-in-place orders, dine-in restrictions and diners’ hesitation to eat out have combined to prompt restaurants to shift their focus to takeout and delivery. Sometimes called a virtual restaurant, virtual kitchen or cloud kitchen, a ghost kitchen is a food-service business that serves customers exclusively through online orders.

Front of House 147

Front of House Online Ordering Kitchen Safety Customer Service 147

Restaurant365

MAY 25, 2022

According to the National Restaurant Association’s 2022 State of the Restaurant Industry, below is the percentage breakdown of adult (age 18+) consumers who say they would be likely to use the following options if they were offered by a restaurant in their area they patronize: Order and pay for food or beverages using a restaurant website: 74%.

Technology 78

Technology Mobile Ordering Social Media Online Ordering 78

ChowNow

MARCH 17, 2021

2020 flipped the restaurant industry upside down, and the restaurant industry statistics compiled in this blog post convey just that. The COVID-19 pandemic impacted everything from restaurant operations to customer expectations. It also sped up adoption of digital tools to facilitate takeout, delivery, and on-premise digital ordering.

Mobile Ordering 78

Mobile Ordering Download Online Ordering Loyalty Program 78

Restaurant Engine

OCTOBER 13, 2021

If your website is more than three-five years old, it’s time to take a long hard look at the customer experience. While it is important that your website works for what you need, it’s even more important for it to work for what your customers need. 2: Your Website Isn’t Optimized for Mobile. Or does it?

Mobile Ordering 120

Mobile Ordering Online Ordering Customer Experience Customer Service 120

Modern Restaurant Management

JULY 20, 2021

Snack, which has benefited from more flexible schedules blurring the dayparts and customers' hesitancy to dine in, is the only daypart that has increased visits over the past year. “The market’s recovered a lot quicker than we thought… I think we’re in for a really good summer.” Visits at P.M.

2021 189

2021 Guest Recovery Online Ordering Point of Sale 189

Focus POS

JANUARY 18, 2022

Mobile POS. They want the most out of their experience with as little effort as possible. Offer a new level of customer service by speeding up checkout times with mobile POS systems. Incorrect orders. Cheaper than paper kitchen order tickets (KOTs ) and is more environmentally friendly. Misplaced tickets.

2022 78

2022 Technology Loyalty Program 2025 78

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. I’ve consolidated the content and updated the small business marketing trends to reflect the value they provide today.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

7 Shifts

OCTOBER 17, 2019

In the modern marketing landscape, it’s difficult to stay in business without an online presence. With simple, user-friendly website platforms at your disposal, all you need to do is pick the right template and customize it to showcase your brand and attract diners. Squarespace and Wix offer their customers free domains.

Demo 240

Demo Website Management SEO Online Ordering 240

Social Hospitality

MAY 6, 2020

Nevertheless, some brands have demonstrated how to be good to their customers, associates, healthcare providers, and communities during this time. “We are fully mobilized and doing all we can to support as many people as possible during this difficult time.” Balboa Bay Resort: Bringing the Experience Home.

Hospitality 388

Hospitality Airlines Healthcare Hotels 388